# INTRODUCING THE FEED

By [DRAUP](https://paragraph.com/@draup) · 2024-02-07

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**W𝑒 𝑒x𝑖s𝑡 𝑖n tℎe a𝑔e o𝑓 𝑡h𝑒 𝑑e𝑒p f𝑟i𝑒d m𝑒m𝑒**

Where a trend is cycled into obsolescence at the speed of your wifi.  
  
In this world, man is a social media animal — starving for attention, ravenous for engagement, hungry for likes…

### **_FEED IS OUR REACTION._**

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A COLLECTION OF DIGITAL CLOTHES FOR THE EVER-GROWING MASS OF DISCONTENT CREATORS.  
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𝙁𝘌𝙀𝘋 is a collection of digital couture that moves at the speed of online culture.  
  
Inspired by the internet, a new 𝙁𝘌𝙀𝘋 piece is created whenever an online phenomenon catches our eye.

As soon as a 𝙁𝘌𝙀𝘋 piece is released, [DRAUP](https://substack.com/redirect/2e1249bf-73d8-426c-8e56-925196222eb6?j=eyJ1IjoiOTdqMCJ9.tRkvtgqCDKr-Lttg3C3xLq72p9beycC7iF_7xenkjN8) will digitally dress **_anyone_** who applies to wear it on a first come first served basis. All you have to do is [**SIGN UP**](https://substack.com/redirect/ef81e674-4f2e-4ac7-881c-26983b17630b?j=eyJ1IjoiOTdqMCJ9.tRkvtgqCDKr-Lttg3C3xLq72p9beycC7iF_7xenkjN8)

_BUT…_

The moment a new piece drops, the previous piece will be airdropped to one of our existing collectors. And from then on can no longer be publicly worn.

**The first piece in the collection** —**𝘛𝐇𝐄 𝑭𝙀𝙀𝑫 𝘿𝑹𝙀𝘚𝙎 just dropped.**

[https://www.instagram.com/p/C3AkFKjgG9D/?hl=en](https://www.instagram.com/p/C3AkFKjgG9D/?hl=en)

[**APPLY TO WEAR NOW!**](https://www.draup.xyz/apply-now)

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[_DRAUP_](https://www.draup.xyz/) _is a platform bringing code to couture, if you want to stay up to date with our latest digital fashion releases_ follow us on [Instagram](https://www.instagram.com/pronounceddrop/?hl=en)

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*Originally published on [DRAUP](https://paragraph.com/@draup/introducing-the-feed)*