# What is Sui Name Service?

By [jessyhryv](https://paragraph.com/@jacobsartorius) · 2023-01-19

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Sui Name Service is a platform that provides users with decentralized digital identities, allowing them to create and own their own .sui domains. The platform allows users to create custom profiles, and it is the first payment and profile platform in the crypto space exclusively on Sui. Sui Name Service provides a safe and secure environment for users to store their data and personal information, ensuring that it is only accessible to authorized parties. Sui Name Service also allows users to participate in the .sui domain minting program, where they can win a $10,000 prize and mint their own .sui domains. This platform is designed to be user-friendly and secure, providing users with the ability to customize their profiles and access their data securely. Sui Name Service is a revolutionary platform that provides users with a secure and user-friendly environment to store their data and personal information. With its convenient and secure platform, users can customize their profiles and access their data with ease, while also participating in the .sui domain minting program. With its user-friendly interface and features, Sui Name Service is a great platform for users to store and protect their data and personal information.

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*Originally published on [jessyhryv](https://paragraph.com/@jacobsartorius/what-is-sui-name-service)*