# If Only...

**Published by:** [Jer979](https://paragraph.com/@jer979/)
**Published on:** 2023-04-10
**URL:** https://paragraph.com/@jer979/if-only

## Content

There was an article in the WSJ the other day about the new movie “Air,” detailing the history of Nike. At one point it said, “$10,000 invested when the Air Jordan shoe came out would be worth $15 million today.” A similar note was struck at one point in the excellent biography of John D. Rockefeller, Sr. called “Titan,” by Ron Chernow. A small investment at the beginning would be worth a fortune a decade or so later. The basic theme is the same “if only you had the foresight to make the investment when it was a seed, you would have profited from the orchard.” I get it, but what’s the point of such statements? The only thing that I can think of, and I doubt it really impacts anyone that way, is to look at today’s investing environment and ask themselves “Ok, what’s the thing that is worth $10k today, but could be worth $15 million in a few years?” That’s the easy part, of course. The hard part is to have the discipline to go out and look for these opportunities and then to have the courage to invest when you find them. In my experience, few of us have this mix of traits. But, there are a few things out there that, if you put your small amount in today, it will be worth a fortune in a few years. Good luck if you find it.

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