In our previous discussion, we covered the fundamental steps for launching a strong loyalty program. By now, you should have set up your program, branded your points system, and ensured clear communication across your community. Now, it's time to take things a step furtherensuring seamless operations, expanding reach, and maximizing engagement. This phase is all about fine-tuning and scaling your program efficiently. 

Set Up a User Ticketing System

Once your program goes live, users will inevitably have questions, and unforeseen quirks may arise. A well-structured ticketing system is essential for capturing feedback, resolving issues, and keeping your community engaged. We recommend using Discord ticketing bots and assigning a dedicated community manager to handle inquiries. If you're interested in setting up an intercom chatbot for streamlined support, reach out to your Absinthe Strategist.

Amplify on Your X (Twitter)

A loyalty program is only effective if your audience knows about it. Maintain a regular posting schedule on X (Twitter) to keep your points program top-of-mind for your followers. Frequent updates ensure that your audience stays engaged, while also providing a natural avenue to announce new ways to earn points and integrate updates seamlessly.

Utilize Quest Platforms

Quest platforms act as a catalyst for engagement, helping to seed your platform with initial activity. Among CMOs, Galxe is a favored option for driving engagement, with Zealy and Intract being strong alternatives. Use these platforms to encourage users to interact with your socials, fill out feedback forms, and sign up for your loyalty program. To maximize efficiency, integrate quest tasks directly into Absinthe by configuring your API keys under Points Sources—your Absinthe Strategist can assist with setup. This will enable seamless tracking of user activity and help guide participants toward deeper engagement with your platform.

Build Strategic Partnerships

Collaboration is key to scaling your program. Identify complementary communities that share your target audience and incentivize their members to engage with your product through exclusive rewards. Some high-value communities to consider include:

• NFT Communities (e.g., Pudgy Penguins, Azukis)

• Airdrop Recipients (e.g., Arbitrum, Grass)

• Memecoin Holders (e.g., Bonk, Pepe, Doge)

• Trader Communities (Discord OGs)

• Gaming Guilds (e.g., YGG, KGen)

• Node Sale Participants (e.g., Aethir, 0G)

• Existing Points Programs (e.g., Hemi, Zircuit)

By forging partnerships with these communities, you can offer exclusive points bonuses or boosts to attract their users to your product.

Absinthe’s Special Community Partnerships

At Absinthe, we have cultivated a network of partners willing to explore new products. If you’re looking to drive more engagement, reach out to your Absinthe Strategist to leverage our community connections. For example, Turtle Club channels liquidity into platforms like yours, and we can broker deals that incentivize their users to check out your product. While we cannot guarantee partnerships, we are always open to facilitating opportunities.

Mastering these strategies ensures that your loyalty program is not only well-structured but also primed for growth. However, the journey doesn’t stop here. In our next discussion, we’ll explore how the best in the industry optimize their points programs with pro-level strategies that push the boundaries of engagement and retention. Stay tuned for "The Pros Doing What the Pros Do."