# How I chose a name for Discove

*It's a bit raw, but I hope it's useful. Copy pasted from my Notion*

By [df](https://paragraph.com/@df) · 2023-02-15

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**Non-negotiable company naming criteria for a consumer facing social media that's not only an app in 2022 for David**

_For only apps (no web), “get<X>” or other domains are fine imo, which solves alot of the problems. For B2B shortness of name is not as important._

*   must have a close enough vibe for the company
    
*   must not have a trademark in US that is sufficiently similar company (internet services that could be mistaken for this…)
    
*   must not have an existing household name company with this name (“kia” etc)
    
*   must not have bad connotations in english or spanish - other languages don’t matter (”shitr”)
    
*   domain must be reasonably affordable (<1K)
    
*   domain must not need to be purchased through a negotiation process (too slow/pricey)
    
*   must be 6 or less characters before domain, name can only be longer if it uses the TLD in the name (ex: [cash.app](http://cash.app)). 8 letters max could be acceptable for the right name.
    
*   must be one of .xyz/.io/.com/.co/.app/.so TLDs or in rare case another short weird TLD like .ma if used as a domain hack thats part of the name. Preferably .xyz for crypto as most likely of those to be available, and not esoteric
    
*   must be credible spelling as an english word (no weird spellings lyrt etc)
    
*   must be pronounceable and clearly spellable from saying it without spelling it (shouldn’t be a misspelling of another word)
    
*   not (english word + ly) (that 2010 naming meta is over and I’m over it)
    

**Name** **Candidates**

_names that are related to feeds:_

*   [freeds.xyz](http://freeds.xyz)
    
*   freed
    
*   lifeed
    
*   ofeed
    
*   unfeed
    
*   [feedcaster.xyz](http://feedcaster.xyz)
    
*   [feedmix.app](http://feedmix.app)
    
*   [feid.xyz](http://feid.xyz)
    
*   [feed.top](http://feed.top) (657)
    
*   [feeg.xyz](http://feeg.xyz)
    
*   [fefe.xyz](http://fefe.xyz)
    
*   [fede.xyz](http://fede.xyz) (looks like a typo of feed)
    
*   openfeed
    

_farcaster specific names_

*   [cast.dog](http://cast.dog)
    
*   recast
    
*   feedcaster
    
*   [cast.tools](http://cast.tools)
    
*   [notbird.app](http://notbird.app)
    
*   [fc.so](http://fc.so)
    
*   [zencast.app](http://zencast.app)
    
*   upcast
    
*   [castscan.xyz](http://castscan.xyz)
    
*   [farcaster.pro](http://farcaster.pro)
    
*   caster
    
*   castle
    
*   [cast.sh](http://cast.sh) (250$)
    

**_names not related to feeds_**

*   surf
    
*   [isaka.xyz](http://isaka.xyz) isaca?
    
*   [lide.xyz](http://lide.xyz) lyde?
    
*   community gardens metaphor (as opposed to walled gardens) - [gardens.xyz](http://gardens.xyz)
    
*   [dakoro.xyz](http://dakoro.xyz)
    
*   ray
    
*   [yuma.xyz](http://yuma.xyz) (yooma?)
    
*   tune?
    
*   [fave.xyz](http://fave.xyz)($3K/yr)
    
*   [hubs.xyz](http://hubs.xyz)($300/yr)
    
*   [zota.xyz](http://zota.xyz)
    
*   tope
    
*   topi
    
*   zila (zilla?)
    
*   [**_grove.app_**](http://grove.app) **($700) branch fork, … - grow + love**
    
*   .garden TLD?
    
*   [sand.bar](http://sand.bar)
    
*   **_cove_**
    
*   ah
    
*   coca (cocoa)
    
*   [oh.xyz](http://oh.xyz)
    
*   [pica.xyz](http://pica.xyz)
    
*   **rine** (rhine/rine)
    
*   kine [https://twitter.com/KineProtocol?ref\_src=twsrc^google|twcamp^serp|twgr^author](https://twitter.com/KineProtocol?ref_src=twsrc^google|twcamp^serp|twgr^author)
    
*   **leme** (lame?) (_leem_?) “le-me” “lemmy”
    
*   radar
    
*   [hide.xyz](http://hide.xyz) (700/yr)
    
*   [nip.xyz](http://nip.xyz)
    
*   [nid.xyz](http://nid.xyz)
    
*   [shh.xyz](http://shh.xyz)
    
*   [heh.xyz](http://heh.xyz)
    
*   [fub.xyz](http://fub.xyz)
    
*   beam
    
*   [firecard.xyz](http://firecard.xyz)
    
*   [fey.xyz](http://fey.xyz)
    
*   wave
    
*   best
    
*   [zob.xyz](http://zob.xyz)
    
*   line
    
*   [grove.app](http://grove.app) (750$) - [https://tmsearch.uspto.gov/bin/showfield?f=doc&state=4804:xv3t01.4.11](https://tmsearch.uspto.gov/bin/showfield?f=doc&state=4804:xv3t01.4.11)
    
*   [juby.xyz](http://juby.xyz)
    
*   [cove.top](http://cove.top)
    
*   [topa.xyz](http://topa.xyz)($)
    
*   [zumo.xyz](http://zumo.xyz)($) -could be mistaken for ‘sumo’
    
*   [kona.xyz](http://kona.xyz)($$)
    
*   [kune.xyz](http://kune.xyz)($)
    
*   [feta.xyz](http://feta.xyz)($$$)
    
*   [riva.xyz](http://riva.xyz)($$)
    
*   [guma.xyz](http://guma.xyz) (gooma?)
    
*   frida
    
*   slice
    
*   [tada.xyz](http://tada.xyz)
    
*   [wade.xyz](http://wade.xyz) (350$/yr)
    
*   seeds
    
*   [discove.xyz](http://discove.xyz) ($10) / [discove.app](http://discove.app) (discover + cove + discord + discourse)
    
*   spade (gardening)
    
*   fork (gardening) “feed you with my fork”. you’ve been spoon fed your feed for too long. It’s time to fork. Forks used for making digital gardens
    
*   some($$$)
    
*   [ade.xyz](http://ade.xyz) - mistake for aid ?
    
*   [eed.xyz](http://eed.xyz)
    
*   saber/ lightsaber
    
*   [ike.xyz](http://ike.xyz)
    
*   [nid.xyz](http://nid.xyz)
    
*   hose
    
*   [babo.xyz](http://babo.xyz)
    
*   [camo.xyz](http://camo.xyz)
    
*   [the.co.ve](http://the.co.ve)
    

**Core differentiators**

*   users are in **control** of their feeds; what they want to see; the addictiveness of them, the clickbaitiness, …
    
    *   this is all premised on the ability to fork
        
    *   like a wand or lightsaber
        

**Tools**

[https://domainr.com/to.pa?q=topa](https://domainr.com/to.pa?q=topa)

[https://iwantmyname.com/?domain=topa](https://iwantmyname.com/?domain=topa)

[https://dan.com/buy-domain/grove.app](https://dan.com/buy-domain/grove.app)

For .XYZ: Download available domains by length here: [https://gen.xyz/premiums](https://gen.xyz/premiums)

[https://instantdomainsearch.com/domain/extensions?q=cove](https://instantdomainsearch.com/domain/extensions?q=cove)

**Archive**

TOPA: [https://twitter.com/topa1one](https://twitter.com/topa1one) [https://tmsearch.uspto.gov/bin/showfield?f=doc&state=4801:y365e.2.6](https://tmsearch.uspto.gov/bin/showfield?f=doc&state=4801:y365e.2.6) is probably a non starter due to trademark issues

**Names I love**

*   linear
    
*   cash app
    
*   luma
    

**Migrating later**

so if a great choice isn’t available, it’s possible to move later. Here I would suppose that it’s much easier to change a domain than a name (and domain). So the name matters more.

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*Originally published on [df](https://paragraph.com/@df/how-i-chose-a-name-for-discove)*