# Beneath the Mask: HyperAnons' Path to Blue Chip By [FE](https://paragraph.com/@fe-4) · 2025-03-21 --- ![](https://storage.googleapis.com/papyrus_images/df8893a6be7ada0d174d7d8d68365c5c7b7e7826edc0196e4b5b5de8d35e9f9e.png) This document has a few parts: * **Part One:** Where we’re at & what’s next * **Part Two:** Controversial Topics We Want to Address * **Part Three:** How we’re thinking about growth * **Part Four:** A letter from FE Feel free to skip around to whatever you’re interested in. I know it’s a lot. I’ve been typing for a while lol **TL;DR:** We are working on the big ideas for Anons that excite us the most while keeping the project’s growth consistent. This document is meant to give you, our community, full insight into our mindset, our roadmap, and the challenges we are working through. * * * **Part One: Where We’re At & What’s Next** ------------------------------------------ ### **OG Airdrop** **Idea:** The HyperAnons OG Airdrop is our way of rewarding the first wave of believers. These are the people who saw our vision early, engaged with the project, and understood what we’re here to build. After multiple roadblocks, we **successfully deployed the ERC-721 HyperAnons smart contract on-chain**. It’s live. It’s real. This is the first tangible step toward everything we’ve been working on. Now, it’s time to deliver. **Every wallet on the official OG list has secured its place in the foundation of HyperAnons and will be guaranteed ONE unrevealed HyperAnon NFT, to be airdropped today.** **Do not try looking for it just yet.** Await our official announcement before **checking** it on-chain. Later today, **every OG will receive an unrevealed HyperAnon NFT airdropped directly into their wallets.** ### **Why Will This Work?** * OG holders will get **exclusive early access** to everything we build, including our trading tools and research. * Owning an OG HyperAnon isn’t just about dope pixel art, it’s about being part of an **elite network of traders and builders shaping the future of On-Chain trading on Hyperliquid.** * **Our distribution is organic, ensuring only the right people get in.** * * * ### **Pre-Orders** **Idea:** We’re rolling out a **Pre-Order System** that lets early believers secure their spot ahead of time while unlocking exclusive perks that won’t be available later. **Why Pre-Orders Make Sense** * **Better Distribution, Less Speculation**A controlled pre-order phase ensures true supporters get in early, rather than leaving it up to hype-driven flippers or last-minute volatility. * **Early Access, More Value** * Cheaper mint price for those who commit early. * First access to our tools before the public launch. * A chance to beta test and refine what we’re building before it goes live. * Helps finance the last core tools we’re developing and key elements to ensure one of the best public launches on Hyperliquid. * Pre-order buyers will have a slightly better chance of pulling a 1/1 Anon NFT in this phase than in any other mint batch. * * * ### **V1 Anon Ops - Our Utility Layer** **Idea:** HyperAnons is not just a cool pixel art NFT project; it’s a **trader intelligence network** built on top of Hyperliquid. The **Anon Ops** is the first iteration of our on-chain tools. ![](https://storage.googleapis.com/papyrus_images/461587710fcf41e0d09ffa72aa942839618fc4ba1a9a43069fabf794fa53f273.png) ### **Why Will This Work?** * We are developing **real-time trading intelligence tools** tailored specifically for on-chain/NFT traders. * No one else is doing this on Hyperliquid right now. This isn’t just another PFP project. We are building a trading ecosystem. 🚀 [**See the full tech breakdown here.**](https://hyperanons.com/#anon-op-s) * * * ### **HyperAnons Mint Website & Official Launch (No Launchpad)** **Idea:** Most projects take the easy way out and launch on premade platforms. We don’t. We are building our own minting website to maintain full control over the user experience. ### **Why Will This Work?** * Custom mint mechanics tailored for our holders. * Zero reliance on third parties, which means no extra fees, no launchpad limitations. * Better security & smoother experience for our community. * **Sets us apart from every other project that just "mints on Drip & moves on."** * * * **Part Two: Controversial Topics We Want to Address** ----------------------------------------------------- ### **Why We Have Been Quiet** Some people asked why we haven’t been "hyping" the project daily on Twitter. The answer is simple: * We don’t do fake engagement farming. * We don’t buy followers. * We don’t spam nonsense just to stay relevant. * Every detail matters. We uphold the same high standards across everything we do. **We focus on building. And when we speak, it’s because we have something real to say.** Every tweet, every update, and every move we make is intentional. * * * ### **Why We Are Not Rushing Mint** * Most projects mint ASAP because they want/need liquidity fast. We don’t. * We are building a real ecosystem, not a cash grab. * **Minting too early would dilute the value of what we’re creating.** * We’ll do our public and WL mint phases when the time is right — when our tools are ready, our community is strong, and our foundation is solid. * * * **Part Three: The HyperAnons Growth Funnel** -------------------------------------------- **HyperAnons Growth Funnel Breakdown** ====================================== I want to give everyone a transparent view of how we’re thinking about growth. Everything we do right now is leading up to mint, and every phase of this funnel is designed to maximize **exclusivity, demand, and long-term retention**. This is how we’re building HyperAnons. ![Anons KPI's (Key Performance Indicators)](https://storage.googleapis.com/papyrus_images/aae4cee25deb6f15e568980fbda9a831113c2e3cdbade837f41b8be21b2ab8bc.png) Anons KPI's (Key Performance Indicators) * * * **Awareness: Getting Eyes on the Project** ------------------------------------------ Right now, we are **completely organic**. No paid bots or paid KOLs, no artificial engagement. ### **What we’re doing:** * **Twitter as the primary battlefield** – Every post averages **1K+ views**, completely real. * **Hyperliquid-first marketing** – Engaging directly with the core **Hyperliquid ecosystem**. * **Narrative-driven engagement** – Keeping our tweets **high-value, thought-provoking, and aligned with our identity/lore.** * **Seeding our first wave of anons** – Hand-picking early supporters who will carry the project’s message forward. ### **Next Steps:** * Keep growing organically, pushing **Hyperliquid-native** content. * Leverage **On-Chain data and alpha** to establish HyperAnons as **THE** trading hub. * Encourage **community-led marketing** (the best engagement is the one money can’t buy). * * * **Consideration: The First Buy-In** ----------------------------------- At this point, people know **what HyperAnons is**, but they’re asking themselves:_"Is this a project I want to be part of?"_ We don’t want **just anyone** to mint— this is not a cash grab. The entire point of this stage is **filtering out weak hands and bringing in real believers**. ### **What we’re doing:** * **Private Discord structure** – No easy entry, no handouts. If you’re in, it’s because you **earned it**. * **High-barrier OG role** – Given **only** to those who engage with our vision **before mint**. * **Pre-Order System** – Allows early believers to **lock in a cheaper mint price, early tool access, and testing privileges**. ### **Next Steps:** * Keep refining our **entry process** to make sure **only serious people** get in. * Use **on-chain data** to **gate access** based on **actual engagement**. * Set up a “**secret” comms channel** where only the OGs/Genesis Anons get the **real** updates. * * * **Conversion: Securing Commitment Before Mint** ----------------------------------------------- For most projects, mint day is the moment of truth. For **us**, mint day is **just a checkpoint.** We are setting up **Pre-Orders** to **lock in core supporters** before the main sale even starts. This is how **we eliminate last-minute speculation and ensure HyperAnons mints out with real believers.** ### **What we’re doing:** * **Pre-Order System**: Allows early participants to mint at a **lower price** and **access tools before anyone else**. * **Tactical scarcity**: We are not selling **unlimited supply** — each wave will be **controlled**. * **Early tool beta access**: Only for **those who pre-order** — they get the **first-mover advantage**. * **1/1 NFTs**: Special rewards **only for pre-order buyers** — never to be minted again. ### **Next Steps:** * Finalize the **Pre-Order framework** and **whitelist mechanics**. * Roll out **private testing of tools** to pre-order holders. * Ensure that **every pre-order buyer** gets a **strategic advantage** when tools launch. * * * **Onboarding: Multi-Chain Community Phase (Before Public Sale)** ---------------------------------------------------------------- We recognize that **Hyperliquid NFTs are still in their infancy**, and the current ecosystem is small. This means that if we **only** focus on existing Hyperliquid NFT participants, we **limit** our reach and the long-term network effects of this project. For this reason, **before our Whitelist and Public Mint**, we are allocating a **small supply** of whitelist spots to key communities from **other blockchain ecosystems** to onboard them into Hyperliquid through HyperAnons. This isn’t about dilution, it’s about **expansion**. ### **Why This Works:** * **Hyperliquid needs more active NFT traders** – We’ll be one of the first to bridge that gap. * **Hypios already has over 5,555 NFTs but only 1.5K holders** – This means there’s **demand, but the ecosystem is still underdeveloped**. * **First-mover advantage** – If we onboard these communities **through HyperAnons**, we **position ourselves as the entry point** for future traders. * **Cross-chain expertise** – Many traders on other chains (ETH, Sol, BNB, Ordinals) have been looking for **new frontiers**, and Hyperliquid is the next one. ### **Next Steps:** * Strategically identify **which communities align with our vision** (no whitelist farmers). * Allocate **only a small supply** (this is not an open invite — only the right traders/comms get in). * Educate and onboard them into **Hyperliquid trading and NFT culture** via HyperAnons. * * * **Referrals: The Final Phase** ------------------------------ Most projects die **after mint** because they have **no long-term plan.** At this stage, the funnel **self-sustains**: * **People hold HyperAnons NFTs because they provide real utility.** * **Traders talk about HyperAnons because it helps them make money.** * **The network effect fuels growth without forced marketing.** ### **What we’re doing:** * **Rewarding community referrals** – **Not** through lazy WL giveaways, but by **gating valuable access** to those who bring in the right people. * **Strategic alliances** – Partnering with only the **top Hyperliquid communities & alpha groups** to drive value-based growth. * **Tactical Twitter expansion** – Elevating **real contributors** so that the **right audience** finds us. ### **Next Steps:** * Build **an internal leaderboard** where **top contributors get first dibs on future utility**. * Set up **a stealth referral program** where **bringing in high-value traders = exclusive perks**. Keep **curating the network**. * * * **Part Four: A Letter from FE** ------------------------------- Creating something great takes a strong concept, the right team, many cycles of iteration, and the opportunity to experiment. Participation in a web3 revolution involves risks and rewards. For us, it meant quitting stable 9-to-5 jobs to build something bigger than ourselves. Despite the ups and downs of the space, we love it because we believe in NFTs as a tool to reimagine storytelling, intelligence, and on-chain infrastructure. We’ve been experimenting based on first principles, not convention. We fill in the gaps we see in the space. We move when it makes sense. We stay quiet when it doesn’t.The road here hasn’t been perfect. It’s unpaved. Bumpy. But that’s what makes it real. We didn’t choose this path because it was easy. We chose it because it’s the one that lets us create something that actually matters. HyperAnons isn’t a community. It’s a silent revolution. **We are the network.** --- *Originally published on [FE](https://paragraph.com/@fe-4/beneath-the-mask-hyperanons-path-to-blue-chip)*