# "Hemei Wuliang" agitates "Boao wisdom"

By [Ronald](https://paragraph.com/@ronald-13) · 2022-04-30

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In Boao in April, the tide is flat and the sea is wide, the sky is high and the wind is warm. With the beautiful melody of “Wanquan River is clear and clear”, the 2022 annual meeting of Boao Forum for Asia officially kicked off, and Asia and even the world entered “Boao time”.

Representatives from the political, business, academic, media and other fields from all over the world met in Boao to jointly promote global development and build a common future. Through Boao, the world’s vision focuses on green development, innovative development, inclusive development and cooperative development, peeps into the Asian economic direction, touches the pulse of the world trend, and seeks a new situation of harmonious development.

Wine is a common “language” all over the world. A cup of Wuliangye wine full of “harmony and beauty” culture overflows the fragrance on Boao Dongyu Island, arouses the resonance and Inspiration of the guests for win-win cooperation, openness and cooperation, and stirs up more groundbreaking “Boao wisdom” and “Boao plan”.

Inclusive development and common development

Since its establishment 21 years ago, the Boao Forum for Asia has been based in Asia, facing the world, focusing on the topics of the times, and promoting all parties to share opportunities and meet challenges. At present, changes in the world, times and history are unfolding in an unprecedented way, posing challenges that must be taken seriously to mankind. The most powerful force to rush out of the fog to the light is to work together, and the most effective way is to work together. Under the theme of “epidemic and the world: jointly promoting global development and building a common future”, this year’s “inclusiveness” section has become a hot spot of this forum.

“In 2022, a hot word in the field of inclusive development is’ ESG ‘.” As a member of the Boao Forum for Asia Council and the highest level honorary strategic partner of the Boao Forum for Asia annual meeting, Wuliangye continues to appear on this international high-end stage. Zeng Congqin, chairman of Wuliangye Group (Co., Ltd.), was invited to have a written dialogue to share views and contribute wisdom with the guests on the annual hot topics.

ESG, the abbreviation of environmental, social and governance, is an investment concept and enterprise evaluation standard that pays attention to enterprise environmental, social and governance performance rather than financial performance. Zeng Congqin believes that Wuliangye Group’s vision of building a world-class liquor enterprise with excellent products, outstanding brands, leading innovation and modern governance is not only the specific implementation of national macro policies, but also the inevitable choice for the enterprise to realize inclusive development and improve ESG performance.

“Wuliangye will adhere to the concept of ‘harmony but differences, beauty and common prosperity’, keep in mind the ‘big country’, and achieve greater achievements in practicing inclusive development and improving ESG performance.” Zeng Congqin said that Wuliangye always pursues the balance between economic interests and public interests. Adhering to the core value concept of “creating beauty for consumers, creating good returns for investors and creating happiness for employees”, Wuliangye will take the initiative to take responsibility and mission in targeted poverty alleviation, rural revitalization, flood relief and green low-carbon development.

“The core of inclusive development is the beauty of every beauty, the beauty of beauty, beauty and common. The concept of ‘harmony but difference, beauty and common’ contained in Wuliangye is consistent with the purpose of the forum. The inclusive development path embodied in Wuliangye is consistent with the theme of the times of open, inclusive and inclusive development.” Wuliangye’s “good voice” of inclusive development won the affirmation and approval of the participants.

Cooperation, development and win-win sharing

Boao, a place marked by openness, faces the vast sea with colored flags flying in the wind. Based on Boao and facing the world. Standing at a new starting point and walking hand in hand, Wuliangye is committed to planning and developing the “big chess game”, expanding the “circle of friends” of cooperation and drawing a win-win “concentric circle” through working together with the Boao Forum for Asia, a world-class event, and adhering to the concept of joint consultation, joint construction and sharing.

As a typical representative of China Luzhou flavor liquor and a representative of national brand, Wuliangye officially gained the name of “Baijiu” from the Tang Dynasty, from the Song Dynasty to the Song Dynasty and the early grains of the early Ming Dynasty, and then to the jade liquor of the essence of five grains in 1909. It has been passed for over a thousand years since 1909. Since 1915 Chinese Baijiu has been abroad and won 48 international awards. It has become a golden name card for the development of Chinese liquor into the world, and has built up a cultural bond and friendship bridge for international exchanges. “Wuliangye” is a new kind of liquor.

Chinese Baijiu is Chinese Baijiu, and China is actively promoting the development of Chinese liquor. It is the responsibility of the world to demonstrate the responsibility of Chinese liquor culture to the world. In the context of accelerating the construction of a new development pattern with the domestic circulation as the main body and the domestic and international double circulation promoting each other, Wuliangye actively guides the Chinese liquor going out, stresses the Chinese Baijiu story, and shoulders the responsibility of showing the world Chinese liquor culture. Entrusted by Zeng Congqin, chairman of Wuliangye Group (Co., Ltd.), at the Boao Forum for Asia China US entrepreneur dialogue held on the evening of April 20, Jiang Wenge, vice chairman and general manager of Wuliangye Co., Ltd., said that Chinese and American enterprises should develop together in mutual respect, cooperate and win-win in seeking common ground while reserving differences, and unite a strong joint force of consultation, joint construction and win-win. First, we should focus on high-level opening-up, promote institutional opening-up such as rules, management and standards, create a more open, fair and just international market environment and share market opportunities. Second, we should seek good policies around high-standard cooperation, improve the level of cooperation, innovate forms of cooperation, and jointly build an industrial ecology. Third, we should focus on high-quality development, grasp the opportunities of green and low-carbon transformation and development, help achieve high-quality development with green and low-carbon as the main orientation, and create growth space together. It is understood that Wuliangye has built three overseas marketing centers in the Asia Pacific, Europe and the Americas. It is exploring new paths and schemes for the layout of the international market and working together to build a win-win ecological chain of global wine cooperation.

Green development and ecological low carbon

On April 20, the Boao Forum for Asia 2022 annual meeting released the report “Asia and the world with sustainable development - green transformation in Asia”, which put forward nine action suggestions, such as establishing a green growth model, developing green finance, increasing climate financing and green technology transfer, to promote green transformation.

“We will actively practice the new development concept and build an industry-leading circular economy demonstration base with the goal of creating a ‘zero carbon wine enterprise’ and a ‘zero carbon Park’.” Zeng Congqin disclosed in the Journal of Boao Forum for Asia 2022 annual meeting that Wuliangye will draw development wisdom from the annual meeting, accelerate the construction of “zero carbon wine enterprise” and realize high-quality development oriented by green and low carbon.

The water, grain, song and cellar needed for Baijiu brewing are closely related to natural ecology. The ecological environment of liquor producing areas directly determines the quality of products.

It is understood that in the current green and low-carbon transformation concerned by the whole society, as the first in the country

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*Originally published on [Ronald](https://paragraph.com/@ronald-13/hemei-wuliang-agitates-boao-wisdom)*
