# sns By [umrao.eth](https://paragraph.com/@umrao) ยท 2023-02-20 --- Domain names are the backbone of the internet. They are unique addresses that identify websites and other online services, making it possible for users to navigate the vast digital landscape with ease. But have you ever wondered how these domain names are created, managed, and ultimately linked to their corresponding websites? That's where the SUI Name Service comes in. The SUI Name Service is a decentralized domain name system built on top of the Ethereum blockchain. It is a new approach to domain name registration and management that eliminates the need for centralized authorities, making the domain name system more secure, transparent, and accessible to everyone. So, how does the SUI Name Service work? First, let's understand how traditional domain name systems work. When you want to register a domain name, you have to go through a domain name registrar. These registrars are approved by the Internet Corporation for Assigned Names and Numbers (ICANN), which is a global organization responsible for managing the domain name system. Once you register a domain name, it is added to a centralized database, which maps the domain name to an IP address. With the SUI Name Service, the process is completely different. Instead of going through a registrar, you can register a domain name directly on the Ethereum blockchain. This means that the domain name becomes an asset on the blockchain, and you have complete ownership and control over it. To register a domain name, you simply need to have an Ethereum wallet and some Ether (the cryptocurrency used on the Ethereum network). You can then use the SUI Name Service to search for an available domain name, and if it is available, you can register it by submitting a transaction on the Ethereum network. Once you have registered a domain name, you can link it to a website or other online service by creating a smart contract on the Ethereum network. This smart contract will map the domain name to an IP address, just like in the traditional domain name system. However, because the smart contract is on the Ethereum blockchain, it is completely decentralized and transparent, and can't be changed by anyone without your permission. One of the benefits of the SUI Name Service is that it is censorship-resistant. Because it is decentralized, there is no central authority that can control or block domain names. sns.domains --- *Originally published on [umrao.eth](https://paragraph.com/@umrao/sns)*