In early December, the “New Ten” publication began to implement optimal control measures in major cities throughout the country, dispelling the uncertainties that were the hardest hit by industrial rehabilitation, and in the long run, there was no doubt that the confidence of practitioners was enhanced. As the industry prepares for business in the spring of this year, it was surprised to find that the catering consumer market was not as fast as possible. The decline in urban catering flows, such as Beijing, Hiroshima and Convergence, also validates the reality of “short-term bleak”.

Thirteen years after the creation of the brand, more than 20 branches have been opened in Sichuan. Owing to the seasonal nature of the supply of lobster, the shrimp has been released for three months each year in the past, and this year, as a result of repeated outbreaks, the doorshop has been suspended from the outbreak on 1 September. It is clear that there is now a consensus within the industry that the recovery of food consumption will require a certain cycle of two to three months and half years. How is the catering industry going through the pre-recoverage period and how can it continue to benefit after the outbreak? UNMOP shared the following observations on the Chinese News Week.

It is even more critical for the catering industry when people overcome psychological obstacles.

As a rule, there are two gold cycles per year for catering consumption, one for a period of five months and the second for a period of five months, from Christmas in December to the end of the next year’s yuan renminbi. For most of the catering operators, profit is largely dependent on the eight months of the wand season, four months from the wand season, but not enough, to sustain basic spending.

After the launch of the new policy on prevention and control, it became the best city for hotels and air ticket reservations throughout the country, saw an upsurge in booking data, and catering practitioners were encouraged to come to power and prepare for a cradle in the spring. The reality, however, is that nearly 10 days of passenger traffic have been reduced more than in the regulatory period, with a discrete downturn, and many of the catering boards have seen themselves.

It is crucial that people’s willingness to move down. Despite best control strategies and the fact that all parts of the country are no longer required to check the results of the acid, the epidemic has not ended, with no strong control and physical isolation, no one can afford to go out, even if he or she is infected, even if he or she is infected with the elderly, small friends of the family, and the population is left with the best available response. Of course, the spread of infection is almost a reality for all, but a matter of lateness. And when most people are infected, can psychological panic, resistance and fear end in tandem? For the catering industry, it is all the more critical when psychological barriers are overcome, and the recovery of the catering market requires people to move out of home and to shop consumption.

As a result of the fall in passenger flows, the upcoming Christmas, dinner and spring slots, the catering industry is likely to face even greater losses. During the period of urban static management, it is only necessary to pay the basic salary of the staff, at a rate of about 1,000 per person per month, now re-engaged workers, with full pay for workers, and at a rate of 4,000 to 4,500 per capita in the catering industry. In other words, in the case of a large number of rents, the cost of working was four times higher.

Questions were raised as to whether there was a temporary opening of cafeteria and that the loss could not be compensated on the line? It is now the case that, on average, 1.5 hours after the arrival of the guests were taken, since much of the selling of the tiny was positive. There was a sharp drop in the number of jockeys, many of which went to the public for the purpose of pilling more. There is insufficient transport and it is difficult to sell on the line.

Many of the peer friends were expected to be “splits”. Even after many outbreaks this year, there has been no renunciation or even debt to maintain the cafeteria, insisting on the profits of the winter season. But, in view of the current state of operation of catering everywhere, they are forced to consider beforehand, whether they are abandoned or continue to bleak? If it is now abandoned, all of the previous inputs will be lost, real and real, and if it continues, tens of thousands of dollars will have to be invested in rents until the spring of next year. The resumption cycle was renewed with the greatest concern during the period over the resurgence of black cows. The current low level of vaccination coverage for older persons in the country, as well as the inadequate system of sub-district medical care, have increased the risk of smooth over infection.

The “sexual ratio” becomes a more important factor

The first part of the 2023 partial holiday schedule, 7 days in the spring, 5 days in five days in five and 8 days in the middle fall State, which is extended and is a signal of “constimation of consumption”. However, after three years of epidemics, there has been a change in the consumption habits of catering, and industries need to adapt in a timely manner.

In the post-epidemiology era, the decline in the incomes of consumers and the decline in consumption caused by the macroeconomic environment have necessarily become an important reference factor. This does not mean that it is cheap and that, at different consumption rankings, customers want to enjoy a higher quality of food, services or environment at more favourable prices. This imposes stricter requirements on catering enterprises, but it is not necessarily bad in industry.

Ten years before the outbreak, the rapid development of mobile Internet has also profoundly affected the catering industry. Typically, a new shop is required for a minimum period of one year and, with the marketing of mobile Internet, for a period of ten weeks, days and even a night, throughout the country. Many of the “investors” are grappling with tens of millions of yuan renminbi in a well-known business circle to build a network of red shops, refurbishing, marketing, hiring teams, marketing grids, digging single shops, then earning royalties, instead of catering, and more like investing.

By the time of the outbreak, the annual composite closure rate in the catering industry had exceeded 100 per cent, and the so-called good shops had an annual composite collapse rate of even three to four times the average value of the industry. At the same time, the average life expectancy of the industry has been reduced to 508 days, less than a year and a half. The epidemic has indeed had a devastating impact on the industry, but it has also accelerated the industry’s exposure to real problems under apparent prosperity. To a certain extent, thanks have been paid to the epidemic, which has been used as a vehicle for the outbreak of the whole catering industry.

It is because of the difficult environment and the high cost of hospitality that enterprises need to reflect carefully on how to improve the rate of repurchase. How to provide differential services based on sex ratio,

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Recently, the Red Star capital Bureau noted that some netizens said they were cheated by the other party of nearly 3000 yuan in an hour when they were dating on Momo app. After searching, the reporter found that the event was not an individual case. Entering “Momo cheated” on the web page showed more than 13000 relevant search results.

In response to this matter, Momo responded to the Red Star capital bureau that the live dating room only provides a platform for social ice breaking between users. The anchor’s personal commitment to make friends successfully and induce gift giving is a violation, and the platform will resolutely crack down and punish it. At present, the platform has permanently banned relevant anchors.

Momo app, launched in 2011, is an old social software in China. On the 10th anniversary of the software launch, the company changed its name to Zhiwen group (NASDAQ: Momo), and Momo with a new name is still plagued by old problems.

Dating in Momo app encounter marriage fraud?

A few days ago, the Red Star capital Bureau noted that a netizen posted a document on Tencent News Platform saying, “I was on a blind date in Momo. I was cheated out of 2900 yuan an hour, and then blackmailed by female guests.” Subsequently, the Red Star capital Bureau contacted the netizen. The netizen said, “what I reflected is true.”

The netizen said that on December 17, 2021, he entered a “Yuelao room” according to the message prompt of Momo. An anchor invited him to a blind date as “Yuelao”. So the netizen began to chat with a female netizen in the live broadcast room of “Yuelao”. At this time, “Yuelao” asked him to brush gifts for the female netizen, saying “this will win her favor.”

Red Star capital Bureau survey found that in the street, all gifts need to buy through unfamiliar street coins, 1 yuan can buy 10 unfamiliar street coins, 30 yuan can buy 300 unfamiliar street coins, 50 thousand yuan can buy 500 thousand Street coins, the purchase way has Alipay and WeChat two kinds. There are many kinds of gifts, including roses, magic books, crystal crowns, merry go round, etc. the highest price gift “warm string” needs 52000 Momo coins, that is, more than 5000 yuan.

Persuaded by Yuelao, the netizen began to brush gifts. According to a transaction record provided by him, he spent a total of 2898 yuan in more than an hour. The netizen said: “I asked ‘Yuelao’, why did you brush so much money? But ‘Yuelao’ told me that the female netizen had paid a deposit of more than 5200 yuan. If you are sincere, what is this money? Yuelao also said that if you don’t continue to brush gifts, it means that the blind date failed.”

Netizens provide transaction records

When he finally refused to continue to brush gifts, “Yuelao” told him that the blind date failed and the gifts did not return. He was also blackmailed by “Yuelao” and female netizens. “Since the blind date failed, you should refund the gift fee? Why pull black? Isn’t this fraud?” The netizen said he had dialed 110 and 12315 to complain.

Momo: the anchor “Yuelao” has false promises, and the account has been permanently banned

The experience of the above netizens is not an example. The Red Star capital Bureau searched the keyword “Momo cheated”, with more than 13000 relevant contents.

In response to the experience of the above netizens, on March 6, Momo responded to the Red Star capital bureau that the account of the anchor “Yuelao” in the previous article had been banned.

Momo said: the live dating room only provides a platform for social ice breaking between users. The anchor’s personal commitment to making friends successfully and inducing gifts are violations, and the platform will resolutely crack down and punish them.

According to the information provided by the user, we found that the anchor of the dating studio did make false promises and induce the user to give gifts on that day. The platform has permanently banned it according to the relevant punishment principles.

Users are advised to be vigilant and reward carefully. In case of false promises and inducements to give gifts, they can click the report button in the live studio, and the platform customer service will verify and deal with it as soon as possible. If the fraud platform is involved, users are advised to call the police, and we will fully cooperate with the police in investigation and evidence collection.

However, Momo did not say whether the “female netizens” involved violated the rules.

Red Star capital bureau did not find “Yuelao room” in the actual measurement, so it chose to enter the “game room”. After entering the room, the street announcement and risk prompt will pop up automatically. It is suggested that Momo will patrol the contents of the room for 24 hours, and any violations will be banned. The commitment of making friends in the room is a personal behavior. Please do not participate in any conditional unofficial reward activities provided in the room through games, activities, giving virtual gifts, etc. to avoid being cheated.

Lawyer: the platform party that may be involved in fraud has the audit obligation and needs to bear the corresponding responsibility

Red Star capital Bureau noted that on February 15, the Supreme People’s court announced the provisions of the Supreme People’s Court on Several Issues concerning the application of law in the trial of online consumption dispute cases (I) (hereinafter referred to as the provisions).

In the regulations, the responsibility of compacting the platform is emphasized for e-commerce, webcast marketing and other platforms. Among them, Article 11 stipulates that the operators in the platform shall be liable for compensation for the false publicity made by the staff of the operators in the platform.

In this regard, you Yunting, a lawyer from Shanghai Dabang law firm, told the Red Star capital bureau that whether there are problems such as “false publicity” and who is responsible for the case need to be determined according to the communication content between the two sides.

“If there is no actual communication between the two sides within an hour, and the man spent nearly 3000 yuan, it should be refunded. It should be the platform side that determines the responsibility.” You Yunting believes that if so, the above cases may involve fraud.

However, if the man involves some “special problems” in the specific communication process, it may not be necessary.

You Yunting suggested that users can complain to the market supervision department that Momo has failed to fulfill the responsibility of the platform, or sue Momo to the court. “Because I don’t know the identity of the woman, after Momo provides the identity of the woman, I can add the defendant and ask the two parties to refund the corresponding money.”

In addition, Zhao Liangshan, a senior partner of Shaanxi Hengda law firm and a well-known public welfare lawyer, also told the Red Star capital bureau that the particularity of this event is that the guy needs to buy Momo coins on the platform first, and then he can buy gifts to female netizens through Momo coins, which explains the platform