The meta right now on social media (including Farcaster) is that users create content, art, or ship products, and then have to create distribution channels for their work by driving engagement to it. This creates a perverse incentive to create things that drive engagement instead of things that are actually valuable to people.

With Impact Alpha creators and builders can focus on making the most impactful work for the Farcaster community, while curators are incentivized to proactively look for great content and drive discovery (and tips) to it.

As a creator or builder all you need to do is focus on creating things that benefit the Farcaster community. If you have tip allowances you can auto-tip specific curators or the ecosystem at large. 90% of tips go to creators and 10% to curators for their effort.

As a curator you get a daily allowance of $IMPACT points. When your staked casts are upvoted, your daily allowance increases (and vise versa). The best strategy then is to stake points based on the value of casts to the Farcaster ecosystem. Doing so will increase your allowance over time and allow you to stake more points – the more points you have staked on quality casts the more tips you're likely to get. You get 10% of tips that go to your staked casts thru Impact Alpha

Login to Impact Alpha at impact.abundance.id (see demo)

Install the $IMPACT Console Cast Action on your Farcaster client (see demo)

Stake $IMPACT points – use the Cast Action to stake $IMPACT points on great content – the more valuable the content to the ecosystem the more points you should stake (see demo)

Up/downvote (qDAU) – the system depends on curators staking points based on the impact of the cast. If you see inappropriate staking or overvalued casts downvote those. Upvote quality staking. These votes affect the future allowance of curators, so they have an incentive to stake points based on the impact of casts

Unstaking – if you accidently staked too many points on a cast you can unstake the extra points from the cast, as long as no one else up/downvoted on it. A downvote will result in lower future allowance

Multi-tip – you can multi-tip any tip allowances you have thru Impact Alpha frames. If you multi-tip thru the frame of another curator the system would distribute 90% of the tip to a random sample of 10 of their picks (proportionally to points staked), while curator will get 10% of the tip) (see demo)

Auto-tip – before allowances reset Impact Alpha can distribute your remaining $degen, $ham & $hunt tip allowances. You can choose specific curators (to distribute allowances to their picks) or ecosystem-wide (see demo)

Share custom multi-tip frame – you can use Composer Actions to share the picks based on specific curators, channels, and timeframes (make sure your custom selection has curated casts)

Explore – you can explore curated content in the app or by tapping on Explore in frames (see demo)