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        <title>The Elements of Producing</title>
        <link>https://paragraph.com/@the-elements-of-producing-2</link>
        <description>Short blurbs on the style of producing and self-discovery to help you make great films, all from Executive Producer— Mike Rekola. </description>
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            <title><![CDATA[The Unsung Hero of Indie Films: The Fixer.]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/the-unsung-hero-of-indie-films-the-fixer</link>
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            <pubDate>Thu, 09 Mar 2023 01:03:05 GMT</pubDate>
            <description><![CDATA[Meet the person who can make or break your indie film: The Fixer. Making an independent film can be a challenging and overwhelming experience, especially for low-budget filmmakers who have limited resources and time. As a filmmaker myself, I understand the importance of having someone who can help streamline the process and keep things on track. WHY IT MATTERS… A fixer can make or break an independent film by ensuring that the production runs smoothly, saving time and money, and ultimately le...]]></description>
            <content:encoded><![CDATA[<p>Meet the person who can make or break your indie film: The Fixer.</p><p>Making an independent film can be a challenging and overwhelming experience, especially for low-budget filmmakers who have limited resources and time. As a filmmaker myself, I understand the importance of having someone who can help streamline the process and keep things on track.</p><p><strong>WHY IT MATTERS…</strong></p><p>A fixer can make or break an independent film by ensuring that the production runs smoothly, saving time and money, and ultimately leading to a better end result.</p><p><strong>THE BIG PICTURE…</strong></p><p>A fixer is an essential part of any film crew, responsible for coordinating logistics, managing permits and locations, negotiating deals, and solving problems on set. In independent films, where resources are often limited, a fixer&apos;s role becomes even more critical.</p><p><strong>ZOOM OUT…</strong></p><p>In the film &quot;The Farewell,&quot; director Lulu Wang relied on a fixer to help her navigate the challenges of filming in China. The fixer was instrumental in finding the locations and helping the team work with the Chinese government to get the permits needed.</p><p><strong>ZOOM IN…</strong></p><p>One key detail that sets fixers apart is their local knowledge and connections. In the case of &quot;The Farewell,&quot; the fixer’s expertise in navigating Chinese bureaucracy and culture was invaluable to the production.</p><p><strong>ACTION ITEMS…</strong></p><ul><li><p>👉 Hire a local fixer who has experience working in the area.</p></li><li><p>👉 Clearly communicate your needs and expectations to the fixer.</p></li><li><p>👉 Build a good relationship with the fixer, and be open to their suggestions.</p></li></ul><p><strong>SEE IT IN PRACTICE…</strong></p><ul><li><p>🎬 &quot;The Florida Project&quot; (2017), directed by Sean Baker, budget $2 million.</p></li><li><p>🎬 &quot;Short Term 12&quot; (2013), directed by Destin Daniel Cretton, budget $1 million.</p></li><li><p>🎬 &quot;Hell or High Water&quot; (2016), directed by David Mackenzie, budget $12 million.</p></li></ul>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[Your Film Will Fail, Without A Schedule]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/your-film-will-fail-without-a-schedule</link>
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            <pubDate>Wed, 01 Mar 2023 23:20:33 GMT</pubDate>
            <description><![CDATA[As a low-budget independent filmmaker, creating a film schedule may seem like an insurmountable task. But with careful planning and organization, you can make a schedule that helps bring your vision to life without breaking the bank. WHY IT MATTERS… A film schedule helps keep production on track and ensures that all necessary tasks are completed within a reasonable amount of time. It also helps allocate resources effectively and can save money by avoiding costly reshoots or delays. THE BIG PI...]]></description>
            <content:encoded><![CDATA[<p>As a low-budget independent filmmaker, creating a film schedule may seem like an insurmountable task. But with careful planning and organization, you can make a schedule that helps bring your vision to life without breaking the bank.</p><p><strong>WHY IT MATTERS…</strong></p><p>A film schedule helps keep production on track and ensures that all necessary tasks are completed within a reasonable amount of time. It also helps allocate resources effectively and can save money by avoiding costly reshoots or delays.</p><p><strong>THE BIG PICTURE…</strong></p><p>When creating a film schedule, it&apos;s important to consider the entire production process from start to finish. This includes pre-production (such as casting, location scouting, and rehearsals), principal photography, and post-production (editing, scoring, and special effects). Each step should be broken down into smaller, manageable tasks and assigned to specific team members or departments.</p><p><strong>ZOOM IN…</strong></p><p>For example, let&apos;s say you&apos;re making a short film that takes place in a single location. During pre-production, you&apos;ll need to scout and secure the location, cast actors, and rehearse the script. During principal photography, you&apos;ll need to set up the shoot and capture all necessary footage. Finally, during post-production, you&apos;ll need to edit the footage, add any special effects, and complete any necessary scoring.</p><p><strong>ACTION ITEMS…</strong></p><p>Here are three actions you can take to create a successful film schedule on a low budget:</p><ul><li><p><strong>👉 Use a project management</strong> tool like Trello or Asana to keep track of tasks and deadlines.</p></li><li><p><strong>👉 Communicate with your team</strong> regularly to ensure that everyone is on the same page and that tasks are being completed on time.</p></li><li><p><strong>👉 Be flexible and willing to make changes</strong> as needed. Things may not always go as planned, so it&apos;s important to be able to pivot and adapt to new circumstances.</p></li></ul><p><strong>GO DEEPER…</strong></p><p>Here is an example of a film schedule for a short film with a budget of $10,000 and a shooting schedule of 10 days:</p><ul><li><p>Day 1: Pre-production meetings, location scouting</p></li><li><p>Day 2: Casting, rehearsals</p></li><li><p>Day 3: Set design, props</p></li><li><p>Day 4: Costumes, makeup</p></li><li><p>Day 5-9: Principal photography (8 hour days)</p></li><li><p>Day 10: Wrap party</p></li><li><p>Day 11-14: Post-production (editing, scoring, special effects)</p></li><li><p>Day 15: Final review and delivery</p></li></ul><p>This schedule assumes that all pre-production tasks (such as scriptwriting and financing) have already been completed. It also allows for some flexibility in case there are any unexpected delays or changes during the shoot.</p><p>Keep in mind that this is just one example, and every film will have its own unique schedule based on the needs and resources of the production. It&apos;s important to be as detailed and organized as possible to ensure that everything runs smoothly and stays within budget.</p>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[Maximizing Your Chances Of Funding For Indie Films]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/maximizing-your-chances-of-funding-for-indie-films</link>
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            <pubDate>Wed, 01 Mar 2023 20:50:59 GMT</pubDate>
            <description><![CDATA[Want to secure funding for your indie feature film? Follow these tips for pitching investors. WHY IT MATTERS… It is essential for independent filmmakers to secure funding in order to bring their film visions to life. Pitching investors can be a daunting task, but with the right approach and preparation, it can lead to the successful funding of your film. THE BIG PICTURE… Unlike studio films, indie projects often rely on a patchwork of grants, private investors, and crowdfunding campaigns to g...]]></description>
            <content:encoded><![CDATA[<p>Want to secure funding for your indie feature film? Follow these tips for pitching investors.</p><p><strong>WHY IT MATTERS…</strong></p><p>It is essential for independent filmmakers to secure funding in order to bring their film visions to life. Pitching investors can be a daunting task, but with the right approach and preparation, it can lead to the successful funding of your film.</p><p><strong>THE BIG PICTURE…</strong></p><p>Unlike studio films, indie projects often rely on a patchwork of grants, private investors, and crowdfunding campaigns to get made. This means that filmmakers need to be creative, persistent, and strategic in order to succeed.</p><p><strong>ZOOM IN…</strong></p><p>For example, let&apos;s say you are an independent filmmaker preparing to pitch your second feature film to potential investors. One key tip is to focus on the market potential of your film. While it&apos;s important to have a clear and compelling artistic vision, investors are ultimately looking for projects that will turn a profit. Make sure to research your target audience and have concrete data to back up your claims about the film&apos;s potential financial success.</p><p><strong>ACTION ITEMS…</strong></p><ul><li><p><strong>👉 Build relationships</strong>: Networking and building relationships with industry professionals can open doors to funding opportunities. Attend film festivals and industry events, and make sure to follow up with any connections you make.</p></li><li><p><strong>👉 Research potential investors</strong>: It is important to tailor your pitch to each investor, so it is helpful to research their interests and investment history.</p></li><li><p><strong>👉 Practice your pitch</strong>: Rehearsing your pitch in front of friends, colleagues, or pitch coaches can help you refine your delivery and address any potential weaknesses. It&apos;s important to have a concise and compelling summary of your project ready to go at all times.</p></li><li><p><strong>👉 Utilize online resources</strong>: There are many online resources and pitch competitions available for independent filmmakers to connect with potential investors. Utilizing these opportunities can increase your chances of finding the right fit for your film.</p></li><li><p><strong>👉 Explore alternative funding options</strong>: Don&apos;t be afraid to think outside the box when it comes to funding your film. Crowdfunding platforms like Kickstarter and Wefunder can be a great way to get your project off the ground, and grants from organizations like the Sundance Institute can provide vital support.</p></li></ul>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[Get Fit or Get Left Behind.]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/get-fit-or-get-left-behind</link>
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            <pubDate>Wed, 01 Mar 2023 02:01:38 GMT</pubDate>
            <description><![CDATA[Want to make it as an independent filmmaker? You better be prepared to get in shape. Making movies is hard enough, but doing it on a shoestring budget makes it even tougher. Without physical fitness, stamina, and strength, you’re putting yourself at a disadvantage. As someone who is an Executive Producer in filmmaking, I know firsthand how physically demanding it can be to lug equipment, set up shots, and keep up with actors. WHY IT MATTERS… Being physically fit and having stamina is crucial ...]]></description>
            <content:encoded><![CDATA[<p>Want to make it as an independent filmmaker? You better be prepared to get in shape.</p><p>Making movies is hard enough, but doing it on a shoestring budget makes it even tougher. Without physical fitness, stamina, and strength, you’re putting yourself at a disadvantage.</p><p>As someone who is an Executive Producer in filmmaking, I know firsthand how physically demanding it can be to lug equipment, set up shots, and keep up with actors.</p><p><strong>WHY IT MATTERS…</strong></p><p>Being physically fit and having stamina is crucial for independent filmmakers because it can help you work faster, longer, and more efficiently. When you’re on a tight budget, time is money.</p><p><strong>THE BIG PICTURE…</strong></p><p>Filmmaking is a grueling business, and it’s only getting more competitive. With streaming services like Netflix and Amazon producing original content, the pressure is on to create something fresh, engaging, and visually stunning.</p><p><strong>ZOOM OUT…</strong></p><p>Take, for example, making a film. During the course of the production, the early stages are led by energy whereas the end becomes an emotional slog. Nearly every project I’ve finished afterward I’m left exhausted mentally, spiritually, and physically— like Jonathan Shields the main character of Vincente Minnelli’s THE BAD AND THE BEAUTIFUL.</p><div data-type="youtube" videoId="mltRSwxkH0c">
      <div class="youtube-player" data-id="mltRSwxkH0c" style="background-image: url('https://i.ytimg.com/vi/mltRSwxkH0c/hqdefault.jpg'); background-size: cover; background-position: center">
        <a href="https://www.youtube.com/watch?v=mltRSwxkH0c">
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      </div></div><p><strong>ZOOM IN…</strong></p><p>In order to keep up with the demands of a shoot, I usually rely on a short but daily workout regime. It’s only about 22 minutes and focuses on building strength using only your body weight. Fast and able to do anywhere.</p><p><strong>My Routine (3 Sets):</strong></p><ul><li><p>Squats - 60 Seconds</p></li><li><p>Lunges - 60 Seconds</p></li><li><p>Knee Pushups - 60 Seconds</p></li><li><p>Knee Planks - 60 Seconds</p></li><li><p>Quad Leg Raises - 60 Seconds</p></li><li><p>Back Supermans - 60 Seconds</p></li></ul><p><strong>ACTION ITEMS…</strong></p><ul><li><p>👉 Start a regular exercise routine to build strength and stamina.</p></li><li><p>👉 Invest in film equipment that is lightweight and easy to carry.</p></li><li><p>👉 Build a mindfulness routine to prepare yourself mentally, before shoots.</p></li></ul><p><strong>SEE IT IN PRACTICE</strong></p><ul><li><p>🎬 &quot;The Rider&quot; (2017) directed by Chloé Zhao on a budget of $1 million.</p></li><li><p>🎬 &quot;Fruitvale Station&quot; (2013) directed by Ryan Coogler on a budget of $5 million.</p></li><li><p>🎬 &quot;Black Swan&quot; (2010) directed by Darren Aronofsky on a budget of $13 million.</p></li></ul>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[You Are Studying Film Wrong…]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/you-are-studying-film-wrong</link>
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            <pubDate>Tue, 28 Feb 2023 16:05:17 GMT</pubDate>
            <description><![CDATA[If you are studying films to inspire your own filmmaking, that’s great. But, if you only watch them in one way (with full sound & with full picture) then you might be doing it wrong. WHY IT MATTERS… Jordan Peele once said something like “take your eight favorite movies, smash those together, and make that film” (paraphrased). This is because viewing the works of other directors and filmmakers tend to inspire us to be a better artist. It can also help us with creative problems. After all, noth...]]></description>
            <content:encoded><![CDATA[<p>If you are studying films to inspire your own filmmaking, that’s great. But, if you only watch them in one way (with full sound &amp; with full picture) then you might be doing it wrong.</p><p><strong>WHY IT MATTERS…</strong></p><p>Jordan Peele once said something like “take your eight favorite movies, smash those together, and make that film” (paraphrased).</p><p>This is because viewing the works of other directors and filmmakers tend to inspire us to be a better artist. It can also help us with creative problems. After all, nothing new is under the sun.</p><p><strong>ZOOM IN…</strong></p><p>When breaking down and studying films of other filmmakers our goal is to find nuggets of inspiration. Here are the four ways I watch a film:</p><ul><li><p>👉 with Full Sound &amp; with Full Picture</p></li><li><p>👉 with Full Sound &amp; without Picture</p></li><li><p>👉 without Sound &amp; with Full Picture</p></li><li><p>👉 with Director’s Commentary Sound &amp; with Full Picture</p></li></ul><p>Reviewing films I’m studying this way gives me four unique opportunities to learn techniques, tricks, and workarounds. You can see what works— easily.</p>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[Producers Make Shit— This Is What They Do…]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/producers-make-shit-this-is-what-they-do</link>
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            <pubDate>Sat, 25 Feb 2023 01:28:57 GMT</pubDate>
            <description><![CDATA[Not sure if you’re a producer? Ask this one question— Do you make shit? THE BIG PICTURE… Producers play a crucial role. They are the executives of a project. Responsible for oversight of all aspects of a film&apos;s production. Think securing funding and contracts to managing budgets and schedules. Without producers, films would not be able to get off the ground and make it to the big screen. ZOOM IN…👉 One of the main responsibilities of a producer is to secure financing for a film. This inv...]]></description>
            <content:encoded><![CDATA[<p>Not sure if you’re a producer? Ask this one question— Do you make shit?</p><p><strong>THE BIG PICTURE…</strong></p><p>Producers play a crucial role. They are the executives of a project. Responsible for oversight of all aspects of a film&apos;s production. Think securing funding and contracts to managing budgets and schedules. Without producers, films would not be able to get off the ground and make it to the big screen.</p><p><strong>ZOOM IN…</strong></p><ul><li><p>👉 One of the main responsibilities of a producer is to secure financing for a film. This involves finding investors who are willing to fund the project. Negotiating deals with studios as well as distributors.</p></li><li><p>👉 The producer generally creates the budget for the film to ensure that it stays on track. Usually, working with the director. Additionally, they coordinate with the production team to ensure everything remains on schedule.</p></li><li><p>In addition to managing the finances, producers are also responsible for the logistics of the production. This includes hiring crew members, securing locations, and ensuring that all necessary equipment is available. They must also manage the schedule, making sure that everyone is where they need to be at the right time and that the production stays on track.</p></li><li><p>Lastly, producers also play a key role in the creative process. They work to help bring the film to life. This can involve providing feedback on the script and helping to shape the vision of the project.</p></li></ul><p><strong>WHY IT MATTERS…</strong></p><p>Overall, producers are essential to the success of a film. Without their expertise in financing, logistics, and creative collaboration, many films would never be made. They are the driving force behind the production, and their hard work and dedication are what make it possible for audiences to enjoy the finished film.</p>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[What The Hell Is Development?]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/what-the-hell-is-development</link>
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            <pubDate>Sat, 25 Feb 2023 01:18:35 GMT</pubDate>
            <description><![CDATA[The development phase of independent filmmaking sucks. It’s hard work and many brain hours spent iterating. Throwing bad ideas out with the trash, as quickly as they come. WHY IT MATTERS... The development phase of independent filmmaking is the shaping phase. Filmmakers work to carve their projects into a fully-realized story, complete with a solid script and a clear plan for production. ZOOM OUT... During the development phase of filmmaking, filmmakers must:👉 Come up with a concept👉 Transl...]]></description>
            <content:encoded><![CDATA[<p>The development phase of independent filmmaking sucks. It’s hard work and many brain hours spent iterating. Throwing bad ideas out with the trash, as quickly as they come.</p><p><strong>WHY IT MATTERS...</strong></p><p>The development phase of independent filmmaking is the shaping phase. Filmmakers work to carve their projects into a fully-realized story, complete with a solid script and a clear plan for production.</p><p><strong>ZOOM OUT...</strong></p><p>During the development phase of filmmaking, filmmakers must:</p><ul><li><p>👉 Come up with a concept</p></li><li><p>👉 Translate the concept into a script</p></li><li><p>👉 Build budgets and schedules to secure funding</p></li><li><p>👉 Attach collaborators</p></li></ul><p><strong>ZOOM IN...</strong></p><p>Concepts can be challenging. They require filmmakers to not only come up with a unique and engaging story but also to figure out how to translate that story into a visual medium. Once a concept has been decided on, the next step is to write a script. This process can take anywhere from a few weeks to several months, depending on the complexity of the story and the skill of the writer.</p><p>Once the script is complete, the next step is to secure funding for the film. This can be a difficult process, as independent filmmakers often have to rely on a combination of private investors, grants, and crowdfunding to finance their projects. However, with the rise of platforms like Kickstarter, Seed &amp; Spark, and Wefunder, it has become easier for independent filmmakers to secure funding from a wider audience.</p><p>Once funding is secured, the next step is to assemble a team to bring the film to life. This includes hiring actors, a director, a cinematographer, and other key crew members. The casting process can cause headaches. Independent filmmakers often have to work with smaller budgets and may not have the same resources as major studios.</p><p><strong>THE BIG PICTURE…</strong></p><p>Ultimately, the development phase of independent filmmaking is a crucial process that requires a combination of creativity, hard work, and perseverance. While the road to making an independent film can be difficult, the reward of bringing a unique and original story to the screen makes it all worth it.</p>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[The Power of Your Sphere: Building a Filmmaking Network]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/the-power-of-your-sphere-building-a-filmmaking-network</link>
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            <pubDate>Sat, 25 Feb 2023 00:54:23 GMT</pubDate>
            <description><![CDATA[Your filmmaking success depends on more than just your talent. A healthy “Sphere of Influence” takes work but always pays dividends. Simply put, a “sphere of influence” is distilled down to the set of people you know. This includes family, friends, community acquaintances, industry colleagues, and more. WHY IT MATTERS… In the competitive world of independent filmmaking, having a strong network can be the difference between getting your project off the ground or not. It’s important to understa...]]></description>
            <content:encoded><![CDATA[<p>Your filmmaking success depends on more than just your talent. A healthy “Sphere of Influence” takes work but always pays dividends. Simply put, a “sphere of influence” is distilled down to the set of people you know. This includes family, friends, community acquaintances, industry colleagues, and more.</p><p><strong>WHY IT MATTERS…</strong></p><p>In the competitive world of independent filmmaking, having a strong network can be the difference between getting your project off the ground or not. It’s important to understand how to build and maintain relationships in your sphere of influence to maximize your chances of success.</p><p>Sphere of Influence is like playing the game, the Six Degrees of Kevin Bacon. Take yourself, and your goal, and find the best connections that you can leverage. So when you’re facing the question of “how do I get my project off the ground”, or “how do I get on that film’s set”, the answer lies with the people you know. Even if the people you know aren’t in the film industry, they will know someone who can help your objective</p><p><strong>THE BIG PICTURE…</strong></p><p>Building a network is essential for filmmakers to gain access to resources, make connections, and promote their work. Your sphere of influence includes anyone who can help you achieve your goals, such as investors, actors, crew members, distributors, and industry professionals.</p><p><strong>ZOOM OUT…</strong></p><p>The film &quot;Whiplash&quot; (2014), directed by Damien Chazelle with a budget of $3.3 million, is a great example of a film that benefited from a strong network. Chazelle&apos;s short film version of &quot;Whiplash&quot; helped him attract top talent like J.K. Simmons and secure funding for the feature film. Additionally, Chazelle&apos;s relationship with his producers helped him navigate the industry and gain critical acclaim, resulting in five Oscar nominations and three wins.</p><p><strong>ZOOM IN…</strong></p><p>One key detail that showcases the importance of networking in &quot;Whiplash&quot; is the director&apos;s ability to leverage his relationships with producers. Chazelle&apos;s collaboration with producers like Jason Blum and Helen Estabrook allowed him to navigate the industry and make the necessary connections to ensure the film&apos;s success. Their support helped him secure funding and provided guidance throughout the production process. Without a strong network of supporters, Chazelle may not have been able to create the critically acclaimed film that earned him an Oscar nomination for Best Adapted Screenplay.</p><p><strong>ACTION ITEMS…</strong></p><ul><li><p>👉 Attend networking events and industry conferences to meet new contacts.</p></li><li><p>👉 Use social media to connect with industry professionals and showcase your work.</p></li><li><p>👉 Build relationships by offering to help others with their projects and staying in touch.</p></li></ul><p><strong>SEE IT IN PRACTICE…</strong></p><ul><li><p>🎬 &quot;The Florida Project&quot; (2017), directed by Sean Baker, with a budget of $2 million.</p></li><li><p>🎬 &quot;Whiplash&quot; (2014), directed by Damien Chazelle, with a budget of $3.3 million.</p></li><li><p>🎬 &quot;Little Miss Sunshine&quot; (2006), directed by Jonathan Dayton and Valerie Faris, with a budget of $8 million</p></li></ul>]]></content:encoded>
            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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            <title><![CDATA[The Smart Brevity Pledge]]></title>
            <link>https://paragraph.com/@the-elements-of-producing-2/the-smart-brevity-pledge</link>
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            <pubDate>Sat, 25 Feb 2023 00:47:58 GMT</pubDate>
            <description><![CDATA[This is not your normal newsletter. We are in a golden age of word dumping, aka the art of being verbose to inflate one’s own ego. The Elements of Producing is not that. It’s short blurbs on the style of producing and life&apos;s waypoints, all from a proven Executive Producer— Mike Rekola. WHY IT MATTERS… Smart Brevity, that’s the goal. Distill important concepts (about life, self-discovery, and filmmaking)— quickly and succinctly. Earning you, time back to enjoy the silence.Humans spend an ...]]></description>
            <content:encoded><![CDATA[<p>This is not your normal newsletter.</p><p>We are in a golden age of word dumping, aka the art of being verbose to inflate one’s own ego. <em>The Elements of Producing</em> is not that. It’s short blurbs on the style of producing and life&apos;s waypoints, all from a proven Executive Producer— Mike Rekola.</p><p><strong>WHY IT MATTERS…</strong></p><p>Smart Brevity, that’s the goal. Distill important concepts (about life, self-discovery, and filmmaking)— quickly and succinctly. Earning you, time back to enjoy the silence.</p><ul><li><p>Humans spend an average of 26 seconds reading content.</p></li><li><p>Humans scan, not read, almost everything that pops up on our screens.</p></li><li><p>It takes only 17 milliseconds for our brain to decide if we like what we see, otherwise, we move on to the next article, tweet, meme, or text.</p></li></ul><p><strong>THE BOTTOM LINE…</strong></p><p>All creators face an epic challenge: How do I get others to pay attention, in this dumpster fire of adulting?</p><p>MY ANSWER: I’ll honor you, my reader with the <strong>Smart Brevity Pledge</strong>.</p><p>I promise to share with you new and revolutionary ideas. Then stop. I won’t dilute it with flourishing words, long caveats, nor pointless asides.</p><p><strong>GO DEEPER…</strong></p><ul><li><p>Smart Brevity is a concept designed by Axios founders&quot;: Jim VandeHei, Mike Allen, and Roy Schwartz. You can pick up their manual of style, <a target="_blank" rel="noopener noreferrer nofollow ugc" class="dont-break-out" href="https://www.axios.com/smart-brevity">here</a>.</p></li><li><p>Watch Jim’s TED Talk on Smart Brevity 👇.</p><div data-type="youtube" videoId="NGy1o4jLkJc">
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            <author>the-elements-of-producing-2@newsletter.paragraph.com (The Elements of Producing)</author>
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