# A cryptocurrency airdrop.

By [Rahul raj](https://paragraph.com/@rahul-raj) · 2023-04-23

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A [cryptocurrency](https://www.investopedia.com/terms/c/cryptocurrency.asp) airdrop is a marketing strategy that involves sending coins or tokens to wallet addresses. Small amounts of the new [virtual currency](https://www.investopedia.com/terms/v/virtual-currency.asp) are sent to the wallets of active members of the blockchain community for free or in return for a small service, such as retweeting a post sent by the company issuing the currency. The ultimate goal of a crypto airdrop is to promote awareness and circulation of a new token or coin.

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*Originally published on [Rahul raj](https://paragraph.com/@rahul-raj/a-cryptocurrency-airdrop)*