# ENS **Published by:** [amiirii](https://paragraph.com/@amiirii/) **Published on:** 2022-06-08 **URL:** https://paragraph.com/@amiirii/ens ## Content This is why the Ethereum Name Service (ENS) is a really important project that I’m excited about. ENS is a service that enables you to map a human-readable name (ENS name) to your wallet address on the Ethereum blockchain. It makes the concept of identities on the blockchain a lot more accessible and user friendly, as other people (and dApps) can now identify you with a memorable name. You can pay for an ENS name on the ENS App or buy it on the secondary market if someone else has claimed a name that you want. ENS names are essentially NonFungible Tokens (NFTs), so you can trade them on marketplaces like OpenSea. This is similar to having to bid for your preferred domain name on GoDaddy. When you get an ENS name, you can: Receive any cryptocurrency, token, or blockchain-based item (like NFTs) with it. E.g. You can share ‘teju.eth’ instead of a long address to receive crypto. Point your ENS name to your website. With browsers that offer native support for ENS such as Brave and Opera, you can simply type your ENS name to visit the site directly. For non-web3 browsers like Chrome, you can add a “.link” suffix to open the website. E.g ‘teju.eth.link’. Set your reverse record and have decentralized apps display your ENS name in place of your wallet address. Add profile information like an avatar, email address, or Twitter handle. These will also be visible on the blockchain. Now that you have that information, here’s a step-by-step guide to registering your ENS name and setting the reverse record for it. ## Publication Information - [amiirii](https://paragraph.com/@amiirii/): Publication homepage - [All Posts](https://paragraph.com/@amiirii/): More posts from this publication - [RSS Feed](https://api.paragraph.com/blogs/rss/@amiirii): Subscribe to updates