I am obsessed not with many things but one thing: Colors. As a professional creator, investing in a full-scale color system to collaborate more efficiently is often the only choice. But for most creators, investing in a color system is not affordable.
Similar to the printing industry, Pantone is the most widely used color standard in the fashion industry. A few years ago, I invested in their complete stack (fashion), which cost me around three thousand dollars (yep, you heard right). When I shifted my work exclusively to the digital space, it felt pretty wasteful that I had spent that money. It made me think about how I could offer something similar to my fellow digital creators, and I came up with ColorVibe.
Every color for the ColorVibe system consists of a mintable swatch via Unlock Protocol contracts and of course a dedicated color story that I am publishing on this blog for those interested.
While I know a color system needs much more than what I currently do with ColorVibe, I hope it will become more widely used in the digital creative space, and we can grow it together.
Cherry blossom pink, inspired by Japan's beloved sakura flowers, is a soft, warm pastel hue that embodies the fleeting beauty of spring. This delicate color carries deep cultural significance, symbolizing renewal, impermanence, and the Japanese concept of "mono no aware" - the bittersweet appreciation of transient beauty.
In popular culture, cherry blossom pink has found its way into anime, like "Card Captor Sakura," and traditional block print art, cementing its status as a timeless and welcoming color. Its association with new beginnings and hope makes it a perfect choice for designs that aim to evoke feelings of freshness and transformation.
The swatches are minted to the Blockchain and can be owned with a wallet (MetaMask and similar that can hold cryptocurrency and NFTs). If you want to learn more about all of these new technologies and how they work, I recommend joining The ALANA Project newsletter here.
The free color swatch is an NFT and can be minted (owned) by following the Unlock Protocol powered link below: