These are the key points at the core of the VIP Framework:

Value: How can I bring the most value to every interaction? The answer to this question will vary depending on the situation and baseline expectations. We must deeply understand those we are trying to serve and prepare accordingly. A quote from best-selling author Robin Sharma captures this well: “Be viscerally on fire to bring value to a massive number of people. The one who helps the most wins”.

Impact: How can I help others achieve their most important goals? The value we bring to others must be aligned to their priorities. True impact requires action in the right direction. The fastest car in the world would be of no value without a steering wheel. As one of my first mentors used to say: “Activity without results is meaningless.”  

Positivity: Do people feel hopeful or fearful after they interact with me? Being a pessimist is easy, but optimists are much more likely to change the world. Never forget that 55% of human communication is nonverbal. It’s about what you say, but also how you say it. Bringing the right energy is paramount.  

This framework has become my operating system in 2021. I have experienced firsthand how the focus on high-quality interactions has led to better results in all areas of my life. I intend to write a longer-form article to elaborate on each of the three elements above, but I wanted to share my initial thoughts on this short post as I’ve received unsolicited feedback from dozens of people who have highlighted how much this model has helped them.

If you’re interested in learning more about the VIP Framework, check out my interview with author Carson Heady.