With its bold claim of brain uploads, a company is once again blurring the lines between science fiction and reality. This controversial technology says it can store human awareness in a digital form, which could mean that people can live forever in the digital world. The idea is to take a very close look at someone's brain and then use that data to make a computer program that is basically a copy of the mind.

But this idea brings up a lot of moral and psychological questions. Does a digital copy really represent "you" or is it just a complicated echo? What happens to the original mind while it is being uploaded? In a deeper sense, would a thought that doesn't have a body in the digital world still have the essence of human experience?

The perks that might come from this are just as interesting. Think about a world where the knowledge and experiences of great people are kept alive forever. After their bodies have died, scientists, artists, and historical people could still make a difference and inspire others. But the possible bad effects are scary. What changes about our sense of self and our mortality when death isn't the end of everything? What group would be in charge of these digital thoughts, and how would they be kept safe from being hacked?

It's only the beginning of the discussion about brain uploads. Even though there are still big technological problems, we need to pay instant attention to the moral and philosophical issues. We need to be very careful as we go into this uncharted area to make sure that this technology helps people, not hurts them.