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How Paris creates such beautiful social housing

Brandon Donnelly avatar Brandon Donnelly
1 min read

Back in the spring, I wrote about a small social housing project in Paris at 18 rue Pradier. And the reason I wrote about it is because it's one of those beautiful European projects that makes every city builder in North America wonder: Why don't we build projects like this?

I mean, it's nicer than most market-rate housing projects.

As part of my post, I did some internet sleuthing to find out the site area, the gross construction area, and what appeared to be the land price. But it was a modest piece. Thankfully, developer Brendan Whitsitt (of Imprint Development) just published a far more comprehensive summary of the project.

In it, he pieces together the building's mechanical systems, the wall assemblies, the project costs, and even the capital stack. He also compares everything back to what's typical and allowable by code here in Toronto. It's well worth a read.

However, I am going to spoil the punchline: Building in Europe is not cheaper. 18 rue Pradier is a beautiful — but very expensive — project. It only works because of subsidies. No private-sector developer would build it otherwise.

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Daily insights for city builders. Published since 2013 by Toronto-based real estate developer Brandon Donnelly.