# Owange--A NFT really makes you happy By [SweetBlock](https://paragraph.com/@sweetblock) Β· 2022-11-11 --- 𝐼𝑛 π‘Ž π‘ π‘’π‘Ž π‘œπ‘“ π‘ π‘œπ‘Ÿπ‘Ÿπ‘œπ‘€, 𝑏𝑒 π‘Ž π‘Ÿπ‘–π‘π‘π‘™π‘’ π‘œπ‘“ π‘—π‘œπ‘¦ Introduction ------------ β€œπ‘Œπ‘œπ‘’ π‘˜π‘›π‘œπ‘€ π‘‘β„Žπ‘Žπ‘‘ 𝑓𝑒𝑒𝑙𝑖𝑛𝑔 π‘œπ‘“ π‘—π‘œπ‘¦ π‘Žπ‘›π‘‘ π‘π‘œπ‘šπ‘“π‘œπ‘Ÿπ‘‘ π‘€β„Žπ‘’π‘› π‘¦π‘œπ‘’ π‘Žπ‘Ÿπ‘’ π‘Žπ‘‘ π‘¦π‘œπ‘’π‘Ÿ 𝑏𝑒𝑠𝑑 π‘“π‘Ÿπ‘–π‘’π‘›π‘‘'𝑠 β„Žπ‘œπ‘šπ‘’? π‘‡β„Žπ‘Žπ‘‘ 𝑖𝑠 π‘€β„Žπ‘Žπ‘‘ π‘¦π‘œπ‘’β€™π‘™π‘™ 𝑓𝑖𝑛𝑑 β„Žπ‘’π‘Ÿπ‘’ π‘Žπ‘‘ π‘‚π‘€π‘Žπ‘›π‘”π‘’! This is the message that Owange want to convey to the world. ![The Tunnel to the Happiness](https://storage.googleapis.com/papyrus_images/63a3bcf21b2050b356af326486c2f426c463b96ca1ee7133dbbfdc3a2058aba6.png) The Tunnel to the Happiness Owange was born in 2011, as an IP brand created initially to fundraise for the [2011 _Tohoku_ Tsunami victims](https://en.wikipedia.org/wiki/2011_T%C5%8Dhoku_earthquake_and_tsunami). The word’ Owange’ itself is inspired by [Kong Andri](https://mobile.twitter.com/kong_andri)’s son (the creator) who would always say owange instead of orange. After the devastating news of Japan 2011 Tsunami, Kong decided to create something that could help contribute to the victims. And after that, Owange has grown into a household name in the toy and figurine field. ![Spread Joy](https://storage.googleapis.com/papyrus_images/6ef679adcca139951b042f9f98ff5d7ff493d7c90bbaf75e7da94ce62f65db95.png) Spread Joy What makes Owange special ------------------------- **_Spread the happiness_** NFT is booming at a high growth rate across the world, especially with more and more people exposed to the industry and all the grinding culture going on. However, ironically, instead of feeling happy and loved, most people feel lonely. So the goal for Owange is trying to be β€˜your Web3 friends’. They want people to feel like they’re coming to their best friend’s home when they come to [Owange’s Discord community](https://discord.gg/owange). It is an admirable that the founders have such warm idea--spread more happiness into the world, especially in this impetuous industry. ![Oath of the Owange](https://storage.googleapis.com/papyrus_images/e03aea0e1c4ffd5e4ee1a535ca42582b8aa70b31add7e89a9beb357adb3db9fc.png) Oath of the Owange **_Solid β€œfriendsβ€œ basis_** Before Owange’s NFT identity, he already became a popular brand for 10 years. After their first ever toy exhibition event, their sales skyrocketed and their products were always sold out. Ten plus years in the making, Owange has since then collaborated with amazing brands, such as _Looney Tunes_ and _Tencent_ ; and is planning on doing more upcoming partnerships with world-class retailers, studios, platforms and IP brands in the future. ![OwangeBaby PuPu Penguin](https://storage.googleapis.com/papyrus_images/12c6f43d62bd215da75c70c3022c3fb5570ff9616c208f02f2832c7751ade50e.png) OwangeBaby PuPu Penguin **_Two successful collection_** Owange team has rich experience in NFT, and here are [Kong Andri](https://kongandri.com/) initial projects: **a.** [**Owange Team PFP Collectibles**](https://opensea.io/collection/owangeteam) 200 Owangeboy genesis. Each of them is unique and hand drawn by Kong Andri ![](https://storage.googleapis.com/papyrus_images/5e052c0d76659c5c88a9e0553ac05638453cab794b4d2edf6a67d4cbb9485e47.png) **b.** [**Owangeboy and Frens**](https://opensea.io/collection/owangeboy-and-frens) 130 Owangeboy pfp project in collaboration with 130 NFT Artists. Each is unique and handdrawn. ![](https://storage.googleapis.com/papyrus_images/df5d99ff32cc60d540342870eabfa76dda364ababa521087ab5d86be0c3bdd41.png) More you need to know --------------------- **_No RoadMap_** Owange do not have roadmap. They think it is challenging to determine the exact roadmap in this current situation, especially in this rapidly changing Web3 field. Owange believe instead of creating a roadmap, it is better to keep on track with a big guideline for this project and focus on giving value to their **main vision** and **The Golden Circle**. ![Golden Circle of Owange](https://storage.googleapis.com/papyrus_images/13d0a8d4d35a2f3165eb437505297388a497e5edc1935ecc2abf55871dd8a08a.png) Golden Circle of Owange **_The Commercial Guideline_** Although Owange do not have **RoadMap**, but they have clear **Commercial Guideline.** Owange has been in the industry since 2011, making the brand grow and have a diehard fanbase, and they believes an IP brand is crucial for a project. The guidenline can help holders use their NFT effectively and efficiently but still in line with The Owange brand. NFT unlock the potential of using the IP brand of Owange for more significant use, and of course, for commercial purpose. Each of OwangeNFT gets license rights to use for commercial by the holders with specific traits and categories. Many projects state that their NFT can have license rights, but with no guidance on how to use it and monetize the NFT, and this user-friendly design can also appeals more people to join Owange. ![](https://storage.googleapis.com/papyrus_images/940aa05922539c5b920ff334885cf96519f01de2cc69f974157462d800c78956.png) **_The Heatmap_** As we know, [heatmap](https://en.wikipedia.org/wiki/Heat_map) is a technique giving obvious visual cues to the reader about how the phenomenon is clustered or varies over space. When holders connect their wallet on OwangeNFT website and fill out the info about their location and Twitter handle, the system will collectively gather their data and display all data showing different colors. This will help OwangeNFT holders easily connect each other and possibly create more potential stuff. **_Mission_** Owange have the mission that develop itself as one of the world's most popular brands, especially in the web3 space. The future of Owange is promising, and that is why you can be a long-term holders ot it. ![](https://storage.googleapis.com/papyrus_images/da58c7de067bbd8090fed0011d3de17cb949210fc5aa1a48284159233aa6f1d7.png) --- *Originally published on [SweetBlock](https://paragraph.com/@sweetblock/owange-a-nft-really-makes-you-happy)*