
After brand identity: a designer’s journey
Storytelling lessons from a web3 branding projectI recently saw this image in my Twitter feed, captioned with the sentence: "Literally every web3 project"."Literally every web3 project"I giggled along at first. Later, I thought about that tweet again, and I realised it was right! At the time, I was designing prototypes for our web3 app, After. My experience was so interesting and enlightening that I felt it could be helpful for other designers, too. So, here I will showcase my brand-design jo...

After brand identity: a designer’s journey
Storytelling lessons from a web3 branding projectI recently saw this image in my Twitter feed, captioned with the sentence: "Literally every web3 project"."Literally every web3 project"I giggled along at first. Later, I thought about that tweet again, and I realised it was right! At the time, I was designing prototypes for our web3 app, After. My experience was so interesting and enlightening that I felt it could be helpful for other designers, too. So, here I will showcase my brand-design jo...

Introducing After
Last will and testament, probate court, executors…if those words strike fear in your heart or you simply don’t like the things they remind you about, you are not alone. Most of us don’t like to think about what comes “after” we die. Maybe that’s because you don’t know what the future holds and the idea scares you. Maybe you don’t think you have the assets or money necessary to make a plan for your legacy. Maybe you simply don’t know where to begin. Simply put, the world of wills and testament...

Introducing After
Last will and testament, probate court, executors…if those words strike fear in your heart or you simply don’t like the things they remind you about, you are not alone. Most of us don’t like to think about what comes “after” we die. Maybe that’s because you don’t know what the future holds and the idea scares you. Maybe you don’t think you have the assets or money necessary to make a plan for your legacy. Maybe you simply don’t know where to begin. Simply put, the world of wills and testament...