Following two highly successful campaigns with CoOwn Growth Studio (read about our first campaign here), Ponder chose to partner with the studio again for the launch of their innovative Social Predictions feature. This continued collaboration demonstrates the tangible value and trust built through previous engagements, where the studio helped drive significant user adoption and community engagement for Ponder's Q&A tools.
Ponder aimed to revolutionize community engagement with their Social Predictions feature, allowing users to predict crowd opinions with real stakes. The platform needed:
Strong initial adoption
High-quality prediction content
Engaged user base from launch
Community-driven sustainability
The studio assembled a team of 9 Farcaster natives bringing:
Deep platform understanding
Proven community engagement track records
Diverse user experience perspectives
Strong network effects
In a single high-energy kickoff session, the team:
Generated 50+ prediction poll ideas
Provided comprehensive UX feedback
Suggested strategic platform improvements
The studio members demonstrate exceptional engagement and attention to detail. A notable example is the in-depth product analysis provided by one of our members, showcasing the level of commitment and expertise the studio brings to each campaign.
[Image: Screenshot of the detailed product feedback document]
The team delivered detailed insights across multiple dimensions:
User Experience Optimization
Wallet connection flow improvements
Optimal poll duration recommendations
Mobile experience enhancements
Feature Enhancement Recommendations
Community-gated polls
Results visibility improvements
Strategic currency defaults
Platform Stability
Frame compatibility optimization
Interface refinements
Performance improvements
The studio demonstrated deep platform understanding through:
Question design optimization
Community engagement mechanics
Balance of official and user-generated content
Long-term sustainability planning
The campaign followed a structured, multi-phase approach demonstrating the studio's comprehensive support throughout the product launch:
Members engaged in independent ideation of prediction poll questions
Focused on creating high-engagement, community-relevant content
Logistics - members experienced with opening a new Privy wallet through the app, debugging and getting their wallets seeded with initial funds
Founder-led walkthrough of new features
Technical demonstration of the platform
Initial feedback collection
Group ideation session generating 50+ poll ideas
Community-driven question refinement
Collective ranking of poll questions for maximum impact
Real-time poll creation and participation
Cross-engagement among members
Immediate feedback loop with development team
Three weeks of continuous participation
Regular feedback collection via shared spreadsheet
Direct communication channel with founder
Iterative improvements based on user experience
This structured approach ensures founders receive maximum value through:
Comprehensive product testing
Sustained community engagement
Iterative feedback loops
Real-world usage insights
Here's how our campaigns deliver value throughout the process:
Members independently develop ideas for prediction polls
Kickoff call with founder demo and feature walkthrough
Group brainstorming session generating 50+ ideas
Collaborative ranking to identify top-performing content
War room session with live posting and engagement
Real-time product feedback collection
Three weeks of ongoing participation and founder interaction
Campaign wrap-up and results analysis (in progress)
All in all, the group kept engaging with predictive poll way after the campaign technically ended, and have been a leading force and getting the product used by hundreds of users on the ecosystem
Carefully selected members with proven expertise
Strong network effects within Farcaster
Genuine investment in product success
Organized feedback collection
Systematic testing methodology
Clear communication channels
Actionable insights delivery
Rapid ideation capabilities
Active participation
Real-time problem-solving
Community momentum building
As the campaign continues, CoOwn Growth Studio's value is evident in:
Rapid product iteration based on expert feedback
Growing platform engagement
Community-validated feature roadmap
Strong foundation for sustainable growth
This third successful collaboration with Ponder demonstrates our unique ability to:
Provide immediate, high-quality feedback through curated expertise
Accelerate product launches with engaged community support
Deliver strategic insights for sustainable growth
Like in any other CoOwn Growth Studio campaign, we track contributions and reward those who participate and create value:
While we are still working to conclude the campaign, initial signs show amazing results.
Running 3rd time campaign with a repeated partner tell a ton. and we're happy to be a long term partner with the projects we support. LFG!
Ready to accelerate your Web3 product launch? Visit app.covariance.network/coown-growth-studio
or reach out on https://warpcast.com/lior
Lior
CoOwn Growth Studio x Ponder: Building on Success with Social Predictions. Another fun campaign is being wrapped up. How I know it i was successful? * @cogs Studio members (myself included) have continued to engage with social predictions way after the campaign ended * Numbers speak for themself - almost 1000 user signups and 80% wow growth. Thanks to everyone taking part, thanks @chriscocreated for making it such a success and being a great partner, and @cojo.eth for partnering with the studio for the 3rd time I think the studio is closely getting ready for it's next phase...