Translated by @XYDHLJJ and 0xTanii, community memeber

Before delving into the prospects and future development direction of the UniWorlds project, I'd like to briefly discuss from a user's perspective the various core assets on UniWorlds and the subsequent user engagement and its significance. This includes four main points:

1. The relationship between the project's core assets and the user community.

2. A comparison with popular projects in the Ordinals ecosystem, discussing user expectations and the project's communicative power from a psychological standpoint.

3. The influence of future project gameplay on users.

4. How to perceive the relationship between UniSat's Fractal Bitcoin and UniWorlds

I. Overview of the current asset issuance and interpretation

As is widely known, the core assets of Uniworlds currently identified include the "Uniworlds domain" and the "Titans and Ares Key series." Based on the current assets, let's interpret these assets from the user's perspective and examine the potential impact they may have on the players' enthusiasm for participating in the project.

Indeed, in the early stages of the project, some achievements were made, with hundreds of thousands of domains being inscribed on the blockchain before the designated block ended. Behind these domains and the subsequent "Titans and Ares Key" airdrops, we see a group of people who are consistently highly attentive to the Unisat and Uniworlds projects, users who are highly sensitive to the Ordinals ecosystem, and a passion for domain sections among users within the Ordinals ecosystem. However, for a project to be successful, in addition to having some "forward-looking" users, it is also crucial for a large number of ordinary users to understand and participate in the project. What I want to clarify here is that for most ordinary Web3 users, the degree to which they want to participate in and understand a project is often directly proportional to the value of its core assets. This point has been proven in many projects. Representatively, the early success of the 420 Protocol's "Blue Box" assets, as well as the Rune Protocol's "Runes" and the subsequent "Dogs" rune airdrops, have all without exception highlighted two very important points to the broader ecosystem's project teams: (1) the increase in the value of assets, and (2) widespread and inclusive airdrop methods. These can drive the level of attention and the speed of dissemination that various active "communities," "spaces," and "small discussion groups" have for a project. The market needs hotspots to activate, and so do communities. For Web3 users, especially those on-chain, the extent of their understanding of a project is largely dependent on large "space-type communities," "investment research project WeChat groups," and the attention of "KOLs" to the project. Often, these individuals and communities are the most eye-catching when introducing the "core assets" of a project. Let's now specifically analyze how the "core assets" in two representative projects have managed to "interact" with users and communities.

II. Market Comparison of Popular Projects: A Discussion on User Expectations and the Spread of Ecosystem Projects

(A) "Strong Control" and "High Value" — The 420 Blue Box Asset

As previously mentioned, the widespread recognition of the 420 Protocol is intimately linked to the explosive popularity of its core asset, the Blue Box. The early method of fair minting and the nearly 100,000-fold increase in value have, particularly in the early stages of the Ordinals ecosystem, stimulated the nerves of every Web3 investor. This shift in focus brought the once misunderstood and underestimated 420 Protocol to everyone's attention. Subsequent projects issuing assets on the 420 Protocol can be considered indirect beneficiaries of the Blue Box assets. The enthusiasm for participation in various communities concerning the 420 Protocol has also followed suit. This is evident in assets such as "Blue Crystals," "Music Boxes," and "Dragon Balls" on the 420 platform. It can be said that without the high-value Blue Box capturing everyone's attention, there might not have been such a boom in subsequent ecosystem projects. While the broader community and ecosystem researchers may not have reaped the early dividends of the 420 Blue Box assets, this does not hinder their subsequent enthusiasm for participating in the ecosystem or profiting from other assets within it.

Thus, we can summarize the following: Looking back at the 420 Protocol, the overall structure can be described as [Early ecosystem asset's significant appreciation — Attracting the attention of numerous community investors to the protocol — Various project parties are subsequently drawn in — A widespread user enthusiasm is ignited leading to eager participation — Driving the value of various project assets on the protocol higher — Profitable users continue to spread the word externally]. This creates a positive interaction between the project and its users, forming a virtuous "flywheel effect."

(B) "Fair Distribution" and "Inclusive Airdrops" — Runestones and $DOGE

In addition to the substantial asset appreciation that can draw the attention of a broad community and users to a project, Leonidas (hereinafter referred to as Leo) and his Runestones and $DOGE have demonstrated a principle. The level of enthusiasm and participation in a project is not solely dependent on the appreciation of assets.

Inclusive Airdrops Initially, the airdrop of Runestones, similar to UniWorld's "Titans and Ares Keys," was a project-led initiative to distribute tokens to Web3 users at the project's expense. Leo's approach was undeniably clever, even instructive for many Ordinals ecosystem project operators, emphasizing the "give first, reap later" philosophy rather than solely focusing on the asset's benefits to the project itself. This large-scale airdrop strategy allowed Web3 users to perceive the project's vision, fostering a natural affinity for the project. By binding retail investors to the project through airdrops, it further sparked user participation, discussion, and enthusiasm. However, the distinction between UniWorld's "Titans and Ares Keys" lies in the fact that each airdropped Runestone has the same rights within the Runestone ecosystem led by Leo. There is no difference, whereas the "Titans and Ares Keys" not only have different rights associated with the keys themselves but also have levels of distinction for the Titans keys. This creates an overly complex system of asset rights. Additionally, the initial whitepaper placed too much emphasis on the rights of the Titans keys, which have not been well-realized in the current market. A significant issue arises when two keys with different rights are placed in the same collection, as the default asset price arrangement in the collection is from low to high, causing the Titans keys to be "buried." Many users, new or only superficially familiar with the project, do not understand the difference, planting a deep-seated problem. If subsequent Ares key rights are nearly identical to those of the Titans keys, it will harm the early highly-engaged users' "Titans key" rights and disrupt their expected value, negatively impacting the project's reputation and user enthusiasm. Conversely, if the difference is too significant, users who have not fully grasped the disparity between the Titans and Ares keys, especially since they are in the same collection and the Titans keys are passively "buried," may feel misled. This could lead to questions about the project's fairness and justice, thus affecting the project's reputation and user engagement. Therefore, choosing differentiated assets is not inherently problematic, but once a differentiated asset category is selected, how to distinguish the assets and inform users becomes a crucial issue.

III. The Influence of Project Mechanics on User Engagement

Today, the cryptocurrency market has evolved over more than a decade, transitioning from the earliest "DeFi summer" to the current "Ordinals" era. The tactic of attracting users to interact within an ecosystem through airdrops is no longer novel. As the market evolves, project teams have also progressed, continuously upgrading and iterating the "play" of airdrop interactions. However, the involvement of numerous studios has led to increasingly challenging requirements for airdrop interactions. While this has curbed the prevalence of studios gaming the system to some extent, it has also significantly dampened user enthusiasm for participation. Users are continuously learning and growing within the market, and they have gradually become disillusioned with such methods. The main reasons for this are overly complex mechanics, high barriers to entry, and continuously escalating expectations for profit participation, which often fall short of expectations. As a result, this approach is gradually being abandoned, as evidenced by various L2 ecosystem projects on Ethereum. Many participants joke that they have become "digital slaves," as the time and interaction costs they invest do not proportionately match the rewards they receive, leading to a feeling that their efforts are vastly undervalued.

As mentioned earlier, with the concept of "maximum rewards with minimal effort" becoming widely accepted among seasoned crypto enthusiasts and Web3 users, it has become imperative for project teams to effectively utilize their assets to attract users to understand and participate in their projects. Turning our attention back to UniWorlds, the project's "domain assets" and "key assets" represent an innovative approach. My understanding is that these assets are designed to distinguish between project teams that want to participate in the ecosystem and individual users, resulting in two types of assets: "domains—mainly for project teams involved in ecosystem development" and "keys—mainly for Web3 users." Different strategies are required for different audiences. On the user level, simple and uncomplicated models with high-profit assets are the most effective means of attracting users. They also serve as a powerful tool for users to spontaneously build strong communities and foster consensus. This has been proven by communities such as "Ordi," "Blue Box," "Rats," and more recently, "Pizza," all of which have been spontaneously formed by users.

Therefore, when it comes to asset planning and attracting user participation in the ecosystem, the UniWorlds project team needs to carefully strategize. An overly complex asset system and fragmented methods for ecosystem participation and airdrop acquisition could significantly reduce user enthusiasm for engagement.

IV. Assessing the Connection Between Fractal Bitcoin and UniWorlds

Given that the project is still in its early stages, many details and gameplay mechanics have not been made public, resulting in a general lack of understanding about UniWorlds and the Fractal Bitcoin. Most of the information users can gather about "UniWorlds" invariably points to it being "under the UniSat umbrella" or "the first application to emerge after the Fractal Bitcoin." This narrative has its advantages, creating a perception that UniWorlds is benefiting from the shade provided by a larger entity. However, this is a double-edged sword, as overemphasizing UniSat's influence could lead to a superficial understanding of the project itself, with more attention paid to UniSat's developments.

From the project's perspective, getting to know UniWorlds because of Fractal Bitcoin is a passive approach. It is far less compelling than what the project itself can create. UniWorlds could leverage its core assets and engaging, innovative gameplay (such as integration with the BitBoy gaming console and 3D environments) to draw interest. Focusing on the project's unique features should be the priority, with the backing of UniSat and the Fractal Bitcoin serving as a bonus, not the centerpiece. Overstressing the connection to UniSat and the Fractal Bitcoin while neglecting UniWorlds' own distinctive characteristics would be a strategic misstep.

According to transaction data from Unisat and OKX, the average transaction price of the current Uniworlds Genesis series inscriptions ranges from 10 U to 20 U, with the highest transaction price reaching 326 U. Considering the Minting cost of 2 U, the expected average profit is estimated to be at least 5-10 times higher. Additionally, public information about the project indicates that the Uniworlds Genesis series inscriptions are endowed with the concept of space owning, which means inscription holders can obtain freely creative private spaces on the Uniworlds APP, scheduled to launch in the future. This has reignited market enthusiasm for gaming and creating within the domains.

This article delves into whether projects combining GameFi and creator economy tracks within the inscription ecosystem are worth participating in and analyzes whether Uniworlds can emerge as the top player in the AI era.

According to Newzoo, a game market research company, the global gaming market's total revenue reached $184 billion in 2023. CoinGecko data shows the current global GameFi market value is approximately $26 billion +, with a daily trading volume of around $2.5 billion +. Based on publicly available data, it is evident that the GameFi ecosystem has experienced a downturn from 2021 to 2023 but is currently in a flourishing stage with a massive influx of capital.

However, most of the top ten projects in the GameFi market value are old faces from 2021, indicating a lack of innovation in the overall market despite abundant capital. Overlaying the accelerating iteration of AI, VR, and AR technologies, it's clear that GameFi needs to organically collaborate with a broader and more decentralized user and creator community to continuously generate wealth opportunities. Roblox, as the largest Web2 sandbox game, with a revenue of $25 billion in 2023, sets an inspiring benchmark for Web3. It signifies the immense potential of the open-world creator economy market. In contrast to the high barriers to wealth accumulation in the Web 2.0 ecosystem, GameFi and the creator economy, based on blockchain decentralization, may capture wealth opportunities for more on-chain users. Among them, the most thoroughly decentralized concept in the BTC ecosystem, relying on the concept of fair distribution, will unlock the most wealth opportunities for early users. The Uniworlds project, relying on the era's background and backed by the Unisat and Fractal Bitcoin ecosystems, has entered the market's vision first, attracting widespread attention.

From existing public information, Uniworlds can be understood simply as a 3D editable open world. It provides low-threshold game development tools for creators based on 3D open-world modules, stimulating user-generated content creation and gradually building a macro-multidimensional universe worldview. According to Uniworlds' official roadmap, this grand world will ultimately run on Fractal Bitcoin, utilizing its recursive computational processing power to build an open world of "infinite space" resulting in "infinite expansion" and "infinite storage." Choosing the first completely UTXO feature L2, due to the team and player community's emphasis on BTC consensus and years of accumulated security features, focusing on the L2 solution based on BTC features and essence, Fractal Bitcoin elegantly addresses this issue without compromising consensus. It provides an elastic system that allows Uniworlds to build an unlimited 3D virtual space on the chain. Particularly, Fractal Bitcoin's fractal technology and beliefs, on this consensus-inheriting chain, can enhance performance and inheritance consensus by forking down and verifying results backward. In summary, Fractal Bitcoin innovates the blockchain by recursively achieving unlimited computational processing power, which is also a prerequisite for future excellent chain games.

Looking back at the scene of Uniworlds' onchain asset issuance two weeks ago, the issuance of the most core NFT assets of the open world, the inscription ecosystem's fair issuance within the time limit, directly demonstrates the scale of Uniworlds' project side, maximizing early users' shared wealth opportunities. To better understand the product, we found a senior chain game player, Benny, to conduct testing. Benny has been deeply involved in testing projects like Axie, Sandbox, Decentraland, and Gala. After participating in UniWorlds' closed beta, Benny commented excitedly in the community, "UniWorlds doesn't hype up value by adding map settings or deliberately creating scarcity but focuses wholeheartedly on product development and community co-construction. UniWorlds is the first truly open-world blockchain game I've encountered, created entirely by every user who participates, truly decentralized in consensus-building. Undoubtedly, decentralization is the foundation of blockchain!"

After delving into Uniworlds, we found that Uniworlds may perhaps become the “Ready Player One" in the AI era. So, we gradually became obsessed with everything related to Uniworlds. However, with limited public information, we tentatively contacted the Uniworlds team, sending an interview invitation. Surprisingly, the Uniworlds team readily accepted.

Through communication, we learned that UniWorlds itself is a community project. Initially, a small community of game creators and developers from Japan, France, Malaysia, and other countries discussed how to integrate open-game development with blockchain organically. This proposal quickly caught the attention of UniWorlds' founding members. After forming a team with community partners, they rapidly developed the single "create-mint" issue into a more vast 3D crypto punk issue. After exploration, they realized that to fully empower everyone's creativity, a game editor embedded with AI was essential. Thus, the team found that the self-developed engine and editor development experience accumulated over the years were put to use. They developed it intensively, continuously consulting community and industry opinions, and finally completed a preview version at the beginning of the year. With extraordinary development efficiency and innovative market entry points, they quickly received investments from the first batch of seed round institutions, including Unisat.

Regarding the early plan, the Uniworlds team stated that the current Uniworlds Genesis is bound to 3D space, and holders will have their own on-chain 3D world. At the same time, the Uniworlds team integrates server-side capabilities into the UniWorlds AI+ Studio engine, allowing holder users to professionally and conveniently design their 3D virtual spaces for other users to enter and play or admire. The Uniworlds team also stated that the current focus of the team's work is to advance community interaction from 2D to 3D. In UniWorlds, animal communities can build zoo scenes in their Uniworlds Genesis, inscription communities can build museum scenes, and technology communities can build cyberpunk scenes. Moreover, the Uniworlds team excitedly stated that more scenes are in the works, such community interaction from 2D to 3D. In UniWorlds, animal communities can build zoo scenes in their Uniworlds Genesis, inscription communities can build museum scenes, and technology communities can build cyberpunk scenes. Additionally, the Uniworlds team excitedly mentioned that more scenes are in the works, such as the upcoming pizza shop scene. The Uniworlds team firmly believes that the development and interaction of communities in Uniworlds Genesis will gradually replace the uniformity of text and image forms.

Discussing the integration of product technology and crypto technology, the Uniworlds team expressed their pride in the integration of Uniworlds technology. UniWorlds has put a lot of effort into the integration of AI technology and self-developed 3D engines. By utilizing Fractal's characteristics to enhance storage, computing, and load adjustment capabilities, UniWorlds is accelerating the timely on-chain creation of assets, allowing more users to easily create on the blockchain.

In terms of experience, the core UniWorlds team, as seasoned developers in the industry, has a solid technical foundation and extensive industry experience. The team's previous games have been widely welcomed globally, with millions of daily active users and downloads exceeding one billion. At the same time, team members have extremely high technical proficiency in visual effects, user interaction, device compatibility, and content creation.

Looking ahead, the Uniworlds team has put forward astonishing views, stating that creators can freely create—whether it's models, scenes, or complex combinations involving artistic resources and programming logic. It is worth noting that these MODs can become truly unique assets on the blockchain. After the product is officially released, not only will on-chain operations such as Transfer, Inscribe, Deploy, and Mint be carried out in 3D space, but creators can also publish and interact with assets in the editor. At the same time, the Uniworlds team will continue to build Fractal Bitcoin using its own technical capabilities, continually issuing proposals based on actual conditions to promote the overall prosperity of the BTC ecosystem through technological advancements.

In conclusion, let's revisit the initial question: whether projects combining GameFi with the creator economy track within the inscription ecosystem are worth participating in, and whether Uniworlds can become the “Ready Player One" of the AI era.

GameFi is currently a hot track for capital, offering strong wealth opportunities, while the creator economy is an indispensable part of the long-term new world. The inscription ecosystem is distributing this huge wealth opportunity in the fairest way possible to early participating users. In the medium to long term, GameFi and the creator economy track within the inscription ecosystem provide significant wealth opportunities for ordinary users in the early stages, making them worth actively participating in.

As for whether Uniworlds can become the “Ready Player One" of the AI era, it is currently more promising compared to other projects. Uniworlds, with the background of Unisat and Fractal Bitcoin, has become the leading project in the GameFi and creator economy track within the inscription ecosystem. However, it still has a certain gap to become the “Ready Player One" of the AI era. The project first needs to address the dilemma faced by traditional GameFi users—whether to play or to earn, and the Create to Earn issue. Secondly, it needs to accelerate the seamless integration of creator economy crypto asset trading and game operation. However, Uniworlds has gradually explored its own path, namely Earn Social Status, and has basically achieved the initial integration of crypto asset trading and game operation. It is believed that in the near future, Uniworlds will continue to bring us surprises and will eventually become the “Ready Player One" of the AI era.