# 🌟 Formo’s March Update: Must-Read Articles

*Stay ahead with our latest features and Web3 growth insights!*

By [Onchain Growth Insights by Formo](https://paragraph.com/@getformo), 2025-03-16

defi, web3

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_March 17, 2025_

gm, builders! 👋

Thank you for subscribing to the **Formo Newsletter**— here’s your roundup of this week’s key product updates and growth insights!

### **Highlights:**

*   Visitor Analytics: Audience Insights for Web3
    

*   8 Web3 Product Analytics Use Cases
    

*   Tracking & Analyzing Web3 Behavioral Data
    

*   Web3 User Segmentation: Transforming Blockchain Analytics
    

Keep reading to learn more!

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![](https://storage.googleapis.com/papyrus_images/660ee7e65e70dc9a485c1843a4041de0533d07ec5f79fcef947fc9f170dc846d.jpg)

Formo introduces Visitor Analytics, a real-time dashboard designed for Web3 marketing and data teams to track visitor activity, analyze wallets, and understand your audience.

**Key Features**

*   Real-time Traffic Analysis
    

*   User Segmentation
    

*   Growth & Retention Metrics
    

[Learn more](https://formo.so/blog/visitor-analytics-audience-insights-for-web3?utm_source=loop&utm_medium=newsletter&utm_campaign=march&utm_term=visitor+analytics)

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![](https://storage.googleapis.com/papyrus_images/c3c8bd4e69e25fcfff471dc723b813cc9fbbb4dc7b02915b187bbd108ee1d65a.jpg)

Web3 product analytics enables you to optimize dApps by tracking both onchain and offchain user behavior. Unlike traditional analytics, it provides deeper insights into wallet interactions, transactions, and retention patterns.

### **Key Use Cases**

*   Product Launch Analytics
    

*   Product Growth Analytics
    

*   Turning Data into Action
    

*   Product-Market Fit Analytics
    

*   Maximizing Marketing ROI
    

[Learn more](https://formo.so/blog/8-web3-product-analytics-use-cases-to-supercharge-your-growth?utm_source=loop&utm_medium=newsletter&utm_campaign=march&utm_term=product+analytics+usecases)

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![](https://storage.googleapis.com/papyrus_images/8267baf6eaf2bc526a3f75e9b19119eb9814b699a18aa0d4ec204767b1f23ebd.jpg)

Web3 Behavioral Analytics captures user interactions across dApps and blockchain networks, combining onchain and offchain data for deeper insights.

**Key Methodologies**

*   Funnel & Path Analysis
    

*   User Segmentation
    

*   A/B Testing & Surveys
    

[Learn more](https://formo.so/blog/web3-behavioral-analytics-how-to-track-and-analyze?utm_source=loop&utm_medium=newsletter&utm_campaign=march&utm_term=behavioral+analytics)

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![](https://storage.googleapis.com/papyrus_images/b5633a10a0031f4a0380aab72534059ba94498771b80c95450070bcd7330b8da.jpg)

Web3 User Segment Analytics empowers you to segment users based on both onchain and offchain data — allowing for more precise targeting, retention, and marketing strategies.

### **Example Web3 User Segments**

*   Active vs. Passive Users
    

*   DeFi Traders
    

*   Token Holders
    

*   NFT Collectors
    

*   Governance Participants
    

[Learn more](https://formo.so/blog/how-web3-user-segmentation-transforms-blockchain-analytics?utm_source=loop&utm_medium=newsletter&utm_campaign=march&utm_term=user+segmentation)

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*Originally published on [Onchain Growth Insights by Formo](https://paragraph.com/@getformo/%F0%9F%8C%9F-formos-march-update-must-read-articles)*