The other day, I cracked open a book that I recently added to my to-read pile: The E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company by Michael E. Gerber.

If you’re not familiar, The E-Myth has become a definitional framework for how one goes from solopreneur (working for oneself but really with little to show for it) to entrepreneur (organizing a businesses and processes around yourself to perpetuate the dream). Gerber’s work is in the footnotes of other books of its genre, including Traction by Gino Wickman, which presents the Entrepreneurial Operating System, a wildly popular methodology for running and scaling a business.

However, in the opening pages, I ran into something I wasn’t expecting to find: Spirituality.

The very first lines of the Introduction contain a lengthy quote from Power vs. Force by David Hawkins, which includes:

“Consciousness, like physicality, is a universal quality; because genius is a characteristic of consciousness, genius is also universal. It follows that that which is universal is available to each and every person” (Gerber, p. xxxi).

For the uninitiated, David Hawkins is a guru of the New Age spirituality. He was highly influenced by the occult classic A Course in Miracles early in his professional career as a psychotherapist and developed a spirituality akin to one of Oprah’s favorite spiritual gurus Eckhart Tolle.

When Hawkins says “consciousness,” what he’s referring to the Hindu concept of Chit or the Buddhist Vijñāna. By using the spiritual teachings of Hawkins (and others), Gerber has embedded into The E-Myth a particular understanding of the spiritual world and how to navigate it.

This was far from the first time I’ve encountered material like this. Ray Dalio has been very vocal about how his Eastern spiritual practices have contributed to his economic success:

“Whatever success I’ve had in life has been more due to my meditating than to anything else. The best advice you can give somebody, I think it would be to meditate, and that’s because it gives you a calmness and equanimity, connectedness to the universe, connectedness to people” (source).

I ran into a similar surprise as I learned more about David Allen, the man behind the wildly popular (and effective) productivity methodology Getting Things Done. In 2025, he uploaded a video to YouTube giving a tour of his workspace. He shows us his computer (a MacBook Pro), his in-tray, his paper-filing system, and then - to my surprise - a candle.

And an incense burner.

“To keep away evil spirits.”

Uh…

What?

I’m sorry, Mr. Allen. I must have missed that chapter.

The only direct reference to Eastern spiritual traditions in Allen’s book comes in use of the phrase "mind like water,” referring to a martial artist’s calm and poise as he navigates a fight to make his next strike (Allen, pp.11-12). If you listen to Allen tell more of his story, you’ll find that it was in the context of learning martial arts that he adopted the Eastern spiritual practice that have come to characterize his spiritual life and color the professional advice he provides to executives (source).

If you’re reading this, you likely know that my particular niche revolves around sales. As Final Sigma began to take shape, I went looking for a book I could provide new sellers to serve as a Sales 101 resource. I settled on The Psychology of Selling by Brian Tracy, perhaps the leading title in the category of learning B2B sales.

Does Tracy embed a similar New Age, Eastern-mysticism spirituality inside his approach?

Yep!

We’ll begin with a quote from Tracy’s chapter entitled “The Inner Game of Selling”:

“Whatever you say to yourself with feeling is accepted by your subconscious as an instruction, a command. Your subconscious mind will then give you the words, actions, and feelings consistent with the message you have sent to it” (Tracy, Psychology, 23).

He continues to build on this in the subsequent chapter “Set and Achieve All Your Sales Goals”:

“… [W]rite down 100 goals. . . Imagine that everything you write on this list is going to come to you at exactly the right time and in exactly the right way. You only have to write it down, as if submitting an order to the great cosmic storehouse of wealth, in order to get it” (Tracy, Psychology, 45).

“All the highest-paid sales professionals in every field are committed goal setters. They write and rewrite their goals every day. They continually add to their lists. They access and activate their subconscious and superconscious minds” (Tracy, Psychology, 46, emphasis added).

Though Tracy here introduces the term "superconscious mind" in The Psychology of Selling, he doesn't define it. For the definition, we'll need to open up one of his other books, Goals! How to Get Everything You Want Faster Than You Ever Thought Possible, in which he says:

“The superconscious mind has been known about and discussed for thousands of years, throughout all of human history. For most of this time, it was the secret knowledge of the mystics and sages. Access to it was guarded and only taught after many years of loyal study to the devotees of the mystery schools of the ancient world. Only in the last 100 years has the knowledge of the superconscious mind become more generally available, and then, only to a few people” (Tracy, Goals!, 316).

“What Sigmund Freud called the ‘Super Ego,’ the third dimension of thought, was referred to as the ‘Oversoul’ by Ralph Waldo Emerson. Alfred Adler, a student of Freud, referred to it as the ‘Collective Unconscious’ and Carl Jung, who broke away from Freud, called it the ‘Supra Conscious.’ Napoleon Hill referred to it as ‘Infinit intelligence,’ and reported that virtually all of the most successful people in America had used it continually throughout their careers and credited it with their most important breakthroughs and accomplishments.

“Roberto Assagioli, the Italian psychologist, and others refer to it as the ‘Super Conscious Mind’ or ‘God Mind.’ No matter what you call it, it is a great universal power that you can access at any time to achieve any goal that you really want, as long as you desire it intensely, long enough and hard enough” (Tracy, Goals!, 317-318, emphasis added).

In my reading, the phraseology of “intense desire” kept showing up. If I might attempt to summarize what I heard, there’s an assumption that it is the leader’s responsibility to intensely imagine the future state of his business, with as much clarity and resolution as possible. From this practice, he derives the enthusiasm and creativity he needs to organize and mobilize the rest of the organization. Who introduced that idea?

Napoleon Hill, that’s who.

In Think & Grow Rich, written sixty-six years before Tracy’s Goals!, Hill articulates how “desire” is the single, core, and foundational prerequisite for accumulating riches through entrepreneurial success. He says he “had learned, from years of experience with men, that when a man really DESIRES a thing so deeply that he is willing to stake his entire future on a single turn of the wheel in order to get it, he is sure to win” (Hill, 24). “Truly, ‘thoughts are things,’ and powerful things at that, when they are mixed with definiteness of purpose, persistence, and a BURNING DESIRE for their translation into riches or other material objects” (Hill, 23).

Hill provides a simple six-step plan for anyone to take advantage of his approach:

“The method by which DESIRE for riches can be transmuted into its financial equivalent, consists in six definite, practical steps:

“First, fix in your mind the exact amount of money you desire. It is not sufficient merely to say, ‘I want plenty of money.’ Be definite as to the amount. (There is a psychological reason for definiteness which will be described in a subsequent chapter.)

“Second, determine exactly what you intend to give in return for the money you desire. (There is no such reality as ‘something for nothing.’)

“Third, establish a definite date when you intend to possess the money you desire.

“Fourth, create a definite plan for carrying out your desire, and begin at once, whether you are ready or not, to put this plan into action.

“Fifth, write out a clear, concise statement of the amount of money you intend to acquire, name the time limit for its acquisition, state what you intend to give in return for the money, and describe clearly the plan through which you intend to accumulate it.

“Sixth, read your written statement aloud twice daily, once just before retiring at night, and once after arising in the morning. AS YOU READ, SEE AND FEEL AND BELIEVE YOURSELF ALREADY IN POSSESSION OF THE MONEY.

“It is important that you follow the instructions described in these six steps. It is especially important that you observe and follow the instructions in the sixth paragraph. You may complain that is impossible for you to ‘see yourself in possession of the money’ before you actually have it. Here is where a BURNING DESIRE will come to your aid. If you truly DESIRE money so keenly that your desire is an obsession, you will have no difficulty in convincing yourself that you will acquire it. The object is to want money and to become so determined to have it that you CONVINCE yourself you will have it.

“Only those who become ‘money conscious’ ever accumulate great riches. ‘Money consciousness’ means that the mind has become so thoroughly saturated with the DESIRE for money that one can see one’s self already in possession of it” (Hill, 45-47).

I hear you. You’re likely thinking, “That’s interesting. However, there’s nothing about Tracy’s ‘superconscious mind’ in that quote.“ You’re absolutely right. If you’ll recall that in Goals!, Tracy says that what he calls “superconscious mind,” Hill calls “Infinite Intelligence,” and so we can flip to the very next chapter in Think & Grow Rich to read:

“FAITH is the head chemist of the mind. When FAITH is blended with the vibration of thought, the subconscious mind instantly picks up the vibration, translates it into its spiritual equivalent, and transmits it to Infinite Intelligence, as in the case of prayer.

“The emotions of FAITH, LOVE, and SEX are the most powerful of all the major positive emotions. When the three are blended, the have the effect of ‘coloring’ the vibration of thought in such a way that it instantly reaches the subconscious mind, where it is changed into its spiritual equivalent, the only form that induces a response from Infinite Intelligence.

“Love and faith are psychic, related to the spiritual side of man. Sex is purely biological and related only to the physical. The mixing, or blending, of these three emotions has the effect of opening a direct line of communication between the finite, thinking mind of man and Infinite Intelligence” (Hill, 67).

I have listened to Think & Grow Rich on audio once and read through the book three times. There was a time in my life, when I realized Napoleon Hill was in everybody’s footnotes, I took it upon myself to implement everything he recommended without question. I even shared my approach with Christian colleagues and an Orthodox Priest, all of whom gave me the thumbs up of approval to keep going.

The good news? It worked!

The bad news? It worked …

As you’ve been reading these quotes, you’ve likely seen a particular comprehension of our world embedded in them. We could derive from the texts quoted a model delineating the spiritual and material components of the world we inhabit and describe how each affects the other. This definition landscape we call a cosmology, i.e. a metaphysical definition or theory of the nature of the universe.

If I were to try to describe the cosmology of the aforementioned authors, I believe I would start here: The cosmos is divided into two components, the natural and the supernatural. We function and live as separate individuals in the natural world. When I look around with my natural eyes, I am me and you are you.

However, as human beings, we actually live in a second world simultaneously: the supernatural world. In the supernatural world, we are all connected. Each person’s subconscious mind, that part of one’s psyche that doesn’t speak English, actually participates in a shared experience with the minds of every other person (and/or being). The combination of these subconscious minds creates a third, emergent principle called the “superconscious mind” or “infinite intelligence.” Because this “superconscious mind” is all of us, it is beneficent, always trying to bring good into our lives if we would simply put it to work using the correct principles.

The correct usage of this principle, therefore, is quite simple.

1) Use the conscious mind to push information (i.e. an image, idea, or desire) into the subconscious mind,

2) Allow the subconscious mind to communicate that information to the superconscious mind (i.e. infinite intelligence),

3) Allow the superconscious mind to provide the correct ideas and intuitions back to one’s own and others’ subconscious minds,

4) Have the openness within oneself for those ideas to cross back over to the conscious mind (This is achieved through “mindfulness” meditation or Letting Go.), and

5) Observe the uncanny serendipitous events or “coincidences” as they occur all around you to bring to life that information you originally communicated.

If I were to try to draw this cosmological activity (which I did), it would look something like this (which it does):

The last note on this cosmology (which is made more clear if you dive into Hawkins’ works) is that the Supernatural World is the source of the Natural World. Saying it differently, the natural world we experience “allness” of “Infinite Intelligence.”

In my drawing, I represented “Infinite Intelligence” as a principle that exists within the “Supernatural World.” In this cosmology, though, these two principles are actually one and the same. The Natural World is simply a derived experience from the shared Oneness of Consciousness, which is the true, source state of the universe’s existence. If you dive into A Course in Miracles, the influential text behind both Hawkins and Eckhart Tolle, the writer goes so far as to say the natural world actually does not exist but is a convenient illusion to help us beings who are not spiritually mature enough to experience the true, spiritual essence of Consciousness directly.

What’s wrong with the aforementioned cosmology? Isn’t that a happy, positive thing to believe about the world? Is there any trouble in organizing my personal and professional life around those principles? What if it improves my life and the lives of those around me?

I believe the answers to these questions will become clear as we provide definition around the true nature of reality, the cosmology of Christianity.

In the Eastern view, the universe is fundamentally anonymous. There is no particular name or right or wrong ascribed to Infinite Intelligence. This Infinite Intelligence responds to whatever you feed it. Hawkins’ devotees (like Michael Gerber) “know” that as you grow spiritually, you will actually see the breakdown of “dualism,” i.e. competing principles will reveal themselves to be the same thing:

Right and wrong? No true difference.

Male and female? No true difference.

Life and death? No true difference.

Here and there? No true difference.

I and You? No true difference.

Me and God? No true difference.

Transcending the idea that there are any true differences in opposing principles is what Hawkins calls “Devotional Non-Duality,” a principle adopted from Hinduism.

In Christian cosmology, there are differences, and we’ll begin with the biggest and most foundational: Created & Uncreated (a.k.a Creator & Creature), which I will draw like this:

The most important takeaway from this initial premise is that there is a hard boundary between the Uncreated mode of existence of God and the Created existence of us (and everything else).

There is a second, important distinction to draw within the Created world: The Natural World and the Preternatural World.

The Natural World is easy for us to understand. It is all the “stuff” that we interact with. Trees, dogs, fish, computers, electricity, our physical bodies, and tax returns. I’m looking at my coffee maker right now. The Glass, plastic, and electronics, the photons bouncing off of them, my eyeballs receiving those photons, and the neurons interpreting the pattern of those photons to create the experience I call “looking at my coffee maker.” All of that is happening with the Natural World.

The Preternatural World might be a new vocabulary word for most people. The prefix “preter” comes from the Latin adverb/preposition praeter, meaning “beyond, before, above, more than” (source). There is something within the created world, a mode of existence, that goes beyond this category of Natural World. For example, many of those who’ve tried the Ouja Board (note: please don’t try this at home) have experienced the pointed moving under its own power. The pointer itself exists in the Natural World, but there is a force coming from somewhere else making it move. This force finds its origin in the Preternatural World, something with a mode of existence that is both distinct from and embedded within/alongside the Natural World.

Just as the Natural World is populated with beings and stuff (i.e. people, trees, dogs, fish, and coffee makers), the Preternatural World is also populated, with those we call “spiritual beings” (i.e. angels and demons). We human beings exist in a way that encompasses both the natural and preternatural worlds.

There are a thousand additional details and complexities I could introduce at this point (for which I would direct you to the Summa). For our purposes, I want to point out one key distinction between the Eastern and Christian cosmologies: the Preternatural World is not one amorphous amalgamation of “all that is,” it’s a non-material space that is populated by personalities.

Allow me to put the two side-by-side:

Seeing it this way, you can tell the categorical differences between the two. From the Christian perspective, the Eastern mystic has misplaced his line between Creator and Creation. What he calls “Supernatural” and “Creator” (i.e. that mode of existence that is “beyond” Nature), the Christian calls “Preternatural” and “Creation/Creature.”

I expect that for many people, these might seem like meaningless cosmological distinctions. You, my dear reader, might thus far see this as a different for of asking, “How many angels can dance on the head of a pin?” However, I will now make two connections that demonstrate why I believe these distinctions are so important.

In the first chapter of Paul’s letter to the Romans, we’re introduced to a group of people who are, uh, doing it wrong. Paul articulates that though God has provided every means to come to know the truth about God and the cosmological truth of the universe he created (Rom. 1:19-20), they have one fatal flaw:

“They exchanged the truth of God for a lie and revered and worshiped the creature rather than the creator, who is blessed forever. Amen” (Rom 1:25, NABRE, emphasis added).

Now, by “creature,” I do not believe Paul means any particular creature (i.e. worshipping a bird, the lion, or the sun). Here I understand him to use “creature” to indicate the category of “that which God created,” because just previously in Rom. 1:23b he provided an itemized listed, including people, birds, four-legged animals, and snakes.

If we continue to follow Paul’s train of thought, trying to understand, “What does Paul believe is actually happening in those pagan temples that worship the [insert your favorite animal here] god?” I believe we’ll come to see a clear onramp into the Eastern cosmology.

In 1 Corinthians 10, Paul provides some context as to why walking into a pagan temple to sit down for lunch is a bad idea:

“So what am I saying? That meat sacrificed to idols is anything or that an idol is anything? No, I mean that what they sacrifice [they sacrifice] to demons, not to God, and I do not want you to become participants with demons. You cannot drink the cup of the Lord and also the cup of demons. You cannot partake of the table of the Lord and of the table of demons” (1 Cor. 10:19-21).

On the outside, one appears to be eating some natural meat that came from the killing a natural animal a natural statue that looked like some other natural animal. What’s the big deal? Paul says that those works in the Natural World carry weight in the Preternatural World, namely, to bind oneself to (i.e. “become participants with”) demons.

What’s a demon? A demon is an angel who, when he learned about God’s plan to elevate Man above the Angels to exist as the highest being within Creation, was not on board. He, led by Lucifer (whom we now call Satan), was of the opinion that since Angels were created first Angels deserved the highest place. The demon now stands in opposition to God. The demons often have names like “hatred,” “murder,” and “lust.” The demons have been condemned to an eternity of torment and in their envy desire to drag as much of mankind down with them as possible.

If you’ve spent much time in the church, a lot of what I’ve shared so far sounds very familiar. Honestly, I might now have introduced any new, meaningful information. Yet, if you’ll allow me, I want to draw one last connection which will tie it all together.

As the subject matter of this article surrounds the presuppositions required to develop the correct philosophy for entrepreneurship, which I content is Christianity, I believe it’s appropriate to listen to Jesus:

"Now someone approached [Jesus] and said, ‘Teacher, what good must I do to gain eternal life?’ He answered him, ‘Why do you ask me about the good? There is only One who is good. If you wish to enter into life, keep the commandments.’ He asked him, ‘Which ones?’ And Jesus replied, ‘“You shall not kill; you shall not commit adultery; you shall not steal; you shall not bear false witness; honor your father and your mother” and “you shall love your neighbor as yourself.”’ The young man said to him, ‘All of these I have observed. What do I still lack?’ Jesus said to him, ‘If you wish to be perfect, go, sell what you have and give to [the] poor, and you will have treasure in heaven. Then come, follow me.’ When the young man heard this statement, he went away sad, for he had many possessions” (Matt. 19:16-22, NABRE).

This man has achieved the vision of Think & Grow Rich, he no doubt has accomplished the prescribed path of Tracey’s Goals!. Additionally, as Jesus lists off a host of commandments, it sounds like this guy never needed to violate his conscience to acquire his wealth. Jesus reads off for him commandments from the 2nd Table of the Decalogue, i.e. those commandments that govern one’s relationships with other people. We discover that this man has been obedient to every commandment Jesus mentions.

But Jesus leaves one out:

“You shall not covet your neighbor’s house. You shall not covet your neighbor’s wife, his male or female slave, his ox or donkey, or anything that belongs to your neighbor” (Ex. 20:17, NABRE).

As we encounter this story, Covetousness is the lesson the reader is supposed to learn. Covetousness is the one barrier for this man’s eternal life. When it is left off of the list, he’s in the clear. When Jesus asks of him something which demands him to demonstrate which side of this line he lives on, he fails to pass the test.

Miriam-Webster defines covetous as “marked by inordinate desire for wealth or possessions or for another’s possessions” and “having a craving for possession” (source). Sound familiar?

Though not presented as “covetousness,” Napoleon Hill (the author whose philosophy is in the footnotes of these other sales and business books) says that success requires a “burning desire” for riches. He says that one must rehearse his success every morning and every night to hammer his desire deep down into this “subconscious,” a practice he calls “autosuggestion”:

“Your ability to use the principle of auto-suggestion will depend, very largely upon your capacity to CONCENTRATE upon a given DESIRE until that desire becomes a BURNING OBSESSION” (Hill, 97).

My contention is that Hill and others are presenting a framework to justify and invite business professionals to adopt a lifestyle of covetousness. They have dressed it up with other names, but the concept beneath the words they’re choosing is the same: an inordinate desire for wealth or possessions, i.e. covetousness.

To move into the next stage of my rational, it’s important to stop talking about “the subconscious” as a what and begin to think of it as a who. It is not a piston with a particular range of motion, it is more like a personality which is dispatched to accomplish a particular task. How it accomplishes those tasks? We don’t know, but we know that it operates in a mode only known to itself to actually do things.

“THE SUBCONSCIOUS MIND WORKS DAY AND NIGHT. Through a method of procedure unknown to man, the subconscious mind draws upon the forces of Infinite Intelligence for the power with which it voluntarily transmutes one’s desires into their physical equivalent, making use, always, of the most practical media by which this end may be accomplished” (Hill, 274).

“You may VOLUNTARILY plant in your subconscious mind any plan, thought, or purpose which you desire to translate into its physical or monetary equivalent. The subconscious acts first on the dominating desires which have been mixed with emotional feeling, such as faith” (Hill, 273).

“Remember that the subconscious mind may be voluntarily directed only through habit under the directions given in the chapter on FAITH. You have not yet had time to master faith. Be patient. Be persistent. . . [Y]our subconscious mind functions voluntarily, whether you make any effort to influence it or not” (Hill, 275).

Before I pull back the next curtain, I find it interesting how Hill indicates how many things operate “voluntarily.” Of course, for something to act “voluntarily,” that thing must have the capacity of “volition.” In order to have volition, a thing must have a “will.” It is clear that there are two wills present in these quotes: professional’s and his “subconscious mind”’s. It’s also notable that each will operates independently of the other (though there’s clearly an intent that they should work cooperatively for whatever one has a “burning desire” to acquire.

Let’s listen to St. Paul add one more detail about idolatry:

“Mortify therefore your members which are upon the earth; fornication, uncleanness, lust, evil, concupiscence, and covetousness, which is the service of idols” (Col 3:5 NABRE, emphasis added).

(Though it’s not clear in the English, in the original Greek, “the service of idols” is uniquely linked to “covetousness” and not the rest of the list. The relative pronoun we translate as “which” is in the feminine singular, indicating that it should be coupled with a feminine-singular noun, which is exactly what we find with the Greek word we translate to “covetousness.” If “the service of idols” was to be tied to the entire list, we would expect to find a plural relative pronoun.)

If you recall from the discussion above on 1 Cor. 10:19-21, when Paul uses the word “idol” he does not have in view the Natural stone statue but the Preternatural being that stands behind it, namely, a fallen angel, a.k.a. a demon.

Additionally, we know that these beings have “intelligence and will” (Catechism, n. 330, p. 86), which aligns with the capacities that Hill ascribed to “subconscious mind.” In the above quotes, the “subconscious mind” acts “voluntarily” and has a level of knowledge that is unavailable to the conscious mind of the human.

The prevailing business and sales advice teaches that the cultivation of a “burning desire” for success, wealth, or possessions is a prerequisite for entrepreneurial progress. In Christianity, the concept of covetousness is defined as an inordinate desire for more, oftentimes specifically for accumulating monetary or material wealth. Therefore, the “burning desire” for success within these paradigms is the functional and moral equivalent of covetousness in Christianity.

Further, St. Paul directly links covetousness with idolatry in Col. 3:5. In 1 Cor. 10:19-21, idolatry is linked not simply with the worship of material items like statues in the Natural World but particular beings (read: demons) of the Preternatural World. Therefore, the cultivation of a “burning desire” constitutes a formal act of idolatry.

Additionally, Hill and others characterize the “subconscious mind,” “superconscious mind,” and “infinite intelligence” as a personal force with an independent will that can be influenced through the ritualized cultivation of “burning desire.” Christianity asserts that spiritual beings, namely, angels and demons, possess independent wills. Eastern mystical “oneness” is a misrepresentation of the correct cosmology as is presented within Christianity; the spiritual real it actually populated by discrete spiritual beings with individual personalities (i.e. angels and demons). Therefore, what Hill & Tracy call the “subconscious mind” is actually a unique spiritual entity separate from the person himself (though present to him through his mind), and what Hill calls “Infinite Intelligence” and what Tracy calls the “superconscious mind” is actually a linguistic proxy for a realm of demonic spirits.

Finally, any system that mandates the cultivation of idolatry invites one to declare allegiance with demonic forces. Modern business and sales teaching requires participants to cultivate what Christianity calls covetousness (read: idolatry). Therefore, modern business and sales literature which builds on the ideas enshrined in Think & Grow Rich invites a mode of entrepreneurship and professional success that establishes a relationship with demons.

After read all that (thank you, by the way), you’re probably wondering what the alternative approach is. Seminar after seminar, conference after conference, you’ve been told to develop your personal vision, to rehearse it in your imagination day and night, and to ignore anything in the world that might indicate you’re not on the right path.

Well, here’s a dose of reality: The path of cultivating “a burning desire” is actually a handicap. When you’re committed to arbitrarily asserting your will toward obtaining some particular status, outcome, wealth, or relationship, only one-third of the spiritual beings who occupy the Preternatural World are willing to help you. They are the fallen angels. We call them demons.

What’s more, when we listen to exorcists share their experiences casting out demons, we learn a little bit about their personalities. Turns out, they’re not good team players. They don’t get along. They don’t like one another. Honestly, this shouldn’t be very surprising. However, it means that when you, through the cultivation of covetousness, enlist the help of a demon to help you achieve your goals, you’re only obtaining the help of a tiny fraction of that one-third of the spiritual beings. It’s not like they’re going to all work together to assist you. In fact, you may have just become the occasion for some demon to one-up his buddies and little more.

Wouldn’t you rather acquire the help of the other guys?

The two-thirds majority of the angelic population.

The good guys. The ones who do get along and gladly coordinate their efforts.

Well, I have good news. It’s actually super simple. You see, they exist to do one thing: Obey God.

When an entrepreneur organizes and operates his business as an expression of his obedience to God, all of these spiritual beings are open and willing to lend their assistance They will provide the right kind of creative ideas. They will predispose the right people to listen to your sales pitch. They will coordinate with the whole of creation so that you can take the right next step forward.

Will you become exorbitantly wealthy?

Maybe not.

Will you enjoy a measure of peace in your soul and serenity of conscience that money can’t buy?

Yes.

(Though maybe not right away or all the time. Your mileage may vary.)

This is why I built Final Sigma, to provide a location wherein Christian entrepreneurs can follow capital-T Truth to make their mark on capital markets. To live out their God-given calling, without sacrificing their most precious convictions.

Bibliography

Gerber, Michael E. E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company. New York: Harper Business, 2005.

Hill, Napoleon. Think and Grow Rich Deluxe Edition: The Original, Unedited 1937 Text. Shippensburg, PA: Sound Wisdom, 2024.

Tracy, Brian. Goals!: How to Get Everything You Want—Faster Than You Ever Thought Possible. San Francisco: Berrett-Koehler Publishers, 2003. PDF. https://nibmehub.com/opac-service/pdf/read/Goals%20-%20how%20to%20get%20everything.pdf.

Tracy, Brian. The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible. Nashville: Thomas Nelson, 2006.

Cover photo by @invadingkingdom on Unsplash