The NFT boom from the last bull run, the rapid surge of memecoins and speculative defi projects have given way to a more mature and utility driven market. However, this doesn't imply that web3 is dead. Rather, we are transitioning into a phase of sustainable growth, where real world applications and practical use cases will drive adoption.

What's Next For Web3 Growth?

1. Real World Use Cases will thrive

   The next phase of web3 will focus more on real world applications rather than just speculative trading and the following sectors will likely be at the forefront:

   i. Enterprise Blockchain Adoption:

   Top Companies and Financial institutions are integrating blockchain for Authentication, Supply Chain management and remittances (e.g. Visa, JP Morgan and Governments using the blockchain for CBDCs).

   ii. Decentralized Social Media:

   Platforms like Farcaster and Lens protocol are fast emerging as alternatives to social media. Focusing on user ownership and monetization.

   iii. Tokenized Real-world Assets (RWA):

   The tokenization of commodities, stocks and real estate will bring more liquidity and accessibility to the traditional markets.

   iv. Gaming and Metaverse Expansion:

   Gaming models are being improved to prioritize gameplay over speculation.

2. AI + Web3 Integration:

   Artificial intelligence (AI) and blockchain are actively converging. Web3 projects are begining to integrate AI for smart contracts, personalized experience and fraud detection. Decentralized AI model such as SingularityNET are already demonstrating potentials. With time these projects will gain more traction.

3. Sustainable tokenomics and utility driven projects:

   Projects that depends on real revenue models rather than inflationary token incentives will thrive.

   More subscription based services, revenue sharing DAOs and NFT based loyalty programs are gaining traction.

   Staking will move beyond just inflationary rewards to models that provide tangible benefits (e.g. real world yield and Governance power)

4. Institutional and mainstream adoption:

   Big Companies like and Web2 giants like Meta, Google and Microsoft are investing in web3 indicating long term believe in blockchain.

   Major banks are experimenting with the blockchain for custody, settlements and tokenized assets.

5. Scaling and interoperability:

   Layer 2 solutions like (Arbitrum, Optimism), Cross chain interoperability (Cosmos, Polkadot), and Modular Blockchains (EigenLayer, Celestia) will allow seamless communication across different blockchain networks.

6. Regulatory Clarity will shape the future:

   Clarity in regulations will encourage more institutional investments, reduce scams and rug pulls and improve trust in blockchain based products.

   Conclusion:

   While the hype may have faded, the industry is far from over as we're now experiencing a more mature phase where speculation is gradually been replaced by practical use case.

   The next wave of growth will leverage on real world applications and improved infrastructure alongside regulatory Clarity.

Many Web3 projects fail not because of bad technology but because of flawed tokenomics. A great product won’t save a token economy that is designed for speculation rather than real utility.

Let’s break down the most common mistakes and how to build a sustainable model.

1. Over Reliance on Speculation

The Problem:

Many projects pump their token prices with hype, airdrops, KOLs and influencer marketing but lack a real use case.

This is why when early investors take profits, the price crashes, and the project struggles to recover.

Case Study: Terra (LUNA)

Terra’s UST stablecoin was algorithmically backed by LUNA, but without intrinsic demand, a bank run led to its collapse.

Lesson: Utility and sustainability matters more than short-term price appreciation.

The Fix:

Token incentives should be designed around long-term engagement, not just speculation.

Example: Ethereum (ETH) gas fees which creates a constant demand for ETH, making it essential to the network.

2. Poorly Designed Inflation Models

The Problem:

High token emissions tends to dilute value, making the token less attractive over time.

Projects with unsustainable yield farming mechanics often see rapid initial adoption followed by a price collapse.

Case Study: Axie Infinity (AXS & SLP)

Players earned Smooth Love Potion (SLP) but had no real reason to hold thereby causing hyperinflation and a near-total collapse of SLP’s value.

The Fix:

Token supply should be controlled with proper burning mechanisms and staking incentives.

Example: BNB’s quarterly token burns, which reduce supply and create deflationary pressure.

3. Ignoring Token Utility

The Problem:

A token without real use beyond trading has no long-term utility.

Many Web3 projects launch tokens just to raise funds, with no clear usecase in the ecosystem.

Case Study: ICP (Internet Computer Protocol)

ICP launched with massive hype and high valuation, but users struggled to understand why they needed the token.

Its price dropped to over 90% post-launch because there was no clear value proposition.

The Fix:

Tokens should be designed to have a fundamental role in governance, transactions, or access to the network.

4. Unfair Token Distribution

The Problem:

Retail investors get dumped on because VCs and insiders hold a lot of supply. When there is lack of transparency in vesting schedules, community trust is thereby eroded.

The Fix:

Vesting periods and community-driven incentives must be implemented to prevent mass sell-offs. Also, teams should ensure transparency in vesting schedules to boost community trust.

Conclusion: To Build a Sustainable Token Economy, a token must be made essential in the ecosystem along with balanced supply/demand to avoid hyperinflation or excessive deflation.

Fair token distribution must also be ensured for long term community involvement.

Web3 founders who focus on building real value over hype will achieve the next generation of lasting blockchain projects.

How can web3 brands leverage this opportunity?

The following practical strategies when implemented will go along way:

⭐ Exclusive Communities

Token-Gated Access: Brands can create exclusive online communities where access is granted based on ownership of NFTs or specific tokens. Example: A fashion brand can offer NFT holders VIP access to events.

Decentralized Social Platforms: Brands can use Web3-native social platforms (e.g., Lens Protocol) to interact with customers without centralized restrictions.

DAO Memberships: Establish a Decentralized Autonomous Organization (DAO) where loyal customers can participate in decision-making and gain voting rights on product designs, promotions, etc.

⭐ Blockchain-Based Loyalty Programs

Tokenized Rewards: Instead of traditional points, brands can issue blockchain-based tokens that customers can redeem for discounts, digital assets, or real-world perks. Example: Starbucks Odyssey program uses blockchain-based rewards.

Interoperable Loyalty Programs: Customers can use loyalty tokens across different partner brands, enhancing the utility of rewards.

Smart Contracts for Automated Rewards: Automate customer incentives based on engagement, purchase history, or referrals, ensuring transparency and eliminating fraud.

⭐ Personalization and Tailored Experiences

Decentralized Identity (DID): Customers can control their data and share preferences with brands in a secure and privacy-focused manner, leading to better personalization.

AI + Blockchain for Customization: Smart contracts and AI algorithms can analyze customer behavior (without compromising privacy) to offer personalized recommendations.

NFT-Based Customization: Customers can own NFTs that reflect their unique preferences, unlocking exclusive products or experiences.

The importance of sustaining product value through customer engagement can never be overemphasized especially now that attention economy is blooming therefore with the aforementioned strategic approach, Brands can be able to drive customer engagement to a larger scale creating sustainable product value.

The Drc20 feature eliminates the need for separate tokenization or side chain deployment hence making it possible to create both fungible and non fungible tokens along with it's ease of exchange.

As of now, there are 23 active DRC-20 tokens, and you can find a list of the associated strings on this webpage below;.

Https://mirror.xyz/abhiag.eth/IgzraUDWBFWUB6tXuMdc5UWogCIgHjckoS3gvFxC9hs

How to inscribe Drc20 token:

1. Install Dpal wallet, create new wallet and send some doge to it.

2. On the top right corner, click on the wallet icon to access the wallet settings.

3. From the drop-down menu, select “Doginals” and then choose “Mint Ordinals” (Experimental).

4. You will see a text box labelled “Inscribe Inscriptions.” This is where you need to insert your desired inscriptions for the DRC-20 tokens. You can inscribe the following; shib- { “p”: “drc-20”, “op”: “mint”, “tick”: “shib”, “amt”: “100” } elon- { “p”: “drc-20”, “op”: “mint”, “tick”: “elon”, “amt”: “1000” } pepe- { “p”: “drc-20”, “op”: “mint”, “tick”: “pepe”, “amt”: “10000” }

5. Once you’ve entered the inscriptions, click on the “Inscribe” button. A transaction would normally cost 0.3doge 0r more depending on transaction congestion.

Advantage and limitations of DRC-20:

Historical data has shown that Dogecoin usually experiences around 20,000 daily transactions. However, with the advent of the DRC-20 token standard, he network has experienced an immediate rise in activity. with over 645,000 transactions recorded, as reported by data from BitInfoCharts. With its impressive transaction speed and reduced fees, Drc20 token model has captured the interest of investors and crypto enthusiasts but there are some drawbacks like;

a. Market limitations: there is no dedicated explorer thereby making it challenging to track token inscriptions and transactions. b. Limited infrastructure: there is no well established marketplace for Drc20 tokens. c. Validity constraints: The absence of a reliable system may give rise to uncertainties regarding the origins and legitimacy of newly created tokens.

Conclusion: Despite these drawbacks, it's impressive to note that the introduction of the DRC-20 token standard has sparked increased interest in the Dogecoin blockchain and its potential applications. The future of Dogecoin and its ecosystem will largely depend on the collective decisions and support of its community.

The LTC-20 token standard was inspired by the recent explosive success of Bitcoin’s BRC-20 token standard, with BRC-20 tokens now representing a $663M market cap two months after launching. The network processed 585,000 transactions in 24 hours, rocketing 500% in one week and beating its previous record of 225,000 from January 2018, according to BitInfoCharts.

The surge in activity coincided with new highs in the number of active LTC addresses and newly created LTC addresses on the same day.

It's important to note that Ordinals are NFT-like assets that leverage Bitcoin’s Segwit and Taproot upgrades to inscribe data, including text, images, and video in on-chain data. And LTC-20 token standards leverage ordinals to create fungible assets.

To mint LTC-20 tokens, first download Electrum from https://electrum-ltc.org and securely store your seed phrase. Create two addresses in the 'Receive' section, one for minting and the other for receiving LTC-20. Fund one of the addresses and ensure to check 'expires after never'.

Right now there are at least two websites you can use to inscribe them unless you are tech-savvy enough to have your own full LTC node up with the Ord client. If you have this set up you can do it yourself with no need for an inscription service.

1. Odiverse: https://inscribe.ordieverse.wtf/

2. Litescribe: https://litescribe.io/inscribe

Both websites are easy to use, and both take payment in either LTC or BTC.

Look for mintable LRC-20 tokens and choose one that's not fully minted (less than 100%). Open the chosen token, store the ticker and copy the "lim" value. Go back to https://inscribe.ordieverse.wtf, select LTC-20, and fill in the ticker and "lim" you chose.

Submit and place your order, then pay using LTC by copying and pasting the LTC address and the payment amount into your Electrum wallet. After paying, wait to receive your tokens. Check for a low balance transaction in the 'Coins' section of Electrum, right-click on it, and copy the output point. You can verify the transaction on https://ordinalslite.com. Lastly, protect your tokens by preventing Electrum from using your low balances for transactions. Go to 'Coins', right-click on your transaction, and select 'Freeze Coin'.

Limitations of LTC-20:

LTC-20 is still under development, so the minting process might be overwhelming. Also, trading platforms for these Litecoin tokens are not available yet.

Conclusion:

Overall, it's apparent LTC blockchain is struggling to generate any real value beyond speculation. However, they also possess something incredibly challenging to build - passionate communities.

Inscriptions could offer an opportunity to experiment with and build upon hence crea

te some sort of utility.