# Sequence matters.

*#Newsletter #Week2*

By [Sara Endestad](https://paragraph.com/@saraendestad) · 2026-01-09

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The only right way to start January is by telling you this:

**Please, please, please do not start working towards all your goals in January.**

**Why? You’ve got 12 months.**

But this is how people usually do it:

January: start working on 5 goals

February: still working on 4

March: realize they haven’t seen any progress because they have too many goals

May: say, “New Year’s resolutions never work anyway”

June: give up on all 5.

_Listen — there’s a better way;_

January–February: focus on goal #1

February–March: focus on goal #2

You get the idea.

And no, you don’t have to do it _exactly_ like this — but I want you to get this:

**Sequence matters.**

Focusing on goal #1 makes it easier to achieve goal #2.

I got this idea from a story Leila Hormozi shared, where she said people can’t start with a lifestyle business immediately — first, you need to create demand and systems that can sustain it.

And I’ll admit — she’s right.

In my last company (a combined marketing agency and behavioral psychology consultancy for female entrepreneurs in Norway), I can see now that I wanted to remove myself from operations too quickly. I lost the overview and the direct client contact before the products, employees, and systems were ready for it.

And to quote **Chelsea Handler**

> "I like to make my first experience my last experience if it's not positive."

(Basically, don´t repeat mistakes)

So now I care a lot about **sequence** — just like in school:

you have to finish one class before you move on to the next.

**All of this to say:**

**Pick your domino goal now in January, by asking:**

Answer that > Hit that goal > _Then_ pursue your next goal.

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Life update:

I´m real happy I took 2 weeks off, I needed it - but I´m also so so SO happy I´m back.

Mosty back to dance classes and this chapter of my business.

I have so much cool happening in 2026 - can´t wait to take you along for the ride!!!  
  
/Sara < 3

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*Originally published on [Sara Endestad](https://paragraph.com/@saraendestad/sequence-matters)*
