# Sui Identity

**Published by:** [Olga Blake](https://paragraph.com/@olga-blake/)
**Published on:** 2022-12-05
**URL:** https://paragraph.com/@olga-blake/sui-identity

## Content

.sui > We noticed early on that Name Services on the blockchain were being adopted as Usernames. In SuiNS your .sui name is your identity. It’s what you represent, whether that includes a username, a website, or more. By bringing focus we can add utility to the .sui name that will delight our users. This includes: Never having to manage multiple usernames Never having to memorize complex passwords AND never having to worry about your assets > just jump in the game (with ALL your gear) and be ready to kick some butt! Further integration with your favorite services (Wallets, NFT Marketplaces) gives users a simple way to track their assets while removing the anxiety of losing money because you fat-finger in a complicated wallet address.

## Publication Information

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