The Follower Count Lie: Why the Creator Economy is Measuring the Wrong Thing
A creator with 2 million followers earns less than one with 8,000 superfans. The metric we taught a generation of founders to chase was the wrong one all along.
The Follower Count Lie: Why the Creator Economy is Measuring the Wrong Thing
A creator with 2 million followers earns less than one with 8,000 superfans. The metric we taught a generation of founders to chase was the wrong one all along.
