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Yesterday I DM’ed >100 old friends/acquaintances/colleagues.
A simple message: “buy bitcoin” – to see how they’d respond.
The first 4 who got back to me were a principal at VC firm with ~$280M AUM, an MBA student at UChicago, an associate partner at McKinsey, and a recent Harvard grad.
These where their questions & reactions:
“Lol! What about eth?”
“What’s your BTC/ETH holding ratio?”
“What makes your conviction so strong?”
“haha a little too risky for my taste but all power to ya”
A great range of responses!
Representative of the many checkpoints where people are in crypto journey so far – which I would batch into these main buckets:
Obvious, Next. “Obviously bitcoin will win as digital-gold, but what about ____?” Most people ask me about 3 of these next coins: Ethereum, Solana, & Dogecoin. I won’t go into the pro/con tradeoffs here, but these are top of mind for a reason and I think there’s a place for each of them in the coming Cryptocosm.
Allocate & Diversify. “Okay I’m on board, will put a % of portfolio into crypto, now how do I split that up on risk-reward-adjusted basis?” I usually recommend beginners start with a market-cap-weighted allocation, which with those 4 coins would look like ~ 67% BTC, 28% ETH, 3% SOL, 2% DOGE.
Why? Some people have never bought any crypto, or never taken it seriously. So the natural question is why or “What makes your conviction so strong?” I like to mention my experience moving between Cuba & America, with how frustrating it is to move money; and for a reading recommendation, The Sovereign Individual.
No Thanks, too risky! I wonder about these people the most – always curious what will be the eventual trigger that gets their attention: how bad does hyperinflation have to get? how much does bitcoin have to “number go up”? or WHAT THE HECK are they investing in that’s outperforming crypto?
More to come on my responses to each of these types soon.
But pulse check – which Bucket are YOU in on crypto journey?
Yesterday I DM’ed >100 old friends/acquaintances/colleagues.
A simple message: “buy bitcoin” – to see how they’d respond.
The first 4 who got back to me were a principal at VC firm with ~$280M AUM, an MBA student at UChicago, an associate partner at McKinsey, and a recent Harvard grad.
These where their questions & reactions:
“Lol! What about eth?”
“What’s your BTC/ETH holding ratio?”
“What makes your conviction so strong?”
“haha a little too risky for my taste but all power to ya”
A great range of responses!
Representative of the many checkpoints where people are in crypto journey so far – which I would batch into these main buckets:
Obvious, Next. “Obviously bitcoin will win as digital-gold, but what about ____?” Most people ask me about 3 of these next coins: Ethereum, Solana, & Dogecoin. I won’t go into the pro/con tradeoffs here, but these are top of mind for a reason and I think there’s a place for each of them in the coming Cryptocosm.
Allocate & Diversify. “Okay I’m on board, will put a % of portfolio into crypto, now how do I split that up on risk-reward-adjusted basis?” I usually recommend beginners start with a market-cap-weighted allocation, which with those 4 coins would look like ~ 67% BTC, 28% ETH, 3% SOL, 2% DOGE.
Why? Some people have never bought any crypto, or never taken it seriously. So the natural question is why or “What makes your conviction so strong?” I like to mention my experience moving between Cuba & America, with how frustrating it is to move money; and for a reading recommendation, The Sovereign Individual.
No Thanks, too risky! I wonder about these people the most – always curious what will be the eventual trigger that gets their attention: how bad does hyperinflation have to get? how much does bitcoin have to “number go up”? or WHAT THE HECK are they investing in that’s outperforming crypto?
More to come on my responses to each of these types soon.
But pulse check – which Bucket are YOU in on crypto journey?
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