Personalization --> Done at user-level (not cohort), Better offerings, Extend LTV curve.
Price Expansion --> Experiment with price discovery to expand LTV, Apple's App Store increase in available price points helps with this.
Platform Proficiency --> Post-ATT, iOS is now very different from Android. Each platform deserves its own focus!
Exploring the Technology’s Applications In Various Areas Of The Game Life Cycle
By Jameson Mah
Collect this post as an NFT.