Rolling Out The Blue Carpet: A New Listings Experience at Coinbase
TL;DR Coinbase is introducing The Blue Carpet, a new suite of products and services that streamline and enhance support for asset issuers — from the first application to long after listing. It offers direct access to Coinbase’s Listings Team for personalized guidance, along with tailored resources to help projects present themselves accurately, connect with trusted partners, and navigate evolving regulatory standards. By Coinbase Company , 15 Oktober 2025 , 4 min read time The Blue Carpet.png Earlier this month, we shared a guide to the digital asset listing process at Coinbase, outlining how projects can apply, what to expect, and how we evaluate assets for listing on our centralized exchange. Now, we’re taking the next step: launching new benefits and touchpoints to make the experience even more accessible, transparent, and rewarding for asset issuers. Introducing The Blue Carpet We’re excited to launch The Blue Carpet, a comprehensive suite of products and services designed to empower asset issuers. It’s our commitment to providing unparalleled support—from the moment you start building to long after your asset is live. This is our way of making sure the next wave of builders have the tools and support for long-term success. The Blue Carpet combines previously disparate services into a single, cohesive bundle, accessible to anyone who is seeking to list an asset on Coinbase. We’ve designed it to be a strategic advantage for any builder looking to launch and grow their project onchain. Here’s a look at some of the services available to all issuers who apply for a listing: Access to our Listings Team: Get personalized guidance and expedited support directly from our listings team. This provides a clear, direct communication channel that bypasses the "black box" of other listing processes. Asset Page Customization: Request updates to your asset's page on both Coinbase (CEX) and the Coinbase Retail DEX to ensure your project is accurately represented. Referral Services: Get discounts on market maker matching and tracking services, and exclusive discounts on MiCA whitepaper support, helping you reduce costs and focus on core development. Coinbase One Subscriptions: One‑year Coinbase One subscriptions provided to select core team members. Benefits of Listing on Coinbase Getting listed on Coinbase is one of the most powerful milestones for any crypto project. It provides instant access to tens of millions of retail and institutional users around the world. A listing also unlocks meaningful operational advantages. Projects gain direct access to Coinbase’s premier custody solution for secure treasury management, as well as Liquifi for automated token distributions, which helps streamline critical functions like vesting and rewards. Together, these benefits make listing on Coinbase more than just market access — it’s entry into an ecosystem where trust, scale, and resilience are the foundation. Listing an asset on Coinbase is, and has always been, free. We don’t charge listing or application fees to asset issuers. Unlike many exchanges, we also don’t charge prerequisite asset marketing fees or require issuers to adopt Coinbase’s other services. Get Started The Blue Carpet is our vision for a more efficient, trustworthy, and accessible onchain economy. We’re committed to empowering the most important creators in this space: the asset issuers. If you’re ready to apply to get listed on Coinbase, you can begin here. Our listings process remains free, merit-based, and built on trust. We look forward to welcoming the next generation of projects and rolling out the Blue Carpet.
Rolling Out The Blue Carpet: A New Listings Experience at Coinbase
TL;DR Coinbase is introducing The Blue Carpet, a new suite of products and services that streamline and enhance support for asset issuers — from the first application to long after listing. It offers direct access to Coinbase’s Listings Team for personalized guidance, along with tailored resources to help projects present themselves accurately, connect with trusted partners, and navigate evolving regulatory standards. By Coinbase Company , 15 Oktober 2025 , 4 min read time The Blue Carpet.png Earlier this month, we shared a guide to the digital asset listing process at Coinbase, outlining how projects can apply, what to expect, and how we evaluate assets for listing on our centralized exchange. Now, we’re taking the next step: launching new benefits and touchpoints to make the experience even more accessible, transparent, and rewarding for asset issuers. Introducing The Blue Carpet We’re excited to launch The Blue Carpet, a comprehensive suite of products and services designed to empower asset issuers. It’s our commitment to providing unparalleled support—from the moment you start building to long after your asset is live. This is our way of making sure the next wave of builders have the tools and support for long-term success. The Blue Carpet combines previously disparate services into a single, cohesive bundle, accessible to anyone who is seeking to list an asset on Coinbase. We’ve designed it to be a strategic advantage for any builder looking to launch and grow their project onchain. Here’s a look at some of the services available to all issuers who apply for a listing: Access to our Listings Team: Get personalized guidance and expedited support directly from our listings team. This provides a clear, direct communication channel that bypasses the "black box" of other listing processes. Asset Page Customization: Request updates to your asset's page on both Coinbase (CEX) and the Coinbase Retail DEX to ensure your project is accurately represented. Referral Services: Get discounts on market maker matching and tracking services, and exclusive discounts on MiCA whitepaper support, helping you reduce costs and focus on core development. Coinbase One Subscriptions: One‑year Coinbase One subscriptions provided to select core team members. Benefits of Listing on Coinbase Getting listed on Coinbase is one of the most powerful milestones for any crypto project. It provides instant access to tens of millions of retail and institutional users around the world. A listing also unlocks meaningful operational advantages. Projects gain direct access to Coinbase’s premier custody solution for secure treasury management, as well as Liquifi for automated token distributions, which helps streamline critical functions like vesting and rewards. Together, these benefits make listing on Coinbase more than just market access — it’s entry into an ecosystem where trust, scale, and resilience are the foundation. Listing an asset on Coinbase is, and has always been, free. We don’t charge listing or application fees to asset issuers. Unlike many exchanges, we also don’t charge prerequisite asset marketing fees or require issuers to adopt Coinbase’s other services. Get Started The Blue Carpet is our vision for a more efficient, trustworthy, and accessible onchain economy. We’re committed to empowering the most important creators in this space: the asset issuers. If you’re ready to apply to get listed on Coinbase, you can begin here. Our listings process remains free, merit-based, and built on trust. We look forward to welcoming the next generation of projects and rolling out the Blue Carpet.
