Designing to reduce drop-off rates
IntroPleexy is a no code integration tool which main goal is to save their user’s time and allow them to maintain focus on their tasks. We achieve this by integrating all different kind of inputs from productivity apps (emails, notes, cards, et.) into a task manager. When I first joined Pleexy, they had gone through a website redesign & branding process. Their next step was to redesign the whole app, as the drop off rate was very high in different parts of the flow, specially in mobile. My ta...
Designing to reduce drop-off rates
IntroPleexy is a no code integration tool which main goal is to save their user’s time and allow them to maintain focus on their tasks. We achieve this by integrating all different kind of inputs from productivity apps (emails, notes, cards, et.) into a task manager. When I first joined Pleexy, they had gone through a website redesign & branding process. Their next step was to redesign the whole app, as the drop off rate was very high in different parts of the flow, specially in mobile. My ta...
Designing a creation flow for a task manager
IntroDelightree is a SAAS company which focus was to automate Standard Operation Procedures) SOP for franchises - they have pivoted since I left the company. I joined the company when they had just got funding based on an MVP, and my task was to re-design the interface to make it a sellable product.Home: before & afterOne of the hypothesis the product manager wanted to validate was that tasks would be created by store managers, which were part of the Deskless Workforce. Hence, they needed a w...
Designing a creation flow for a task manager
IntroDelightree is a SAAS company which focus was to automate Standard Operation Procedures) SOP for franchises - they have pivoted since I left the company. I joined the company when they had just got funding based on an MVP, and my task was to re-design the interface to make it a sellable product.Home: before & afterOne of the hypothesis the product manager wanted to validate was that tasks would be created by store managers, which were part of the Deskless Workforce. Hence, they needed a w...
Redesigning a SCADA software
IntroCABB stands for Consorcio de Aguas Bilbao Bizkaya. They’re the ones in charge of providing Bilbao with clean water, as well as purifying the wastewater created. As a product designer for DigitaLinkers, my task was to re-design their SCADA system (A SCADA is a central controller for industrial machinery). This project is a continuation of a different case study. In order to gain a better context, I’d recommend you to take a look at that one before reading this case study.Initial screensho...
Redesigning a SCADA software
IntroCABB stands for Consorcio de Aguas Bilbao Bizkaya. They’re the ones in charge of providing Bilbao with clean water, as well as purifying the wastewater created. As a product designer for DigitaLinkers, my task was to re-design their SCADA system (A SCADA is a central controller for industrial machinery). This project is a continuation of a different case study. In order to gain a better context, I’d recommend you to take a look at that one before reading this case study.Initial screensho...
