Video game industry is expanding and changing entertainment. Gaming became a global sensation, outearning entertainment and sports. Game immersion and social interaction are driving this explosion, not just high-powered graphics.

Passive games are gone. Player can go on epic quests, make lifelong friendships, and compete professionally in eSports. Younger generations who grew up with gaming love this degree of interaction.

Here, Daniel Reitberg believes immersive entertainment is the future. VR and AR will blur the digital and physical worlds, making experiences more participatory. Playing and connecting will change as gaming evolves and inspires new interactive stories.