# The Emerging Managers Guide to Fundraising

By [Umar Brimah](https://paragraph.com/@umar-brimah) · 2022-04-28

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Raising a fund can be an extremely daunting task with little to no direction given to first-timers..

..and when it comes to lack of diversity in venture much can be gained by creating free resources to help educate those who did not come from well-connected backgrounds or have the resources for ivy league education.

Resolving this issue is a big passion of mine, so recently I took on the opportunity to create a playbook for emerging managers.

Over the past few months, I’ve had the opportunity to interview a range of fund managers, get an understanding of what it takes to raise your first fund, and synthesize those learnings in a 13-page document aimed a helping anyone go from zero to one.

The playbook covers the following:
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*   Critical Success Factors
    
*   Team Capabilities
    
*   Fund Design
    
*   Fund Type
    
*   Fund Status
    
*   Fundraising Campaign
    
*   Types of Limited Partners
    
*   Outreach
    

I’d like to specifically acknowledge Chris DN, Elizabeth Yin, Helene Servillon, Henri Pierre-Jacques, Jake O’Shea, Jonathan Li, Kelsi Kamin, Landon Ainge, and McKeever (Mac) Conwell,II for taking the time to share their experiences with me.

![](https://storage.googleapis.com/papyrus_images/9936a434b0167fd952cbabd0a8646fe8c495f7684e23f8b4cb682c2dc8041df5.png)

All of these individuals either started their own fund or played hands-on roles in the fundraising process at their respective fund.

With their insights, I was able to put together a playbook covering fund design, fund types, campaigning, critical success factors, and more to help those interested go from zero to one.

I’m very excited to share the product of a few months of researching, interviewing, playing email tag, and designing.

Click the link below to get your copy! 🚀

[DOWNLOAD NOW](https://mailchi.mp/goingvc/yn6ygbrj7t)

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*Originally published on [Umar Brimah](https://paragraph.com/@umar-brimah/the-emerging-managers-guide-to-fundraising)*