This week I built a new solution for advertising. Leveraging
@base.base.eth Blockchain to tokenize advertising parcels, we enable direct ownership and trading of ad spaces.
🚀Achieving over 2 ETH in volume sold within one week
But what exactly is an ad space? 👀
It's a digital parcel in the SiBorg application. Each parcel is linked to a search ticker associated with our search bar. Purchasing an ad space gives the owner the right to propose a specific ad for that parcel, which will be displayed whenever that term is searched in the app!
We built this product for three main reasons:
-> The clear lack of monetization for DApps & media, especially those without significant KPIs.
-> The interests of sponsors and clients are not aligned with traditional ad models, resulting in low-quality ads and even scammy ads.
-> The market needs a marketplace that enables automated ad proposals while keeping control over what is displayed.
https://youtu.be/CykrgDaEvXs?si=eXOYgEvJHJPGeLln