Essays from the intersection of crypto, business and entertainment. @brg on FC.
Hibernation & Cadence Change
This newsletter was asleep, but I wasn't
Elastic Content
What if content could dynamically expand or contract based on exactly how much you care about it?
Elastic Content
What if content could dynamically expand or contract based on exactly how much you care about it?
The Content Squeeze
AI search engines are turning publisher content into raw material, creating a second, more existential squeeze.
The Content Squeeze
AI search engines are turning publisher content into raw material, creating a second, more existential squeeze.
The New Rules of Business
We're about to put a million businesses in the tumble dryer at the same time, and nobody knows what happens next.
The New Rules of Business
We're about to put a million businesses in the tumble dryer at the same time, and nobody knows what happens next.
I Built My Own AI Agent
And it taught me some things about the future of software
Moving on...
Paragraph has acquired Mirror, and the Mirror team is moving on to create Kiosk, a Farcaster client that aims to blend onchain culture, social and commerce. The acquisition makes sense, and I’m excited to see what the team comes up with re Kiosk. It would make sense to fold Mirror into Paragraph at some point. Instead of waiting for that to happen, I decided to pick up my stuff and move over now. This is the last post I publish here. Future posts will be published on my Paragraph. If you’re a...
Moving on...
Paragraph has acquired Mirror, and the Mirror team is moving on to create Kiosk, a Farcaster client that aims to blend onchain culture, social and commerce. The acquisition makes sense, and I’m excited to see what the team comes up with re Kiosk. It would make sense to fold Mirror into Paragraph at some point. Instead of waiting for that to happen, I decided to pick up my stuff and move over now. This is the last post I publish here. Future posts will be published on my Paragraph. If you’re a...
Liquid Attention Markets
What happens when consumer can take control of their attention as an asset? TL;DR:Attention drives consumer business revenue.Onchain economy enables attention tokenization.Attention divides into active focus and passive mindshare.Token ownership might change traditional valuation models.Future models could embed tokenized attention in everyday products.Attention is the scarcest asset because the raw material of attention is time. While it would be wonderful to create time, it's (currentl...
Liquid Attention Markets
What happens when consumer can take control of their attention as an asset? TL;DR:Attention drives consumer business revenue.Onchain economy enables attention tokenization.Attention divides into active focus and passive mindshare.Token ownership might change traditional valuation models.Future models could embed tokenized attention in everyday products.Attention is the scarcest asset because the raw material of attention is time. While it would be wonderful to create time, it's (currentl...
Coordinated Community Creativity
A practical example today, not a hypothetical vision of the future. First, we do a little TL;DR:Digital environments blur the line between content creators and consumers, accelerated by user-generated content and generative ai.Fan-created content, like fanfiction, showcases vast creative energy and potential for collaborative projects.Co-creation is appealing but complex to implement, needing new strategies for effective collaboration in entertainment.Blockchain technology supports these effo...
Coordinated Community Creativity
A practical example today, not a hypothetical vision of the future. First, we do a little TL;DR:Digital environments blur the line between content creators and consumers, accelerated by user-generated content and generative ai.Fan-created content, like fanfiction, showcases vast creative energy and potential for collaborative projects.Co-creation is appealing but complex to implement, needing new strategies for effective collaboration in entertainment.Blockchain technology supports these effo...
What is Onchain Entertainment?
How onchain technology and culture shapes entertainment long-term. TL;DR:Onchain entertainment integrates blockchain to reshape the entertainment sector.It is an evolving concept, currently explored more than defined.The evolution includes three phases: traditional entertainment using onchain tech, new forms born from onchain culture, and new formats driven by onchain capabilities.Examples include Hollywood's NFT initiatives and community-owned brands like Doodles and Pudgy Penguins.The ...
What is Onchain Entertainment?
How onchain technology and culture shapes entertainment long-term. TL;DR:Onchain entertainment integrates blockchain to reshape the entertainment sector.It is an evolving concept, currently explored more than defined.The evolution includes three phases: traditional entertainment using onchain tech, new forms born from onchain culture, and new formats driven by onchain capabilities.Examples include Hollywood's NFT initiatives and community-owned brands like Doodles and Pudgy Penguins.The ...
Pay Attention
“Get in loser, we’re going to shape the future of the internet.” I enjoy writing essays frequently as a way to keep progressing; there are always new insights, trends to explore, and things to learn. For the past year, we’ve explored several different trendlines that play a role in shaping the future of entertainment, consumer internet, and probably society as a whole. The topics covered range from Roblox via AI to crypto and memecoins on the other end of the spectrum. The formation of new tr...
Pay Attention
“Get in loser, we’re going to shape the future of the internet.” I enjoy writing essays frequently as a way to keep progressing; there are always new insights, trends to explore, and things to learn. For the past year, we’ve explored several different trendlines that play a role in shaping the future of entertainment, consumer internet, and probably society as a whole. The topics covered range from Roblox via AI to crypto and memecoins on the other end of the spectrum. The formation of new tr...
