# Kasbeel By [Colombo](https://paragraph.com/@colombo-2) · 2022-07-14 --- **KASBEEL - _Disruptive Artistic development_  powered by Manga Creative Studios** **Opportunity** The creative economy is changing. Multinational companies and conglomerates are dedicating resources to position themselves for the new ownership paradigm. Building strategically in Web 3 right now presents the opportunity to capture the upside as technological solutions for new global jurisdictions are developed. Intellectual property is the perfect testnet for fintech models that will transform the way people do business globally.    “In 2017, the music industry generated USD$43 Billion, of which 12% reached the hands of artists. During the same year, NBA players captured between 49% and 51% of the value” - **Audius whitepaper** -  Web3 business models and communities are ready to disrupt the traditional music industry with a new wave of native projects. Musical artists that leverage their traditional business models with new web3 fintech stacks will be able to achieve disrupting growth metrics and valuations.  According to Water and Music Season 1.0 Web3 music research study, there is 10x more capital flowing towards the development of marketplaces than to artists. We intend to take a slightly different approach. In Manga, our objective is to develop technological artist-centric proprietary models that can be replicable. We are currently leading research tests in order to find innovative building models, that can guarantee best practices, limiting the risk of friction in a multiplayer copyright industry like music. We want to position Kasbeel as a Web3 breakthrough music artist whose IP and underlying technology are positive sum to achieve new valuations in music. **Kasbeels story** [https://glass.mirror.xyz/JN7HSXvc8pTghgaml4pRJrvPfE--om7IbPK7vk7G4ao](https://glass.mirror.xyz/JN7HSXvc8pTghgaml4pRJrvPfE--om7IbPK7vk7G4ao) **Business model** * IP exploitation via streaming and publishing royalties * Digital Asset premium value models based on underlying blockchain tech * Live shows * Branding * Merchandising physical and digital **Market:** Our target market is the 23 million Gen-z, Latinx in the US, and the Latin music consumer in the global market. We divide our clients into 3 categories: * Loyal fans with LTV of $50 per year * Content consumers on digital platforms * Collectors and buyers of  NFT markets **Token:** Token structures will be complementary to the traditional music business monetization units. We intend to build on contract innovation centered on NFT development that replicates traditional business models on chain. This innovation looks to articulate with the Web3 music community efforts, using and leveraging existing tools in development, to transform valuation and growth. We see this as an opportunity to model a mix of digital assets that can grow with ample upside, provide stability, and be open to the participation of growing communities.   **Releases and NFTs** Reflejo is the upcoming release by Kasbeel. For this release, we are trying to implement a custom approach to mint. The artist will be deploying her own contract where the NFT will be minted, and the funds will be administered through the projects Gnosis safe using splits contracts to pay contributors and vest funds that will be reinvested in growth. [![]({{DOMAIN}}/editor/youtube/play.png)](https://www.youtube.com/watch?v=ThaqEvkRLRI) **Yo Soy Dios** [https://glass.xyz/v/I6nn8lNZjPOLhu2Np9dtaKoYOgSZQn-tkcNLrtQyrWY=](https://glass.xyz/v/I6nn8lNZjPOLhu2Np9dtaKoYOgSZQn-tkcNLrtQyrWY=) **Luna** [https://glass.xyz/v/gM1PeI817AFJ4yPh9yPW8ii3yS7rlw\_4ywWYK0T3ge0=](https://glass.xyz/v/gM1PeI817AFJ4yPh9yPW8ii3yS7rlw_4ywWYK0T3ge0=) [https://beta.catalog.works/kasbeel/reflejo](https://beta.catalog.works/kasbeel/reflejo) [https://www.mintsongs.com/tokens/0x2B5426A5B98a3E366230ebA9f95a24f09Ae4a584/43](https://www.mintsongs.com/tokens/0x2B5426A5B98a3E366230ebA9f95a24f09Ae4a584/43) **Team:** **KASBEEL** - artist from Buenaventura - Colombia with a proven record of growth and traction in entertainment including traditional media, Web2, and the Web3 ecosystem.  **Manga Creative Studios**  **Andres Botero** - producer with more than 15 years of experience in artist development. Researcher and core contributor in Water and Music **Paula Amaya** - attorney with 5+ years of experience in audiovisual entertainment law working with major productions for Netflix, HBO, Amazon **Steph Guerrero** - marketing expert in US Latin with ample experience working in US-based Latin major labels **Carlos Arango** - 15 years of experience in social impact capital projects **Nelly Abella** - specializing in accounting and tax-efficient structuring in Latam \*\* \*\* **Strategic Partnerships**  **Diptongo** - multidimensional production house working with content production for top brands, digital post production and in house digital marketing division. Diptongo.net [![]({{DOMAIN}}/editor/youtube/play.png)](https://www.youtube.com/watch?v=FScHp4tZV9U) **Milestones** * Current Latin co-leaders in the Music NFT space * “Yo Soy Dios” hit #1 on national radio 2021 * “Yo Soy Dios” is one of the 6 most important songs in Colombia 2021 * Kasbeel is part of the Radar acceleration program on Spotify **Investment proposal** We have 1 available investing ticket for USD (or crypto equivalents) 150k  with equity representing 7.5% equity in project Kasbeel for year one seed stage. Projected revenue per 7.5% ownership is 10x in a period of 5 years. **Contact** [andres@mangacreativestudios.com](mailto:andres@mangacreativestudios.com) +57 3015611462 --- *Originally published on [Colombo](https://paragraph.com/@colombo-2/kasbeel)*