February might look like one of the least busy months in a long time, but it has been intense behind the scenes. There are so many different projects coming together shortly that March will be insane. You’ll notice many projects are “nearly complete”, but to be honest, this was not by design. Initially, we spaced them out so something would drop in November, December, January, and February. Projects have developed at different paces, which has meant congestion in our releases.

We will coordinate it all. Who needs sleep?

PS: I tried my best to condense this into something more concise. I know how much you all hate reading.

You’ll notice that none of the details below technically stop us from getting beta tester feedback. That’s a clue.

Most of the team have moved their focus to Overworld, the emphasis of PB2 (The Combat Engine from the Auto Battler makes an appearance here, but since this will be the first time people test the biomes, we want to get them right)

There is an internal Beta! We’ll release gameplay footage soon. The small team has done a great job.

Shapeshifters have begun the initial work on the cinematic. It will be shorter than the previous, but it will tell more of the story, and we think you will love it.

Oh, and Shapeshifters has been busy. Don’t worry about that. But I’m not going to spoil EVERYTHING for you.

Please welcome the newest addition to the Dev Blog family. I can’t tell you how happy I will be when the number of products to report on DECREASES. Here you will be able to update all the details of your account. Each game uses this for validation.

(Formerly Private Beta App)

The game loader is a tiny app right now, but eventually, this will form the core of patching, patch notes, downloads, the IlluviDEX and the Illuviary (as a web wrapper app for consistency). Those enrolled in the Private Betas will be able to log in and download the game and get some introductory notes and a leaderboard. Baby steps.

Internal web interface testing is underway, which means all the web core features are ready to go. Last year, we would have made the mistake of releasing it in the current state. But that caused v2 in the first place. It was undercooked and rushed. We are using the whole QA team to break it as much as possible this time. We’ve already found a few minor interface bugs. These aren’t critical, but it’s good to release something clean. 3 Audits have concluded finding nothing major. We only await the Quantstamp audit.

There is some big news here. We can confirm that the Land Sale event will be a hybrid L1 / IMX event. The sale will be L1, but we will mint immediately tradable IMX assets. Soon after the IlluviDEX is ready, players will utilise our custom-made solution that blows everything else out of the water.

I’ve been driving product-focused advertising for a long time, but our website isn’t great, and there is a new one coming. Very few resources have been allocated to this until now because we’ve felt getting out the products is critical since they will sell themselves.

We no longer send links officially so that you can identify phishing attempts quickly. When you get a notification from us, it will tell you to access that initiative (be it a promotion, competition, or sign up page) directly from the website. We recommend you bookmark our site. Don’t get caught out going to fake sites.

These aren’t your standard procedural profile pictures. We have some of the best artists in the world outputting the best art the blockchain has seen. Each item is hand-drawn, AND hand placed. Imagine Cryptopunks, but with good art and complexity of approximately 1000x. The concept art team are beasts. The sheer number of combinations are insane. I hope people can appreciate when they get their Illuvatar that a world-leading artist will have drawn, hand placed, and shaded your NFT. Each combination is quality controlled, not just spit out of an algorithm.

The Dao Dashboard is mostly on hold as core contributors work to finish other projects.

The Illuviary is mostly on hold as core contributors work to finish other projects.

Another new addition. Last month I mentioned a solution for not being ready for public launch before token unlock. The Investment App is a large part of that mitigation strategy. The other part is still under wraps.

The Investment App will allow retail investors to buy $ILV at a discount in exchange for an extended lock-up. These tokens will be limited in quantity and also available to institutional investors, but everyone gets treated equally.

NOTE: The investment app won’t be ready for the end of March, but that may be less relevant if we can arrange the other part of the plan.

I might be a monster. Our lead writer constantly tries to lift the story and bring out the high concept glory of a space opera. And I try to make people cry. I tasked our art team with some lofty goals when designing the story of the world. You’re supposed to feel emotions without knowing why. My job is to punch you in the gut with the why. We are happy with the progress. There may be some continuity errors, but I can’t see them. We might get some outside assistance to ensure we are on to something worthy of the project.

I want to reiterate that you will travel the world capturing and training Illuvials. You will also collect resources to deliver on community goals. There is one more purpose, but you can’t know that until the start. Illuvium is not a single-player campaign, and you aren’t going to see many cutscenes. You might impact the story, but you aren’t the hero. I can promise you the narrative will reveal itself over time. If you’re looking for a custom story that’s all about you, look elsewhere.

Governance took a back seat in February. However, March will include quite a few proposals. You might know the results when reading this, but I don’t. So this is one of those rare times that you have more information than me. That makes me smile, though. One day you’ll understand.

NOTE: Yes, for those who caught it, that was deliberate. For the clever, you might see the metagame. Don’t tell anyone else.

We have refined our marketing strategy to focus on the current addressable market for Illuvium, crypto gaming, NFT enthusiasts, and Alt Coins investors. We are doubling down on what works and putting on ice what doesn’t. We are increasing efforts in influencer marketing and earned media (AMAs & interviews) because those have generated the most growth for us thus far. We are onboarding international influencers in multi-language areas (German, Arabic, Filipino, etc.) We have assigned a dedicated resource to booking higher quality AMAs with our co-founders and core contributors. We are de-emphasising paid advertising and “general gaming” targeting for now and running test campaigns to see when it is best to invest more into these areas. As a result, we have promoted Andrew Wall to Head of Marketing, given his fantastic track record with influencers. We now have 7-figure followers across our marketing channels and are launching a new initiative in March 2022 called “Illuvium Insider” to begin growing our official Twitch account.

Two more talented Product Managers joined the team this month. The groundwork for our overhaul is underway. As most people know, I’m very “anti-manager”, but with nearly 200 people, it was the right time to up the team from 2. We were at the limit of our abilities.

I’m sure there are many frustrated fans out there. All I can say is good products take time. Perhaps we are too cautious, but considering January, can you blame us? It can seem like we aren’t doing much for those not following closely. I’m more confident than ever. We are all working hard to deliver something properly good. Where we have made mistakes, we have made up for them. The Discord hack compensation concluded this month without any issues. The sILV claim is just about to drop. I’m doing my best to oversee as much as I can personally. But there are only so many hours in the day, which means we need everyone to be patient.

If you can do that, good things may come.

The probability of getting a 7 star ball is the lowest while the 1 star will be the highest. Hence during every cycle of the game there is less than a 1% chance your dragon will be getting a 7 star Dragon Ball. This can cause your NFT to be in demand all of a sudden. If you list your NFT to sell for cheap and it randomly got assigned a 7 star ball, you can be assured you NFT will be snapped up in a flash.

This will incentivize people to delist their NFT or at least not list them for a low value. This will also create a cycle that can help sustain the game using the royalties and is a way of us giving back to reward the holders and believers of our project.

The benefit of holding a legendary dragon is immense. It can be used as a wild card in our collecting game. For example if you hold the Dragon Balls numbered 1 to 6 and is missing the last numbered ball, this legendary dragon can be used to filled up the void. If you somehow managed to own 7 legendary dragons, you will be eligible to split the bounty during every cycle of the game. 8 Legendary Dragons will be raffled off to minters who are not listing their NFT for sale after the minting phase.

We look forward to hearing your feedback. Wishing everyone a wonderful year ahead!

This also indicates that there are some problems the GameFi industry should overcome. So this article shows the following:

After reading this article, you’ll get how the GameFi market is like.

The cryptocurrency market used to be regarded as speculative activity, and it was targeted at those who were open to it.

However, the “Play to Earn” model makes more people get cryptocurrency for the first time, so this market is expected to grow several orders of magnitude bigger.

GameFi: A new solution of poverty, unemployment & medical care

GameFi and Play-to-Earn also attract attention as an opportunity to create jobs in virtual reality; the worlds separated from the real world.

NFT games went viral for the first time in the Philippines, one of the developing countries in Southeast Asia. In 2021, two-year lockdown made it hard for many people to gain incomes there.

Arianna Simpson, a General Partner at Andreessen Horowitz, stated this phenomenon as follows:

Right now there is a largely untapped economic opportunity in emerging markets to provide jobs by building a virtual economy in the digital world. The way we define a “job” is quickly evolving because of crypto and gaming, and we think we’re just starting to glimpse what’s possible in this realm.

a16z.com

If the GameFi economic zone expands more, it can also lead to easing poverty and inequality. Some gaming guilds in developing countries even purchased a lot of NFTs to create thousands of jobs through the “scholarship” system.

This movement can also happen in Japan; Using the same method, it’s highly possible to support single mothers and low-income students.

Moreover, GameFi can create new medical solutions. Metaverse, which is compatible with GameFi, is expected to be combined with various medical technologies, such as telemedicine, virtual care, and holoportation.

For example, “EndeavorRx,” a video game treatment for ADHD children, received approval from FDA.

GameFi sounds awesome, but there are some negative comments as well. In fact, it still faces tons of challenges to tackle.

There are the following four challenges pointed out frequently:

Scalability

The first problem is “scalability.” When we trade NFTs or currencies, the processing speed is still slow, and exchange fees are very expensive. Those haven’t kept up with rapid expansion of the GameFi market.

This problem was improved a lot in 2021; Some cryptocurrencies grew bigger in terms of market capitalization because they significantly contributed to tackle the problem.

Crypto Ranking: In 2021, “Ethereum killers” such as BNB, SOL, ADA, DOT, and AVAX, emerged the market. This resulted in the big change of its market capitalization ranking. Scalability is still a key factor this year. Considering the rapid growth of Decentraland and Sandbox after Nov. 2021, we can’t keep eyes off Metaverse-related coins!

Game Quality

Here is another simple problem: NFT games are not fun.

Most current NFT games are not more than so-called “clicking games.” Some people point out that NFT games don’t contain complicating scenarios.

However, this can be solved very soon, as you can see the trailer of “Illuvium” below.

Usability

Poor usability is another problem; It’s still inconvenient to play NFT games due to some complicating words like “MetaMask” or “Google Chrome Extensions.”

Dapper Labs, which is famous for “NBA Top Shot,” currently takes an action to tackle this problem.

www.onflow.org

Legal Problems

And we can’t avoid the problem of “betting laws” in Japan.

RMT (Real Money Trading) refers to buying and selling characters or accounts. RMT is legal in Japan, but it has been banned due to the industry’s self-regulation.

So if we can get NFTs for a charge and sell them, it is possible that gambling crime lies.

The gambling law in Japan is different from the regulations of online casinos in the world. So some NGT games are regarded as “inappropriate” in Japan, even though they are allowed to play outside of Japan.

While it is necessary to discuss this topic carefully, there is a concern that Japan may miss the wave of NFT games.

Despite those many challenges, it’s unlikely that the wave of GameFi will stop; Rather, more and more people will pay attention to GameFi with a question, “Which game company will take a control of GameFi?”

As a Japanese, personally I hope Nintendo, Sony, SquareEnix, Konami and Bandai Namco will create many fun NFT games.

Interested in LGG? Join us at our free Discord!

discord.com

For inquiries about our gaming guild, DM us on Twitter.

Hypersign plans to launch an easy-to-use Cross-Chain authentication solution that is transparent and stores user data in a manner that is only accessible to the owner. What impressed us most was that Hypersign has been researching and building the product for more than three years and already has a working product and an authentication app live on Google App Store.

Hypersign intends to eliminate data breaches, empowering individuals to gain control of their personal data, democratizing security for enterprises.

“ We are thrilled to be supporting the outstanding team at Hypersign in their innovative project. The impact of Hypersign’s cross-chain identity protocol will be far reaching, beyond the blockchain space. Hypersign has a real opportunity to replace legacy outdated methods of storing and sharing personal data to one that is more aligned with the digital age, whilst ensuring that personal data is kept secure and maintaining the rights of individuals’’

— BlockOG Capital

We at BlockOG are excited to be providing full support to Hypersign, ensuring that the project has a successful launch, and look forward to a long supportive relationship where we will continue to provide support and advice ensuring Hypersign continues to progress long term. We are thrilled to be working alongside such an ambitious, creative and hardworking team.

Hypersign — a simple-to-use authentication solution that secures user data by combining Digital Identity with Blockchain. It offers Password-less Authentication, Verification & Authorization Services while integrating within minutes into any ecosystem.

Stay tuned for more announcements!

Website

Twitter

Telegram

About BlockOG Capital

BlockOG Capital is a VC fund that specializes in Incubating and accelerating early-stage blockchain projects. Focused on DeFi, NFT, Polkadot, and Binance Smart Chain ecosystem, and cross-chain protocol projects.

BlockOG provides their incubator projects with support in legal matters, marketing, smart contract development, auditing, fundraising, growth, and influencer onboarding.

Find out more:

Twitter | Website | Email

At its most fundamental level, a DAO is a governance structure that manages a community treasury. However, as opposed to traditional corporate boards and bylaws, it is governed by code committed to a public ledger (AKA blockchain-based smart contracts). But, if we want to get really simple with it, the most fun definition I’ve heard (and my favorite) is: “chat rooms with bank accounts.” DAO’s allow passionate communities to organize from the bottom up and manage just about anything. We decided to take matters into our own hands and utilize this innovative structure to help the fans take back football.

Across England and, really, across Europe, football clubs are being hijacked purely for commercial success. These clubs, which are community assets built BY the people, are no longer being built FOR the people. They are being transformed into vehicles for hot shot private equity and sovereign wealth investors not concerned with the community but, rather, with the bottom line. We saw this just last summer when the biggest clubs in Europe attempted to create a European Super League, throwing away the history of European football and the communities which built its success. I don’t want to see a Manchester Derby in Abu Dhabi — that doesn’t even make sense.

It may sound like we’re against modern football, against players making £100,000 a week, against huge transfer fees, new stadiums and so on. But let’s get this straight. We’re not against investment in football. We’re against turning football into an investment…especially when it comes at the sacrifice of fans.

The beauty of a DAO is that we can strike this balance by democratizing power in the football club. The DAO will provide investment into local clubs and communities while simultaneously giving fans the structural power to defend their club’s values and history. Ultimately we think this is a healthier way to run a football club.

We plan to do this by issuing three different NFT’s representing three different tiers in the DAO: an Executive Tier, a Fan Tier, and a Local Supporter Tier. We believe that funding the initial community treasury via NFT’s is a more manageable starting point than tokenizing into a DAO immediately. This is, in part, because it lowers the barrier to entry, but also because the official structure of the DAO is not fully flushed out yet. We don’t want to make all the rules. That’s not what DAO’s are for. We want the community to come together and arrive at a structure that takes into account different perspectives and suggestions.

While it’s certainly not fully formed yet (and open to some degree of change), our thought process behind the three-tiered system is as follows:

This is the most important tier and the reason behind why we’re doing this. We are reserving a large portion of the DAO for the local supporters of whichever club we buy. This is incredibly important to us because we don’t want the DAO to become something we sought to destroy: owners that couldn’t care less about the history and integrity of the club they own. Many local supporters are from multi-generational families of fans (in some cases, going back more than a century). It’s about more than just a football club to them.

As previously mentioned, the exact specifics of the DAO’s voting structure are in the early stages and not fully formed (which is why you should join our Discord to help us figure it out :). However, what we do know is that the Local Supporters will hold all the benefits of the Executive Tier and Fan Tier plus more, including majority control.

NOTE: The Local Supporters WILL NOT have to pay for entry into the DAO. We do not believe it is fair to make local supporters pay for what is rightfully theirs. Additionally, many of the small clubs around England are located in rural areas with low median income. We aim to use the Fan Tier and Executive Tier to subsidize the Local Supporters’ effort to take back their club. In order to determine which Local Supporters to provide free entry into the DAO, we will likely launch a heavily-vetted contest to ensure we are picking TRUE supporters of the club.

2. Fan Tier

3. Benefits of the Fan Tier include but are not limited to…

4. Executive Tier

5. The benefits of the Executive Tier include all the benefits of the Fan Tier plus…

6. Once again, the exact specifics are uncertain. But generally, the proceeds, net of taxes, will be used to fund DAO operations, including but not limited to…

7. Once we buy the club, we plan to be successful right away by finding and appointing some of the highest caliber football executives in the world. Of course, we know that the best players and executives won’t simply join our club out of the goodness of their heart. So to do this, we plan to raise a large enough treasury to spend 25% more than any team in the league in which we join. We believe that once the community succeeds at buying a club, the sheer level of attention that it will bring to the community will allow us to raise an even larger round of financing with ease. We will pour this money into the team, the stadium, and local youth football development in an effort to not only dominate our competitors, but to empower the community. We plan to be competitive from day one with the goal of advancing through the leagues until we arrive at our final destination…the Premier League.

8. If you’re interested in discussing this project or have ideas you think would be valuable, please join our Discord. If you don’t want to join the Discord yet and would just prefer occasional updates on the project and drop date sent to your inbox, head to our website at daofc.io and enter your email! (Don’t worry, we won’t spam you. We hate that too)

9. Additionally, you can follow us on Twitter @daofootballclub.

10. If you plan to participate in the DAO, please be smart with your money and DO NOT think of this as an investment, but rather….the subsidization of a revolution

11. 
    

经常有读者通过各种途经直接了当地问我财富密码是什么？去年刚好我经历了一件与此相关的事，今天和大家分享出来。

大概去年6月份左右，一位曾经帮过我的朋友有一天和我聊天，突然聊到他投资数字货币已经好些年了，但错过了太多机会。刚好眼下他正在看NFT，并且觉得NFT很有前途。

那个时候，国内关注NFT的人还非常少，我能在身边人中发现这样一位同好，顿时来了一股兴奋的劲头，于是一起聊了聊NFT。

我们聊得很开心，聊到最后，他问我买了什么NFT没。我和他说了三个我很喜欢的项目：加密朋克（CryptoPunks）、无聊猿（BAYC）和MetaHero。

加密朋克和无聊猿我曾经在文章中反复介绍过的，老读者大概都有所了解，在此我就不再赘述了。

MetaHero这个项目是一个团队基于自己持有的15个加密朋克衍生出来的一个项目。这个团队准备利用自己持有的这些朋克发展漫画、剧本等项目，同时还将把这15个朋克碎片化平均分配给持有这个项目NFT的持有者。

当时由于我非常看好加密朋克，因此我也很看好MetaHero这个项目。

当时加密朋克的地板价是15个ETH，无聊猿是1.5个ETH，MetaHero还在发售阶段，每个售价0.2个ETH。

对加密朋克和无聊猿，我朋友很认同我的观点，当下表示他也要买，并且我们都认为尽管当下它们的价格已经不低了，但是未来成长空间依然很大。但是对MetaHero，这位朋友认为无聊猿这么好的项目发售价也才0.08个ETH，而且当时NFT比较常见的发售价一般都只有0.05个ETH甚至更低。这个0.2个ETH的发售价会不会太高了？

对此我依然表示看好它，反正我拿能亏得起的钱去买，亏了我也认。

在我的影响下，这位朋友也在那个时候入手了这三个项目。

大概过了一个月左右，NFT市场已经开始蠢蠢欲动：加密朋克的地板价已经到了接近30个ETH，比我们入手时的价格翻了倍。无聊猿的价格已经飙涨到5个ETH到8个ETH之间，比我们买时翻了2到4倍。而MetaHero呢？真惨，在发售一个多月的时间里几乎无人问津，销售惨淡，最后在快接近发售末期才勉勉强强卖完了。

有一天这位朋友又来找我，见面就直接说：加密朋克和无聊猿最近涨得太猛了，该卖了。而我当时认为尽管它们短期看是涨得有点猛，但长线看空间依然极大，现在卖还是稍早了一点。但这位朋友信誓旦旦地认为：一个月内它们的价格一定会调整，他准备现在卖了等跌回来再买，来个波段。

对MetaHero，他很不满地说：都过了个把月，没什么动静啊？他准备卖掉。

我问他：你现在依然长线看好加密朋克吗？他说是。我又问：那这段时间MetaHero这个团队在执行方面或者基本面上有什么重大失误吗？他说没有。我问他，那你为什么卖？他说都一个月了，还不涨，那以后肯定不涨了。

我接下来又问他：你为什么坚信加密朋克和无聊猿接下来的一个月会先跌后涨，MetaHero接下来就再也不可能涨了？他说看这市场的形势就是给人这个感觉。

于是我就不再多说了。

这位朋友在30个ETH左右卖了朋克，6个ETH左右卖了无聊猿，不到0.5个ETH左右卖了MetaHero。

之后，加密朋克最高涨到了143个ETH，最低也只跌到了59个ETH。无聊猿最高涨到了80个ETH，最低大概跌到了35个ETH。

MetaHero后面的剧本比较有意思，所有持有初始NFT的用户后来又得到了一个MintPass。而这个初始NFT涨到了6个ETH，这个MintPass最高涨到了8个ETH。仅就这两个加起来的受益都妥妥超过10个ETH。也就是说初始买入NFT的用户只要不过早抛售，最少的受益都在10倍以上。

在这个过程中，这位朋友非常有预见性地在很早的阶段就进入到了一个极有前景的领域NFT，并且他的认知也很到位，在市场启动初期就抓到了很有价值的项目。这妥妥地可以视为抓到了财富密码，可最终他从这个千载难逢的财富密码中又收获了多少呢？

这其中的问题到底在哪？

财富到底是有某个财富密码决定还是由个人认知决定？

看完这个故事，大家认为是第一时间四处搜罗财富密码重要还是第一时间抓紧充实自己的认知重要？

风险提示：投资有风险，内容只是个人分析，仅供参考，不构成投资建议，或许我说的是错的，所以你要小心。

Twitter