# Innovation vs. Adoption

By [jer979](https://paragraph.com/@jer979-2) · 2022-09-13

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As a big fan of [Carlota Perez’s work](https://amzn.to/3BagXzh), I reference her cycles of innovation (mentally) very frequently.

All of the studies she has done, however, referred to the cycles for atom-based innovation.

As we move from Web 2 to Web 3, an increasing amount of innovation is purely digital, which makes me wonder if these cycles are going to increase in speed and thus, shorten.

I was discussing this with a friend who is also a friend of Perez and he had wondered the same thing.

He made a great point, one which I hadn’t considered before.

Though the cycle of innovation may be shorter, the cycle of _adoption_ may not change (or, at least, changes much more slowly) because adoption is dependent on humans and humans take a while to change their behaviors.

Which means that Web 3 will probably take longer than I hoped.

But it will still be faster than most expect.

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*Originally published on [jer979](https://paragraph.com/@jer979-2/innovation-vs-adoption)*