Bringing 10000 熱い avatars to the web3 world. Community first brand.
Bringing 10000 熱い avatars to the web3 world. Community first brand.

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Dear (Future) Shapers,
Today we are making an important announcement about a major decision we undertook with our core team. This decision is a result of multiple discussions within the core team as well as consultations with representatives of the community we are building the product for.
It is about the mint event as well as all the details relating to it. I’ll start with a little introduction to provide more context about our project & the intentions behind it.

Introduction
When we started working on Atsui, it was one of the hottest (bullish) times in the NFT market, to be more precise January 2022. Back then our initial plan was to release a collection of 10000 NFTs to further fund the development of our universe and products surrounding it.
Over time we realized that the market is showing signs of maturity (which we have been expecting) and overvaluation of assets has started to diminish. For us, it was a healthy sign and in no way a stopper. We continued building, eventually reducing the planned supply of Atsui NFTs.
Around April 2022, we were close to finishing working on the public face of our product and were preparing for the launch event - however the market has once again changed. Since we truly care about the future of Atsui and everything that we’ve put into it - we decided to postpone the launch. We understood that we were lowering the “potential revenue” from selling out our collection, but that wasn't what we were focusing on. It was an opportunity for us to improve our product at the cost of minting revenue. And we believe it was the best decision we could’ve made.
At the core of this project lies our inner drive to build an experience we wish someone else could have offered us, gaming enthusiasts, before.. Gamers with curious minds. Throughout the development process, we’ve reiterated the utility of NFT technology in our product multiple times - and I can finally say that we’ve found the grail. In short - after analyzing the existing projects that focus on gaming of P2E mechanics and applying our game development knowledge, we came up with a sustainable formula of game economy, which we believe can exist in the environment of market volatility, while continuing to offer the value that web3 technology is supposed to deliver to its end users.
We will share more about the ATSUI utility in the coming week, but I would like to steer your attention back to the minting event and all the information surrounding it.
Supply
As a team, we agreed on the total supply of 5555 tokens. It was a hard decision, but the lessons we learned from our previous startup endeavors taught us to sacrifice when it’s necessary for the success of what we are building.
We commit to keep the same amount of traits in our collection - by this we achieve even greater variety of the collection & increase the uniqueness of every individual avatar. We understand that this reduces the amount of potential entrants into our universe, however we promise that this is only the beginning of the ATSUI universe.
Minting Dates & Structure
ATSUI minting is set to happen across three phases:
Shapelist Phase (1) - 14th September 2022
Allowlist Phase (2) - 15th September 2022
Public Phase (3) - 16th September 2022
We decided to allocate the majority of Atsui collection supply to our most prominent supporters - namely Shapelisted members of our community.
Total supply of the Shapelist Phase (1) is 3,500 NFTs, while every shapelisted wallet can mint up to 2 NFTs. All unsold NFTs from Phase 1 are transferred to Phase 2.
Allowlist Phase (2), similar to Shapelist Phase, allows minting up to 2 NFTs per wallet, however presents higher competition per NFT available due to higher demand. Total supply is 2000 (+any unminted NFTs from Phase 1).
Public Sale (3) takes place only in case there are NFTs unsold in the Allowlist Phase. While we believe this event is very unlikely, we have prepared the minting structure to survive unexpected circumstances.
We reserve 55 tokens (1%) for our team for future use.
Pricing
We follow the market, but expect to lead it in the future - that’s just rules of the game. While the publicly announced token price is 0.15E for Allowlist/Public Phase & 0.12E for Shapelist phase, we are making a change to it.
The new token pricing is as follows:
Shapelist: 0.089E per NFT
Allowlist / Public: 0.098E per NFT
The decision to reduce the price was made after analyzing current trends as well as consumer purchasing power that is observable in the market these days. We understand that the times we are living in have poised difficulties on both ends of this equation and we are making a step to ensure that those willing can be part of our community.
We acknowledge that this decision limits our initial financial resources required to develop & deliver our roadmap plans - yet we are confident in our ability to reasonably optimize the costs to ensure our final product is as great as we planned it to be in the first place.
Moreover, we are utilizing our existing network in the industry to secure additional funding opportunities in case they become necessary. We are already in talks with potential investors, yet aren’t rushing with the decision, as we truly believe that this project will have more freedom without venture funds being involved. This is also the reason why we’ve financed the whole project from our own savings to date.
Closing Remarks
Before announcing and preparing for launch, we made sure that we have a solid plan of operations & growth for the next 12 months - that includes product development, team growth as well as PR & marketing. We are here for the long game and we truly appreciate the time you took to read this announcement - we do have something in common and that is why you’re here.
Thank you, Zumerian, Gokuman & Maven
Follow us on Twitter: https://twitter.com/AtsuiNFT
Join our Discord:
Dear (Future) Shapers,
Today we are making an important announcement about a major decision we undertook with our core team. This decision is a result of multiple discussions within the core team as well as consultations with representatives of the community we are building the product for.
It is about the mint event as well as all the details relating to it. I’ll start with a little introduction to provide more context about our project & the intentions behind it.

Introduction
When we started working on Atsui, it was one of the hottest (bullish) times in the NFT market, to be more precise January 2022. Back then our initial plan was to release a collection of 10000 NFTs to further fund the development of our universe and products surrounding it.
Over time we realized that the market is showing signs of maturity (which we have been expecting) and overvaluation of assets has started to diminish. For us, it was a healthy sign and in no way a stopper. We continued building, eventually reducing the planned supply of Atsui NFTs.
Around April 2022, we were close to finishing working on the public face of our product and were preparing for the launch event - however the market has once again changed. Since we truly care about the future of Atsui and everything that we’ve put into it - we decided to postpone the launch. We understood that we were lowering the “potential revenue” from selling out our collection, but that wasn't what we were focusing on. It was an opportunity for us to improve our product at the cost of minting revenue. And we believe it was the best decision we could’ve made.
At the core of this project lies our inner drive to build an experience we wish someone else could have offered us, gaming enthusiasts, before.. Gamers with curious minds. Throughout the development process, we’ve reiterated the utility of NFT technology in our product multiple times - and I can finally say that we’ve found the grail. In short - after analyzing the existing projects that focus on gaming of P2E mechanics and applying our game development knowledge, we came up with a sustainable formula of game economy, which we believe can exist in the environment of market volatility, while continuing to offer the value that web3 technology is supposed to deliver to its end users.
We will share more about the ATSUI utility in the coming week, but I would like to steer your attention back to the minting event and all the information surrounding it.
Supply
As a team, we agreed on the total supply of 5555 tokens. It was a hard decision, but the lessons we learned from our previous startup endeavors taught us to sacrifice when it’s necessary for the success of what we are building.
We commit to keep the same amount of traits in our collection - by this we achieve even greater variety of the collection & increase the uniqueness of every individual avatar. We understand that this reduces the amount of potential entrants into our universe, however we promise that this is only the beginning of the ATSUI universe.
Minting Dates & Structure
ATSUI minting is set to happen across three phases:
Shapelist Phase (1) - 14th September 2022
Allowlist Phase (2) - 15th September 2022
Public Phase (3) - 16th September 2022
We decided to allocate the majority of Atsui collection supply to our most prominent supporters - namely Shapelisted members of our community.
Total supply of the Shapelist Phase (1) is 3,500 NFTs, while every shapelisted wallet can mint up to 2 NFTs. All unsold NFTs from Phase 1 are transferred to Phase 2.
Allowlist Phase (2), similar to Shapelist Phase, allows minting up to 2 NFTs per wallet, however presents higher competition per NFT available due to higher demand. Total supply is 2000 (+any unminted NFTs from Phase 1).
Public Sale (3) takes place only in case there are NFTs unsold in the Allowlist Phase. While we believe this event is very unlikely, we have prepared the minting structure to survive unexpected circumstances.
We reserve 55 tokens (1%) for our team for future use.
Pricing
We follow the market, but expect to lead it in the future - that’s just rules of the game. While the publicly announced token price is 0.15E for Allowlist/Public Phase & 0.12E for Shapelist phase, we are making a change to it.
The new token pricing is as follows:
Shapelist: 0.089E per NFT
Allowlist / Public: 0.098E per NFT
The decision to reduce the price was made after analyzing current trends as well as consumer purchasing power that is observable in the market these days. We understand that the times we are living in have poised difficulties on both ends of this equation and we are making a step to ensure that those willing can be part of our community.
We acknowledge that this decision limits our initial financial resources required to develop & deliver our roadmap plans - yet we are confident in our ability to reasonably optimize the costs to ensure our final product is as great as we planned it to be in the first place.
Moreover, we are utilizing our existing network in the industry to secure additional funding opportunities in case they become necessary. We are already in talks with potential investors, yet aren’t rushing with the decision, as we truly believe that this project will have more freedom without venture funds being involved. This is also the reason why we’ve financed the whole project from our own savings to date.
Closing Remarks
Before announcing and preparing for launch, we made sure that we have a solid plan of operations & growth for the next 12 months - that includes product development, team growth as well as PR & marketing. We are here for the long game and we truly appreciate the time you took to read this announcement - we do have something in common and that is why you’re here.
Thank you, Zumerian, Gokuman & Maven
Follow us on Twitter: https://twitter.com/AtsuiNFT
Join our Discord:
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