# Keeping Your Costs Down As A Retail Business

By [VitalyTennant.com](https://paragraph.com/@vitalytennant) · 2023-08-04

affiliate-marketing, assets, audit, audits, bdc-ca, business, business-development-bank, businesses, businesstech, canada, cost, cost-reduction, costs, courier, couriers, customer, customer-retention, customers, customers, expenses, finance, hashmicro, interpay, liabilities, manufacturing, marketing, new-customer, new-customers, payment, payment-processing, payments, paytrace, product, productivity, products, profits, real-estate, real-estate, retail, retail-business, returning-customer, returning-customers, shipping, tangible, tangible-product, tangible-products, work

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Retail is easily one of the most potentially lucrative kinds of business you can have, but that doesn’t mean that it all comes automatically. Indeed, if you want to make sure that you are [**profiting as well as possible**](http://vitalytennant.com/scale-up-your-one-person-business-effectively/) with such a business, you really need to figure out how you can keep your costs down as low as possible. As it happens, there are quite a few ways to do that, and it might actually be easier than you think. Here are some of the main things to bear in mind on this front.

![Keeping Your Costs Down As A Retail Business | VitalyTennant.com 2](https://storage.googleapis.com/papyrus_images/03b0e3fed7e0ee3a6f866353d50e7fd2.jpg)

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##### Focus On Customer Retention

Rather than trying to bring in [**new customers**](https://www.bdc.ca/en/articles-tools/money-finance/manage-finances/standard-costs-retail-industry), it is always easier to try to retain the ones you have. Quite simply, getting people to return again is much easier than trying to encourage new people to try your products out for the first time. So if you want to keep costs down, you are going to find this really helps, because you won’t have to spend as much on marketing. It’s really quite amazing how well this can work, and it’s certainly something you should consider if you want to keep your costs under wraps.

##### Audit Your Expenses

From time to time, it can be worth taking a closer look at your expenses, just to check that they are definitely as low as they could be. You might be surprised at how many you find which are either completely unnecessary, or which you could reduce considerably. But you’ll only work that out if you actually actively carry out an audit, so that is something you need to bear in mind here. Do this at least every couple of months, just to make sure that you are keeping on top of it at least to a minimal degree.

##### Opt For Alternative Payments Processing

You are probably well aware that as a retail business, payment processing is one of the biggest ongoing costs you have. Anything you can do to reduce this cost is definitely going to help you out a lot, and you are going to find that it means you have a much better chance of keeping your profits as high as you would hope. So how can you do this? One way is to opt for an alternative system for payments such as interpay [**solutions**](https://paytrace.net/marketplace/interpayments/), which will likely result in a much smoother process as well.

![Keeping Your Costs Down As A Retail Business | VitalyTennant.com 3](https://storage.googleapis.com/papyrus_images/c663b78e7470f5be63368c3557865d03.jpg)

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##### Take Care With Shipping

Some areas can be [**surprisingly expensive**](https://www.hashmicro.com/blog/reduce-operating-costs-in-retail-business/), and shipping is one of them. Depending on what your product is, this might actually cost you quite a lot. There are a few options that you might consider here in order to reduce the costs. You might pass it on to your customer by including it in the price, but you need to be careful with that. Or you might simply change your courier as well. There are always ways around it that you should consider, so remember that and keep those costs well down.

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*Originally published on [VitalyTennant.com](https://paragraph.com/@vitalytennant/keeping-your-costs-down-as-a-retail-business)*
