# early work

**Published by:** [Michael Keating](https://paragraph.com/@michaelkeating/)
**Published on:** 2022-07-18
**URL:** https://paragraph.com/@michaelkeating/early-work

## Content

Before starting to write at Mirror, I published at Medium, mostly about transportation and my previous company, Scoot. Some highlights are here: There Are 300 Million Electric Bikes and only 10 Million Electric Cars (2021) - Because we are building the wrong kind of electric car. How to Cut Ride Hailing Use by 50% (2019) - Proof that shared, electric motorscooters are the perfect substitute for traffic-inducing and dangerous ride hailing services. San Francisco’s Huge Parking Opportunity (2019 with Laurence Wilse-Samson) - We show how much space SF wastes on car parking and what you could do with it. Micromobility Doesn’t Have to be Disposable (2019) - After adding locks to our stand-on scooters, they stop getting stolen and trashed, a revelation to the industry. New Delhi Will Leapfrog New York in Mobility (2018) - After visiting Delhi for Scoot, realizing that the future of e-mobility is in the global south. What we learned from our first month of operating Scoot Kicks (2018) - After winning the San Francisco scooter permit, we reveal just how many scooters are getting stolen. Shared Electric Vehicles are the Subways of the 21st Century (2018) - On Network Age transportation systems vs. Industrial Revolution transportation systems. Shared Scooters, From the People Who Invented Shared Scooters (2018) - Scoot introduces stand-on e-scooters to our popular e-motorscooter and e-bike fleets. The Snuggle (2017) - A riff on The Hard Thing About Hard Things after the birth of my son. In the Cities of the Future, the People Will Drive Themselves (2016) - Why self-driving cars won’t take over cities. Not a popular opinion in Silicon Valley, but not yet wrong. Why Apple Won’t Make a Car (2015) - Why whatever Apple is working on won’t be a car in the conventional sense. Still have my fingers crossed. Conspicuous, but not Consuming (2009, with Stephen Linaweaver and Brad Bate) - We wonder if consumption of virtual goods could offset material consumption. Pre-NFTs :).

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