Web3 Product Designer before #Web3 was a hashtag (back in 2015)

When life gets poetic you know it's meant to be
Recently. I had the fortune, privilege, and honour of attending not only 1 but 2 different events back-to-back in Portugal and Spain respectively - Offscript and CeloConnect. Both of them were Web3 events, but the former was an unconference whilst the latter was a conference - the former was focused on design-thinking whilst the latter was focused on systems-thinking, the former was filled with the beautify of Mother Nature whilst the latter was filled with the beauty of Human-made Architectu...

When life gets poetic you know it's meant to be
Recently. I had the fortune, privilege, and honour of attending not only 1 but 2 different events back-to-back in Portugal and Spain respectively - Offscript and CeloConnect. Both of them were Web3 events, but the former was an unconference whilst the latter was a conference - the former was focused on design-thinking whilst the latter was focused on systems-thinking, the former was filled with the beautify of Mother Nature whilst the latter was filled with the beauty of Human-made Architectu...
3 underrated, underutilized, and underappreciated design/business strategies
Which are all about optimizing your work and perspective of the world, at least I hope so.I’m going to start by saying that one of these is not only a design strategy but a business strategy. With that out of the way, let’s kick it off with the one that is the most controversial sounding shall we?Strategy #1There is only one persona you’ll ever truly need.I’m all about efficiency, effectiveness, and expediency when it comes to my work. What does this mean? It means minimizing wasteful actions...
3 underrated, underutilized, and underappreciated design/business strategies
Which are all about optimizing your work and perspective of the world, at least I hope so.I’m going to start by saying that one of these is not only a design strategy but a business strategy. With that out of the way, let’s kick it off with the one that is the most controversial sounding shall we?Strategy #1There is only one persona you’ll ever truly need.I’m all about efficiency, effectiveness, and expediency when it comes to my work. What does this mean? It means minimizing wasteful actions...