# Playing the Game

By [jer979](https://paragraph.com/@jer979-2) · 2022-10-27

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I used to be a bigger sports fan than I am now, which is mostly a focus of time and attention.

However, I still really appreciate the games, and find that when you understand the intricacies of the sport, it’s riveting, particularly it deals so much with unknown information.

I also love watching it with my kids, who have become knowledgeable sports fans and we can talk strategy together.

I’m probably not the first person to realize this, but I was thinking about the fact that we’re all playing games, every day.

I play the marketing game. Others play the consulting game.

The other day I was saying something about the fact that, if you want a video to get respect, it helps to have a lot of views on the video. Today, no one can verify where those views come from (one day, that will change, thanks to crypto), but someone who comes to your YouTube site can’t tell if the 10k views on your site all came from the US or a Bangladesh-based click farm.

It’s a bit deceptive, a bit, but that is the game. A trick play, is the same, in any sport, right?

It was one of those “don’t hate the player, hate the game” moments.

But, like in sports, you can’t win on trick plays alone. It takes solid planning and execution over time that will pull it off.

The occasional trick play is ok, but if all you rely on is gimmicks, you’re going to lose.

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*Originally published on [jer979](https://paragraph.com/@jer979-2/playing-the-game)*