But… I’m a creator. I’m also a businessperson. I want to identify those factors which increase value, so that I can increase the value of my art, products, and services. While I can never control the way anybody feels, I can control the value of what I create, which will then by extension shape it’s perception in the marketplace.

This complex and somewhat indecipherable formulation of value takes on a new layer of meaning in the NFT market. How is that Beeple’s NFT masterwork Everydays: The First 5000 Days can sell for over $69,000,000? Some people will say that “it’s just a jpeg.” But they’re proven wrong by the fact the marketplace determined that it was worth $69,000,000.

That is simply a fact. Maybe it’s overvalued. Maybe it’d be better to spend $69,000,000 buying food and building factories toward strictly utilitarian ends. But, that answer doesn’t feel satisfying. It shouldn’t feel satisfying. Part of what it is to be human is to be at times so enraptured by our legends and our aesthetic experiences that money becomes nothing by comparison.

There is a lot of artistic profundity wrapped up in Everydays. Whether it’s an NFT or a fabled renaissance oil painting, it is rare to see any artwork rise to such heights of market value. Still, there are aspects of these works that give them meaning in the context of human life and by extension our distinctly anthropocentric human valuations of capital.

The following 10 attributes are a boon for any creative who is looking to build an NFT project as a part of their ecosystem. Really these principles apply to any creative endeavor. All too many shills have entered the NFT space while neglecting the fundamental economics of art. It’s time to apply these simple and timeless truths to building a new generation of projects that matter.

Economists and buzzword enthusiasts everywhere may now rejoice. We are talking about utility. Before diving into what utility really means in the context of NFT projects, let’s explore the standard conceptualization of utility in economics. The most famous model of utility taught to economics students the world over identifies utility as the intrinsic value of any of the three basic resources (land, labor, & capital). When it comes to artwork and NFTs, we are clearly talking about a form of capital. This means the question of how much intrinsic value an NFT has is determined by its utility.

Utility can mean many different things to different people. Especially when we get into the intangibles. In the NFT community, “utility” often refers to the cool things the NFT gives the owner the ability to do. That can mean the ability to transfer the NFT, be a part of exclusive communities for that project, and even access to private events. Even further though, I believe the aesthetic significance we place on a work like Beeple’s Everydays is also a form of utility. It is a form of utility that resonates with the human soul and adds a layer of significance to everyday existence.

I think these more subtle and humanitarian (even spiritual) aspects of utility in art tend to be lost on the more pragmatic outlook of many economists. When it comes to NFT, we are really treading a fine line between the “laws” of economics and the more ethereal, metaphysical experience of art. The rest of this list will look at how to maximize both aspects of that utility.

When we look at projects like Beeple’s Everydays it’s easy to grasp that this is just how the art market is. It’s not all that different from a Picasso or a Banksy that has achieved some astronomical price.

But what about when cartoon monkeys sell for hundreds of thousands of dollars? Projects like Cryptopunks and Bored Ape Yacht Club currently sell at insane premiums. What keeps these projects selling at such a high premium is the community of celebrities and influencers that have formed around them. There is an incredible amount of exclusivity built into Bored Ape Yacht Club. Really it seems like a secret society.

It’s worth stating that the utility of an object changes over time. The title of “lord” is not nearly so valuable in modern Britain as it was in 15th century Britain. Communities wax and wane. Still, this is an important part of the utility equation. In many ways, I see community building as the core activity of marketing.

Even in the case of Beeple’s Everydays, the reason it attracted the attention of such wealthy art collectors is because of the community and reputation Beeple built through the consistent hard work of putting out high quality art for 5,000 days straight. Everydays is a testament to the potential of human tenacity. That tenacity built a community willing to pay $69,000,000.

For the creative soul who is looking to build an NFT project today, I believe community is the number one factor which will make or break the project. This is why I believe NFT is such a natural fit for musicians and influencers. It becomes a powerful vehicle for connecting and adding value to those already fiercely loyal communities.

Okay, I’ll be honest this is just “community” stated in different words. What I mean by “multiplatform ecosystem” is cultivating a vibrant community across multiple different channels. In all the hype around decentralization, Web 3.0, and NFT, I’ve seen many enthusiasts unfortunately neglect the importance of actually connecting with people and instead focus only on concepts.

Platforms are constantly changing and there is a tendency to become emotionally attached (or alternatively antipathetic) toward various platforms. If in the desire to embrace NFT and Web 3.0, you end up neglecting the community that is a part of your creative work by abandoning the platforms they live on, it will be a net loss. I see many musicians who are so determined to cut out Spotify preemptively that they end up losing the vast majority of potential fans.

I’m the biggest critic of Spotify and Web 2.0 there is. But, I also try to be a fair critic. The fact of the matter is that if you are a creator, influencer, or entrepreneur it is in your best interest to create a meaningful experience for your community on multiple platforms.

My article 10 Platforms to Build Your Community On (Right Now!) goes over how to best establish your multiplatform ecosystem footprint. The creators who have the best skill in creating communities wherever they are by leveraging the power of multiplatform ecosystems will also create the best NFT communities.

I sometimes get myself into a lot of trouble in the crypto community by talking about what is really an unfortunate but true reality. The average consumer doesn’t want to learn about the nuanced differences between Avalanche, Ethereum, Stellar, or the latest shitcoin.

Honestly, there is currently no standard for what is the “right” blockchain. In reality, there is a high likelihood some new standard totally wipes the floor with every “standard” we currently have for blockchains. Ethereum, for example, has mass recognition right now. It is also absurdly expensive just to make transactions on that network. For many independent creators dipping their toes into NFT, it makes ZERO sense to build that project on Ethereum. Probably because “starving artists” don’t have $500,000 to spend minting a new line of NFTs. This means many other cheaper, albeit less standardized, cryptocurrencies such as Stellar Lumens have filled the void.

Beyond even the implications of fees or popularity, when it comes to bringing NFT artwork, collectibles, and properties into the Metaverse, will these blockchains be supported? Knowing Meta (Facebook), what are the odds that they will opt to build an open blockchain system where even the more popular blockchain based NFTs are supported? I think it’s much more likely they build a closed system where only specialized “Meta” or “Libra” based NFTs are supported. This of course remains to be seen, but it all throws a monkey wrench into the equation for independent creators who are just looking to build a NFT project for their communities.

My advice is to pick a blockchain that is currently easily accessible and affordable for your specific community. As long as you keep your community first and are fully committed to your project, they will understand should you even need to move to a new blockchain or create a system for multi-chain compatibility.

The need to have a long term focus should come natural to any artist who has spent years or even decades continuing to focus on their craft against all odds. In order to see your NFT project through the years I believe it is all important to focus on the people just as much as the art.

What are you doing to make your NFT project valuable for collectors not just 12 months from now, but also 12 years from now? Of course so much is bound to change over decades, but you alone as the creator must bear the weight of making the experience memorable, meaningful, and worthwhile for your collectors.

I don’t really want to rank the attributes on this list. But, if I’m being honest, liquidity falls near the bottom of the list. If you focus on everything else, liquidity will come naturally. If you focus too much on liquidity, the project will suffer.

Simply put, liquidity represents the tangible return on investment people can expect when investing your NFTs. For creators, this really isn’t so important as making it worthwhile to hold the NFT for the utility it provides. Still, by having sufficient demand to generate greater liquidity for a project, collectors will instinctively identify the project as having a higher utility.

The only way to increase the demand (and thus liquidity) for your project is by enhancing the community and overall utility surrounding the project. But, remember, those who obsess too much over liquidity in this space deserve their reputation as “shills.”

This is huge. Beyond the community around projects like Bored Ape Yacht Club, some projects like this have also developed a unique intellectual property that is recognizable to the public. This IP exists both on the blockchain and off the blockchain. IPs such as Pokemon, Disney, and Magic: The Gathering have inherent value in any form they are represented.

A strong intellectual property is composed of many factors. Some of the important factors that immediately come to mind are recognition, popularity, visual artistry, and lasting legacy. While the most recognizable intellectual properties can range even into doing billions a year in adaptation and merchandising, literally anyone can create an intellectual property.

All you have to do to build an intellectual property is use your mind and transmute that imaginative creation into a communicable medium. IP is a rare form of capital that can be created entirely within your mind. In fact, every single one of the greatest inventions in human history all began in the eye of the mind.

For any creator looking to bring NFT into their community, it is worth devoting considerable mental energy toward creating a strong IP to build collectible tokens around.

Community first. Nothing more needs to be said than that.

Admittedly, I’m not a great visual artist. I am solid with design, but I’m by no means a professionally trained and practiced visual artist. Often, I will commission other artists to do work for my own personal branding. Still, I also take a stab at it myself as often as possible and continue to develop that skill.

Wherever you are at with your visual arts abilities, it is important to be transparent with yourself. Recognize your strengths and flaws. NFT is a very visual medium at this juncture. The visual styling of your NFTs will be one of the biggest factors in determining the value of your NFTs. Whether you are a talented visual artist or you can admit you aren’t, focus on the a e s t h e t i c.

I’ve done as much as I can in this article to boil down what is a very experiential and intuitive process into an objective model. Armed with this knowledge, you must find the vision to create within yourself.

In order to succeed as a creator you must be willing to take risks. You must be willing to trust your intuition with full knowledge that not everything works out the way your expect every time. But, if you continue to develop your creative faculty through action and iteration, you will greatly increase your odds of success.

Continue to feed your mind with knowledge, art, and perspective. The more you can synthesize, the more you will also develop your own original creative sensibilities. When the vision comes, you will be ready to seize it.

I don’t use the native Medium Newsletter feature because I know that I can provide a more compelling experience if you join my exclusive newsletter. You won’t get spammed links to blogs. You will get FREE gifts, insightful gems, hilarious gifs, and exclusive content not available anywhere else!

En general, si uno de estos servidores en los que se encuentra la base de datos se desconecta, existe otro servidor espejo con la misma base de datos para que todo siga funcionando. Inclusive se utilizan sistemas que cuentan varias replicas para que funcionen más rápido. En otras palabras, se trata de un sistema que depende de una base de datos central que pertenece a la empresa. Muchas Apps cuentan con una sola base de datos y si tienen problemas con el servidor en el que está almacenada, la App deja de funcionar hasta que lo solucionen.

Blockchain también es una base de datos, pero con un sistema diferente. Se distingue porque no funciona con un único servidor que almacena la base de datos. Los mismos datos están copiados en muchísimos dispositivos alrededor del mundo que conforman una red. Cada uno de estos dispositivos con la replica de la base de datos se denomina nodo. Los nodos se actualizan en cada cambio. Se trata de una sincronización de los datos. A esto lo llamamos sistema distribuido. Los datos almacenados no pueden ser alterados, solamente se pueden leer y escribir pero no modificarse.

Los datos se almacenan en bloques, de allí el término blockchain, que significa cadena de bloques. Cada bloque cuenta con su propia huella digital -lo que se llama hash en criptografía- y está encadenado al bloque anterior porque guarda la huella digital del bloque anterior como información del bloque actual. Por lo que cada bloque cuenta con la huella digital del bloque anterior y sobre estos datos se obtiene un nuevo hash o huella. Luego, la huella del bloque actual será almacenada en el bloque siguiente y así sucesivamente. Cada nodo de la red revisa que la huella siempre sea la correcta, si no es así se rechazan esos datos hasta no corregirlos. Esto último le brinda la seguridad en inmutabilidad de los datos. Es decir que si un nodo intenta modificar datos que ya han sido encadenados y distribuidos, será rechazado hasta que lo corrija. Por esto último, la tecnología blockchain es segura e inmutable.

En conclusión, hay dos puntos que destacan el valor de esta tecnología, en comparación con una base de datos centralizada. El primero es que al tratarse de una base de datos distribuida, si se apaga un nodo, dos o cien los datos seguirán estando disponibles gracias a los nodos que siguen activos. El segundo punto, al ser inmutable se convierte en un almacenamiento confiable, a diferencia de las bases de datos centralizadas en las que sus dueños o un cybercriminal pueden alterar los datos a gusto y placer.

Video Blockchain en 5’ → https://www.youtube.com/watch?v=Yn8WGaO__ak

My buddy Brian in Sydney sold me his clunker IBM PC he wasn’t using for $50. He used to play primitive MS DOS games on it and it had a 8” floppy disk and a 2.5” disc drive. The games on the PC didn’t interest me at all. They were uh, very basic.

As I’d never used a PC I began investing all my spare time and energy into learning how to use one. First I upgraded the primitive DOS operating system into Windows 3.1. Then the day I got it to send a fax I was beside myself. It felt like I had landed a man on the moon.

Next I connected it to bulletin boards, a precursor to the Internet. You would dial up a bulletin board with the PC modem screeching like buggery and see a text based site on your screen. There you could navigate up or down or sideways to download pictures or documents. A few years later the internet brutally rendered bulletin boards obsolete overnight.

Once I’d sent that fax and connected to the bulletin boards with my PC there was no stopping me. Computers were my new passion.

I talked my way into a job with an American software company selling six figure client/server enterprise software to airlines and banks. But I had jumped in too deep. I couldn’t get my head around what client/server meant. It sounded like digital S&M to me. I lasted 6 months.

Meanwhile in our spare time Ross and I had set up the Australian branch of a Japanese business media monitoring service. Needing a website I taught myself HTML web design and made us a basic website. Unfortunately the media monitoring service was ahead of its time. But I went all in on web design and it only increased my appetite for computing.

Then I was hired by another US software company as a business development manager. Within a few months I sourced the first new clients the company had in years.

So after I met someone while on vacation in New York City, and requested to transfer to their US office in 2000, they reluctantly agreed.

Brian claims I still owe him 10% on every dollar I earned from the day he sold me that PC. It’s true, that PC did launch my software career. And it did change the trajectory of my life. Maybe I do owe him 10%?

Then when Bitcoin first appeared I was all in again. I recall buying some but then lost track of where I had it and how I bought it. Then I read about the UK guy who lost $70 million worth of Bitcoin in a dump.

Had I also misplaced a Bitcoin fortune? Was I like the UK guy?

This then is my segue into the Drip network. I’m determined to find a replacement fortune for the Bitcoin fortune I may (or may not) have lost.

And when I do, pay Brian his 10%.

I’m a member of the Cryptozoa DRIP team. We are a global community of DRIP enthusiasts who are welcoming and helpful. We converse on our own private Telegram group where we share DRIP tips, strategies, breaking news, and more. If you would like to join in the conversation, please join the Cryptozoa team by buying some DRIP using my Buddy address 0x5a037c903C875783C10C1FA7066126d4F89d4EaF. You will need a buddy to start. and then head over to the Cryptozoa Telegram Gateway. Let the admins on duty know that Boomtowner sent you — then once you are onboard find me and DM me to say howdy.

DISCLAIMER

Nothing in this article is to be construed as investment advice. Neither the author nor the publication takes any responsibility or liability for any investments, profits or losses you may incur as a result of this information. The article may contain affiliate links.

Institutional investors are already constructing portfolios that address the traditional market’s environmental, social, and governance problems; consequently, this “ESG” trend is expected to continue in the crypto market. Blockchain technology creates an open playing field for new solutions that were impossible not long ago.

It is essential to understand that Blockchain is not synonymous with cryptocurrency. Blockchain makes it possible for decentralized finance to take place as well as data storage and distribution with the highest level of accuracy and security available to date. In the case of Immunify.Life, enables use cases for social good such as reducing financial and geoeconomic barriers to healthcare for patients and providers while collecting valuable de-identified data for developing new treatments or gauging the health state of a region or country by governments, NGOs, and other institutions.

Immunify.Life combines Blockchain’s main features to bring access to healthcare in emerging markets; the ability to collect tamper-proof and de-identified data and provide financial incentives by rewarding patients and professionals who comply with healthcare treatment with its token IMM. In addition, Immunify will provide a staking mechanism with the slogan “Staking for life,” which will allow active IMM users to receive APY rewards. The more IMM tokens are staked, the more lives Immunify can save, a compelling reason to stake IMM tokens. At its most basic, IMM stakers have the potential to earn significant rewards by staking IMM while also making a real-world difference. These staking and the rewards lower the barriers for the commercialization of de-identified patient data shared with the community of IMM stakers.

By incorporating a tokenized reward system for stakers that reduces the frictional fees to make healthcare affordable, social good becomes a vital component of the sector, further leveraging the strength that comes from the involvement of the blockchain/crypto community.

In assessing this market gap, Immunify.Life’s CMO Renato Zamagna shares:

“Environmental, Social, and Governance (ESG) assets are estimated to top $50 trillion by 2025. What does this mean for ESG in DeFi?” Currently, just a few impact-driven initiatives have debuted, accounting for a fraction of the total TVL. ESG DeFi, increasingly emerging and evolving in the crypto ecosystem, will onboard the subsequent 100 million DeFi users or more. Consequently, promoting inventiveness and creativity for the deployment of other social and environmental focused crypto projects.”

To date, Immunify.Life has received over $2 million in funding from Gains Associates, DCI, to name a few.

The Immunify.Life Staking for Life initiative will kick off with an innovative staking mechanism. Initially, there will be two functionality options. One for single stakers rewarded through the collection of transaction fees from data samplers, and liquidity providers that will be rewarded through staked liquidity incentives. In addition, Immunify.Life will launch a world-first charitable DeFi arm that will donate a portion of rewards to partnered charities.

Immunify.Life has been working behind the scenes with other synergetic projects that also leverage blockchain technology for social good. Additionally, the company is investigating the possibility of supporting refugees worldwide by providing remote work for digital services. These partnerships will be announced shortly.

Immunify.Life will launch the IMM token on Ethereum Mainnet (ERC20) utilizing Polygon (MATIC) as L2 solution, with intentions to migrate to the Cardano blockchain (ADA) once their infrastructure is more favorable. In addition to the token, Immunify.Life will launch a mobile app that will be the core of its ecosystem.

Currently, Immunify.Life is conducting HIV treatment studies in Kenya in partnership with the Masinde Muliro University of Science and Technology (MMUST). In this study, IMM token rewards are being used to encourage lapsed HIV patients to resume taking their medication Immunify is also carrying out studies in Zambia for an NFT based COVID-19 certificate passport and an Opioid recovery study in New Mexico, USA. In this study, token rewards are being used to encourage recovering addicts to stick to their rehabilitation programs.

Immunify.Life’s vision would be considered utopian less than a decade ago. Thanks to Blockchain and DeFi, the company can launch an initiative to bring rewards to its token holders and save lives simultaneously. The definition of a win-win situation.

ESG crypto projects such as Immunify.Life makes the future a lot brighter and certainly a lot healthier. Join us and help save lives (earning decent rewards while at it)!

The gaming industry has been dominated by a few big players for far too long. With the Binance Smart Chain, the Pandora team is building an open-world game that is truly decentralized and has an equal opportunity for all participants. All transactions will be recorded on our blockchain ledger so there can be no foul play or cheating. Everyone who participates in this game will have access to the same tools, items, and opportunities as everyone else.

$DORA tokens are at the core of our ecosystem, allowing users to earn them during their exploration of Pandora’s universe. Users can exchange $DORA with other players or use it to purchase exclusive items within Pandora’s universe. By participating in this economy, you become part of something revolutionary and gain access to new experiences not available anywhere else in gaming today.

The blockchain gaming industry is growing, but the current offerings are lacking. There is no game that offers a realistic experience and one that allows players to earn crypto while they play.

Pandora will be the first fully immersive 3D world built on top of Binance’s smart chain allowing users to explore, trade items with other players, and even customize their avatar in a way never seen before. Players will have access to rare equipment only available through exploration or trading with other players creating an economy where all participants can benefit from their actions within the game.

The present gaming platforms lack true ownership for users or offer them little control over what happens with their digital assets after they stop playing. They also don’t offer meaningful ways for players to interact with each other outside of gameplay or any real reward system that incentivizes long-term engagement.

Pandora allows users to own their character and all items acquired during gameplay on an immutable blockchain ledger, offering them full control over how they want to monetize it, trade it or even give it away entirely if they choose.

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We at DAOLand are glad to announce that on January 12th 2022, we are launching a private funding round exclusively for our community.

Metaxy is going to be one of our first projects that we are launching and they are exclusively working with us for the private round.

This round presents an opportunity for our community to invest in Metaxy which is a decentralized NFT based fighting game, a Metaverse game featuring the most diverse anime-inspired characters.

Metaxy is the world’s first game project to combine NFT technology with the versus fighting game genre, a Multiverse where all of your favourite superheroes await your summons to battle.

Metaxy takes place in a fantasy world where superheroes are summoned for the great Multiverse War.

Each game character comes with different appearances and unique fighting attributes that are developed over time along with the user’s experience. The game allows each player to engage in battle against other online players (PvP) in real-time, whilst during idling, players can immerse themselves in an enticing narrative story plot (PvE) with intense AI-based combat governed by a wide range of Metaxy superheroes.

They have over ten years of experience in the gaming industry, backed by V2B Labs and created by OneGame Studio, and their offline game has over 400,000 players. Their goal is to create a leading NFT ecosystem in the blockchain space that provides long-term value to users and investors.

Their token utility is also one of their unique points! Players can not only earn MXY and NFT Items from playing the game, but they can also earn from staking MEF/NFT Items on staking pools, and it is also possible to increase the stats of their own characters then sell on the Marketplace for a profitable price!

DAOLand is a unique combination of a DAO (decentralised autonomous organization), a venture fund, and an incubator designed primarily for the NFT and GameFi industry.

DAOLand members will get access to the most promising games and tokens well before anyone else thanks to its innovative Participate-to-Earn IGO (Initial Game Offering) platform.DAOLand brings together the most promising GameFi projects and early supporters — both players and token holders.

DAOLand operates on a dual token model, where one asset, DLD (BEP-20) is freely traded on exchanges and can be staked to obtain the second token, DLS. In turn, DLS acts as an entry ticket for GameFi opportunities on Binance Smart Chain and Ethereum blockchains via a special cross-chain bridge.

Stay tuned for more details on the private round!