# For Aspiring Web3 Marketers

By [jer979](https://paragraph.com/@jer979-2) · 2023-01-18

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What would I want an aspiring web3 marketer to know and understand in order to be successful in this industry.

*   Web3 is going to win. You need to actually believe this.
    
*   Web3 is all about finance. You need to understand how capital flows through a network, whether a Layer1 or a dapp.
    
*   In Web2, it was all about…”let’s get as much data about every person as we can.” In Web3, it’s about…”we’ll never have any data about people, so we need to understand the behavior of addresses, not users.”
    
*   If you thought community and social was important in Web2, wait until you get to Web3. Begi

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*Originally published on [jer979](https://paragraph.com/@jer979-2/for-aspiring-web3-marketers)*