As the concept of the Metaverse has gained traction in recent months and Virtual Reality is back with Apple rumored to be developing a headset, immersive technologies in general are having something of a renaissance. However, there is one concept that we believe has significant potential and longevity - not just as an immersive technology, but the way in which people fundamentally perceive the world around them. That concept is Synthetic Reality.

What is Synthetic Reality?

Synthetic Reality is a combination of artificial intelligence and various reality technologies, which enable users to interact with computer-simulated objects in real-time environments. They retain the ability to see the physical world around them, while viewing and working with graphics transposed onto it. In other words, Synthetic Reality merges virtual and augmented reality into a seamless, interactive experience.

How will Hoxna and Synthetic Reality change the way we live?

Synthetic Reality will change the way in which we live and work by enabling us to seamlessly blend our real and computer-generated worlds. Through it, we can interact and communicate with computer-generated objects, people, and places in real time. This opens up new possibilities in how we communicate and collaborate, enabling us to blend our physical and digital lives in ways that we choose and are in control of.

Synthetic reality transcends the limitations of physical space, allowing us to interact with people from anywhere in the world as if they are actually next to us. The possibilities for education, health, culture, and business in general are immense.

Hoxna is on a mission to deliver Synthetic Reality by creating a digital twin of earth that blurs the lines between the physical and digital, powered by a blockchain directly linked to the physical real estate market. With Hoxna, buying and selling property in the real world becomes cheaper and faster than ever before. Because the real world is mapped directly into any compatible virtual world through Hoxna’s middleware, what you own in real life is yours in the virtual world.

When will Synthetic Reality be commonplace?

VR and AR have been used by businesses for decades and are maturing technologies. Synthetic Reality, however, is a relatively new concept, because there historically has not been the computer processing power generally available and affordable to consumers. As more new computer architectures gain momentum, such as quantum computing and neuromorphic chips, computing power on devices and in the cloud will exponentially grow. Graphic capabilities such as real-time raytracing will enrich the Synthetic experience.

Conclusion

We now live in a society where artificial intelligence is commonplace and Virtual Reality is becoming a part of everyday life. We’re on the cusp of a new era: perhaps the fourth Industrial Revolution. It won’t be long before we reach a point where technology is integrated with our everyday lives so seamlessly that it almost feels like an extended version of ourselves. After all, who doesn’t want to see the benefits of technology extend beyond our homes and offices?

For further information, visit www.hoxna.io. Get involved by joining our Discord chat server at www.hoxna.io/discord.

But, why do we trust big companies like Google or Microsoft to process, filter and transport our data every day? They are testing our hard-won loyalty in terms of treating us as a unit of data that can be bought and sold.

How will Web3 make privacy *really *work for society?

Enter Hoxna

Hoxna, the synthetic reality project from the TerraEarth Foundation, is ready to fight for users’ rights to safety and privacy. It uses the Solana blockchain platform, which is based on PoS (Proof of Stake). PoS is inherently secure and Solana is completely decentralised, preventing data from being stored in one place (with the ownership and security issues that such a strategy invites).

More generally, blockchain is an architecture for building databases that, in addition to storing information, can serve as a source of “truth”. This gives confidence that the information in the system is genuine and cannot be changed without the consent of all interested parties, which reduces the possibility of unwanted and unchecked actions.

What is also worth noting is that Hoxna’s office is located in Europe (Bratislava, Slovakia). We monitor the forthcoming EU initiatives such as the Digital Services Act (DSA) and the Digital Markets Act (DMA). These acts create a legal framework which ensures the safety of users, protects of fundamental rights, and supports a fair and open online environment. All of these factors are entirely within the spirit of the Hoxna project.

Along with the United States, the European Union has the most developed system of online legal guarantees. The European Charter of Human Rights recognizes the right to the protection of personal data. In particular, it states: *"everyone has the right to the protection of personal data relating to him or her." *And we honour that.

Hoxna is on a mission to deliver a synthetic reality by creating a digital twin of earth that blurs the lines between the physical and digital powered by a blockchain built upon the physical real estate market. This groundbreaking project is robust, secure, stable, and open source.

For further information, visit www.hoxna.io. Get involved by joining our Discord chat server at www.hoxna.io/discord.

This has also led to real estate becoming an even more stable asset class ​ than ever, so how can Blockchain enhance that inherent stability?

NFTs in real estate

More than just asset-backed and tethered to real estate, Hoxna’s Clay NFT acts as a legally binding contract. All legal documentation, compliance and certifications are automatically generated and recorded on the Blockchain once a transaction is completed. ​

So, if financial markets become less stable, real estate becomes increasingly seen as a safe-haven asset and so Clay NFT is inherently secure.

Fast and secure

Automating the property market becomes easier through Blockchain platforms too, For buyers and sellers, transactions become extremely fast and cheap; for agents, transactions and documentation are immediately authenticated and less prone to error, fraud, or disputes.

Additionally, smart contracts (self-executing Blockchain legal agreements) can be used for a range of reasons, from governing the transfer of assets to the payment of fees.

Conclusion

Connecting NFTs and the Blockchain to the real estate market sets a favorable precedent for the future. Real estate suffers from fears of inefficiency and fraud due to cumbersome procedures and vulnerable proof of ownership. For example, anyone can forge an individual's title deeds and make unauthorized claims. Here, NFTs can bring about change with a reliable, fast, and effective means of proof of ownership.

Undoubtedly, this is a huge leap towards transparency in real estate, while delivering much-needed stability back to crypto markets.

For further information on how Hoxna’s Clay NFT, visit www.hoxna.io. Get involved by joining our Discord chat server at www.hoxna.io/discord.

The Hoxna project will truly democratise NFTs. Every property owner on Earth will be entitled to an NFT.

Hoxna, which launches later this year, is the only platform which will integrate real and virtual property across any digital environment which requires it. This might include a metaverse platform, or a console car driving game, or visualisation services for estate agents and architects.

Any property. Any environment.

Yes, really.

Unlike other virtual property services, Hoxna doesn’t work with fictitious real estate. If it’s yours in real life, it should be yours virtually too. Hoxna will achieve this through linking real estate title deeds with virtualised property data in terms of both its location and appearance.

The result is that not only will you be able to browse and interact with real-world properties in virtual space, but the ownership of each virtualised property can be traced back to its real-world owner.

While a title deed can claim ownership in real life, we’ll virtualise the title deed by issuing an NFT for every property in Hoxna. Take a photo of your property, register it in Hoxna, and after authentication, you’ll automatically get a Clay NFT - Hoxna’s certificate for property ownership.

Simple. Effective. Democratic.

Mark Flores Martin, CEO of Hoxna and its sponsoring organisation the TerraEarth Foundation, said: “No other project is connecting real and virtual property like Hoxna. Why run the risk of seeing your property turned into a virtual equivalent without being consulted on your rights as an owner? Our Clay NFT technology gives everyone a free certificate for what they are entitled to in virtual space - the legal rights to their property.”

More on Hoxna and its approach to digital assets and NFTs are available at www.hoxna.io. Get involved by joining our Discord chat server at www.hoxna.io/discord.

You don’t need to put on a headset to become involved with the Metaverse, the biggest thing to come to technology in a generation.

How come?

Think about it a different way.

Buying and selling property has existed for thousands of years, but no-one has successfully applied it into virtual space. Metaverses exist with virtual property, of course, but these are fictional properties and everything about them is fictitious.

What Hoxna is doing is literally applying the real world of property into the metaverse. Everyone will have the power to import a scan of their building into Hoxna’s metaverse layer, and for that to then be propagated out to any metaverse environment that wants to use it.

The result? Real buildings made virtual. Real markets made virtual. The real and virtual become linked through a “deed” - an NFT that confirms a user’s ownership of one or both types of property.

Suddenly, the metaverse becomes real and meaningful for everyone. It becomes everyone’s space - not just owned by big corporations. You control what’s in it.

It all becomes more meaningful. The blockchain is not an abstract concept any more - it’s basically what we know as the housing ladder.

Cryptocurrency is simply a faster and more secure way of recording (in this case) financial transactions, often held in escrow . We have always had some form of cryptocurrency - and this modern form turbocharges it. Hoxna Coin will be our way to record and conduct real estate actions.

Hoxna will offer a set of modules for each function: privacy, transactions, integration with any metaverse, and even decentralised AI. When it launches in Alpha in the Autumn, you’ll have a chance to work directly with these modules independently or all together - what Hoxna calls the Multiverse.

Mark Flores Martin, CEO of the Terra Earth Foundation, said:* “We connect the best of the future to the best of the past. The elements of Web3 have deep roots in history. By making these evident, we are making the metaverse easier to understand, use, and work with for anyone.”*

More on Hoxna and its approach to digital assets and NFTs are available at www.hoxna.io. Get involved by joining our Discord chat server at www.hoxna.io/discord.

NFTs are mostly associated with an entrepreneurial, digital art market. Artists and art collectives, such as Bored Ape Yacht Club, have created digital artworks as NFTs, and via a “bubble” of demand, been able to drive up market prices into the millions of dollars. Such sales have attracted a range of critics from celebrities, to the media, established art market and more widely across tech specialist. This NFT “craze” has created a backlash and highlighted just one application for the tokens.

Go deeper, however, and NFTs have genuine utility value. They represent something very simple: they are essentially proof that a digital asset exists somewhere (usually on a blockchain). Take this definition into the real world and it becomes much clearer as to what NFTs could do: whatever you have bought online, an NFT can prove both proof of purchase as well as the authenticity of an asset.

At Hoxna, we are embracing NFTs as a record of asset sales, and our intention is to open access to this on a mass scale.

Hoxna launches its alpha phase in the Autumn and will make available a “digital twin” of the physical world around us, for adaptation and use by any metaverse, 3D world, or any other application that intends to use the data. Its NFT service, called Clay, will provide proof of ownership of assets in digital space, including any metaverse that links to Hoxna.

This means that you can certify that a virtual piece of land, or a virtual property, is yours. Hoxna’s “digital twin” philosophy means that the Clay NFT for your land or property is the equivalent of deeds in the real world.

Mark Flores Martin, CEO of the TerraEarth Foundation and Hoxna, said “Organisations are building metaverses and 3D worlds without considering the ownership implications of the assets within them. This could seriously backfire without a supporting mechanism that proves who owns what and where. Hoxna’s Clay NFT allows any organisation and any user to resolve this problem.”

“Web3 technologies have massive social and economic potential, but many of their legal aspects have yet to catch up. Through resolving ownership issues of digital assets on behalf of metaverse owners, developers, and users, Hoxna will offer a universal solution based on a proven technology - the Non-Fungible Token.”

More on Hoxna and its approach to digital assets and NFTs is available at its website, www.hoxna.io. 

• Services are provided through the Hoxna Coin cryptocurrency and NFTs (Non-Fungible Tokens)

• Our mission is to clone a true digital twin of our world - where rights and assets are protected and prioritised

• “Hoxna has been carefully developed to solve a number of problems in Web3”

Hoxna is the new name for the world’s first real estate metaverse connection platform from the TerraEarth Foundation.

Hoxna offers the ability to connect a real-world asset to any new or existing metaverse or VR platform, through easy-to-use tools and services. It will be quick and simple for property owners to not just maintain ownership of their assets in virtual space, but to offer them for sale or rental - virtually, physically, or both.

Currently, it is possible for any metaverse to recreate a building and sell or rent it in virtual space. There is no way to tie that back to the owner in real life. This creates tremendous costly and legal dilemmas, putting the real-world property owner at an immediate and significant disadvantage in the digital world. Hoxna solves this problem: real-world property ownership will take precedence, taking priority over any incumbent owner of the virtual asset.

Hoxna will launch its alpha phase in the autumn. As part of the TerraEarth Foundation manifesto, Hoxna’s code will be published as open-source, driving adoption and innovation in a rapidly-moving new landscape. It will be easy for designers, architects and digital assist producers to transfer a real-world property asset into the metaverse, safe in the knowledge that ownership will be robust and uncontested.

Hoxna connectors will be available on the most popular platforms including Unreal Engine, and Unity.

Mark Flores Martin, CEO of the TerraEarth Foundation and Hoxna, said:

“The concepts of cryptocurrency, NFTs, and the metaverse are at the front of many minds around the world right now. Their growth throws up many legal issues which big technology companies cannot resolve on their own, particularly when it comes to property ownership and financing.

“Hoxna aims to resolve these issues through a common cryptocurrency for digital property asset transactions in the metaverse; NFTs to authenticate these assets; and connectors which allow creatives to build “digital twins” of property whilst maintaining ownership and intellectual property rights. In short, Hoxna has been carefully developed to solve a number of problems that currently exist in what many are now calling the next phase of online technologies - Web3.”

Hoxna’s website provides full information on its mission as well as the unique offer for banks, real estate companies, creators, and designers, to solve their problems. There is also a section inviting people and organisations to invest in Hoxna. The new website is at www.hoxna.io.

Further information

• Hoxna is a ground-breaking platform which formally launches in Autumn 2022. It will provide a digital twin of the physical world around us for creators to use in their own virtual worlds and metaverses. Assets are managed and exchanged by the Hoxna Coin cryptocurrency and Clay NFT asset register.

• TerraEarth and Hoxna logos are available from Brandy.

• Interviews can be arranged with Mark Flores Martin by request.

• The Hoxna team is based across Europe with its HQ in the centre of Bratislava, Slovakia.