41 days ago $far token was airdropped to users who interacted with a frame from @farlaunch. It was at the peak of frame madness when everyone seemed to be orchastrating new drops at a faster rate than they are today. The token was not worth much, but was enough for many to cash out their few dollars in initial liquidity. Not much noise was made and I almost forgot about their token until recently. Compared to many projects which launch, it's nice to see when you Google search a company or project their website is the first result; it's a solid foundation to build upon. Being a technology company, I usually recommend businesses start off with obtaining a G2Cloud and Crunchbase profile. In addition, should they be hiring, platforms such as glassdoor and indeed are valuable marketing sources. I'm starting to see a shift with some Web3 businesses shifting over to Linkedin; both memes and serious projects alike. One thing is clear, there is a userbase to be obtained on professional networks still.

It's at this point, I pause and wonder, is the BBB applicable to on chain institutions? It's something of a source for business I recommend to normal brick and mortar or web2 companies but not something I have experimented with yet for Web3 brands. Which brings us to another interesting point of LLCs. Now for $49 you can form an LLC on chain in frame, a pretty neat idea. I have considered doing so though I worry regarding paperwork and taxes should next April come around. One thing is clear to me when you do have an LLC, you'll need to know your EIN. At this point, you can start applying for a business bank account; an important asset. It's been neat to see such groups such as based ventures and mercenary capital treat party wallets as shared bank accounts for groups of individuals loosely forming a company, and sometimes officially forming a DAO in wyoming. Once you have an LLC there is a rather intresting company which I would like to recommend to all reading named Dunn and Bradstreet; they are fine purveyors of business credit. The neat thing I found with them is you can get a free account. Additionally, the way I interpret their service is that basically by paying your bills you start to establish a history which in turn will obtain your business a credit rating down the line which can be used for advancements in development; though I always found business credit to be rather expensive in most forms of commercial financing and it would be hard for me to recommend many sorts of these financial arrangements. Though I do believe there could be an interesting explorative opportunity on chain employment where on chain ratings and reputation is managed through the blockchain and business credit is managed by portfolio amongst other factors.

Back to $far, the token so far has done around a 10x in value, which is not uncommon in today's day and age. At this point, both their token $caster and $launch have relatively low liquidity in the mid 5 figure ranges. Seeing how much market cap flows into other tokens has me quite bullish on the prospect of a community initiative like Farlaunch.

We could start with the farming; the rewards are quite attractive for staking; though at 180 days we do need to ask where the market will be when the unlock period occurs, My guess is higher. Anyone who still has an airdrop can stake in one of their pools, and start earning a very attractive return in the form of $vCast. I today discovered that some users on Farcaster, Warpcast, and Supercast may be able to claim an allotment of $cast on the farlaunch website. I understand there is a way to swap your $Vcast for cast, though I am unsure how or vice versa in the event you would like to conver voting power into liquid tokens. $Vcast is used to vote for proposals, which are community submitted for projects to accelerate. Currently there are 3 candidates which are Pizza, Enjoy, and Perl. By submitting Vcast to a vote, it's my understanding you are able to create community partnerships, but we are still waiting on clear details exactly what voting entails.

Within voting and goverence, we see the ability for user submissions, where the most popular ones are awarded funding. This seems like a fun take on recent builder DAOs which create funding for projects through asset sales. I could see the ROI from funding projects be quite lucrative to the all community bases.