Blawesome is Built for Wellness Creator to grow manage and monetize their communities.
Blawesome is Built for Wellness Creator to grow manage and monetize their communities.

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The rise of digital ownership and NFTs has stirred a movement away from top down control, towards more collaborative systems. Web3 allows creators and their communities to own their digital work, and benefit from the upside. In the $1.5T growing wellness market, creators are cheering on the possibilities of connecting more deeply with their communities, and creating distributed wealth.
The pandemic accelerated its growth by making more people than ever before ask themselves:
“Wait, did I move my body today?”
“Am I unhappy, or is this just life?”
Or another wellness related question, at least once.
More people who didn’t prioritize their wellbeing got interested in coaching, and are still working with coaches because it works.
In fact, people have a 95% chance of reaching their goals when meeting regularly with an accountability person or group, compared to 10% if they go at it alone, according to a study by the American Society of Training and Development.
As a result, there are more working Wellness Creators (Wellness Service Providers like Health Coaches, Life Coaches, Fitness Trainers, Energy Healers etc. who create free and paid content) than ever before.
And as more research reveals that income has a greater impact on mental wellbeing than therapy sessions, more health coaches are learning and teaching how to generate more income while working in humane conditions.
This combination of supportive collaborative communities, and sharing the financial upside has made Wellness Creators the next group - after musicians and visual artists - to embrace decentralized communities and other web3 protocols.
Today, Wellness Creators have two choices: they can either rent their audiences on big tech platforms, where they’re at the mercy of algorithms and paid pennies on the dollar for their work.
Or, they can license content or work for large wellness companies, forfeiting creative control and losing the freedom to monetize their audiences.
But what’s possible for Wellness Creators with more possibilities to deepen connection with their communities?
💥This is the question that gets us stoked at Blawesome.
It’s one part social network, one part marketplace, and one part wellness creator platform.
Blawesome makes it easy for vetted Wellness Creators to use social tokens and NFT gated communities — combined with courses, chat groups, live coaching and more all on the platform.
The Creators’ Token helps them better grow, manage and monetize their communities.
No? Try this visual:
“If a learning management system, social network and wellness app had a threesome on muscle beach, Blawesome would be their love child who grew up to be a 20-something crypto millionaire trauma-informed somatic Conscious Entrepreneurship Shaman who stewarded money to historically excluded folk,”
Says Jennifer Kruidbos, Blawesome co-founder and CEO.
We are more connected than ever before, but many people feel lonelier than ever, especially when exposure to idealized images of friends can result in negative social comparisons.
Working with teens battling anorexia and other eating disorders at the Montreal Children’s hospital, Jennifer Kruidbos witnessed firsthand the debilitating effects that traditional social media can have on our mental health and wellbeing.
“Hundreds of families and medical staff asked me where to find vetted Wellness Creators to support the teens in between our in person sessions. I could have sent them to the Wellness Creators I love on traditional social media platforms, but unfortunately the teens reported those communities made things worse,” says Kruidbos.
The young patients often struggle with unattainable body images and anxiety as they navigate daily stresses and difficult emotions through the lens of algorithm-driven platforms that indulge comparison, highlight reels and judgment.
According to a recent study by the Royal Society for Public Health, depression, bullying, and sleep quality are some of the most common health issues exacerbated by traditional social media use at any age. Other studies have found an increased correlation between traditional social media use and feelings of isolation. Even before the pandemic, many western countries, including the U.S. and U.K., reported that more than half of their adult population suffer from loneliness.
Blawesome is a group of healers, teachers, coaches, fitness trainers, mixed in with some mystics and shamans, all sharing the mission to lift each other up.
“It’s a place where I can share my full, imperfect, human self, and everyone is cool with that,” says one of our Blawesome members.
With the rise of the creator economy, and digital health, there’s a 76% increase in people seeking alternative online communities for learning and connection.
Blawesome’s flourishing community of Wellness Creators are ambitious, big hearted coaches, healers and trainers. They are ready to rock web3.
It doesn’t matter that they are non-crypto native. They are fast learners, and it doesn’t hurt that most of their work involves becoming comfortable with new, unfamiliar habits.
The enthusiasm at our Blawesome Wellness Creator Web3 education events is palpable
“I love how cutting edge Blawesome is. When I joined, I had no idea it would be tied to the crypto space, but it makes so much sense. Very forward thinking!”
Michelle Maurer, Health Coach, and Blawesome Wellness Creator
We know that people thrive more in a community than alone.
While traditional social media networks hook people through their most unevolved, primal brain urges: comparison, fear, scarcity, panic, Blawesome promotes gratitude, compassion, empathy and playfulness, emotions usually associated with increased activity in the prefrontal cortex.
Blawesome is not in the business of keeping your eyeballs glued to your screen. We believe that technology is a powerful tool that can enable a meaningful connection, and add value to people’s lives. Blawesome doesn’t sell your data for profit. The algorithms are designed to match community members on similar paths who can support each other and walk each other home.
Meanwhile, the technology is designed to help integrate new habits and transformations, as well as make the Creator's job easier with a one stop shop for content, booking, video or audio conference, follow up and more.
Blawesome is an unrivaled, revolutionary concept and set to finally bridge the gap between the wellness and crypto industries. We’re incredibly excited to see what the future holds.
Follow Jen on Twitter and LinkedIn Sign up for Blawesome here
The rise of digital ownership and NFTs has stirred a movement away from top down control, towards more collaborative systems. Web3 allows creators and their communities to own their digital work, and benefit from the upside. In the $1.5T growing wellness market, creators are cheering on the possibilities of connecting more deeply with their communities, and creating distributed wealth.
The pandemic accelerated its growth by making more people than ever before ask themselves:
“Wait, did I move my body today?”
“Am I unhappy, or is this just life?”
Or another wellness related question, at least once.
More people who didn’t prioritize their wellbeing got interested in coaching, and are still working with coaches because it works.
In fact, people have a 95% chance of reaching their goals when meeting regularly with an accountability person or group, compared to 10% if they go at it alone, according to a study by the American Society of Training and Development.
As a result, there are more working Wellness Creators (Wellness Service Providers like Health Coaches, Life Coaches, Fitness Trainers, Energy Healers etc. who create free and paid content) than ever before.
And as more research reveals that income has a greater impact on mental wellbeing than therapy sessions, more health coaches are learning and teaching how to generate more income while working in humane conditions.
This combination of supportive collaborative communities, and sharing the financial upside has made Wellness Creators the next group - after musicians and visual artists - to embrace decentralized communities and other web3 protocols.
Today, Wellness Creators have two choices: they can either rent their audiences on big tech platforms, where they’re at the mercy of algorithms and paid pennies on the dollar for their work.
Or, they can license content or work for large wellness companies, forfeiting creative control and losing the freedom to monetize their audiences.
But what’s possible for Wellness Creators with more possibilities to deepen connection with their communities?
💥This is the question that gets us stoked at Blawesome.
It’s one part social network, one part marketplace, and one part wellness creator platform.
Blawesome makes it easy for vetted Wellness Creators to use social tokens and NFT gated communities — combined with courses, chat groups, live coaching and more all on the platform.
The Creators’ Token helps them better grow, manage and monetize their communities.
No? Try this visual:
“If a learning management system, social network and wellness app had a threesome on muscle beach, Blawesome would be their love child who grew up to be a 20-something crypto millionaire trauma-informed somatic Conscious Entrepreneurship Shaman who stewarded money to historically excluded folk,”
Says Jennifer Kruidbos, Blawesome co-founder and CEO.
We are more connected than ever before, but many people feel lonelier than ever, especially when exposure to idealized images of friends can result in negative social comparisons.
Working with teens battling anorexia and other eating disorders at the Montreal Children’s hospital, Jennifer Kruidbos witnessed firsthand the debilitating effects that traditional social media can have on our mental health and wellbeing.
“Hundreds of families and medical staff asked me where to find vetted Wellness Creators to support the teens in between our in person sessions. I could have sent them to the Wellness Creators I love on traditional social media platforms, but unfortunately the teens reported those communities made things worse,” says Kruidbos.
The young patients often struggle with unattainable body images and anxiety as they navigate daily stresses and difficult emotions through the lens of algorithm-driven platforms that indulge comparison, highlight reels and judgment.
According to a recent study by the Royal Society for Public Health, depression, bullying, and sleep quality are some of the most common health issues exacerbated by traditional social media use at any age. Other studies have found an increased correlation between traditional social media use and feelings of isolation. Even before the pandemic, many western countries, including the U.S. and U.K., reported that more than half of their adult population suffer from loneliness.
Blawesome is a group of healers, teachers, coaches, fitness trainers, mixed in with some mystics and shamans, all sharing the mission to lift each other up.
“It’s a place where I can share my full, imperfect, human self, and everyone is cool with that,” says one of our Blawesome members.
With the rise of the creator economy, and digital health, there’s a 76% increase in people seeking alternative online communities for learning and connection.
Blawesome’s flourishing community of Wellness Creators are ambitious, big hearted coaches, healers and trainers. They are ready to rock web3.
It doesn’t matter that they are non-crypto native. They are fast learners, and it doesn’t hurt that most of their work involves becoming comfortable with new, unfamiliar habits.
The enthusiasm at our Blawesome Wellness Creator Web3 education events is palpable
“I love how cutting edge Blawesome is. When I joined, I had no idea it would be tied to the crypto space, but it makes so much sense. Very forward thinking!”
Michelle Maurer, Health Coach, and Blawesome Wellness Creator
We know that people thrive more in a community than alone.
While traditional social media networks hook people through their most unevolved, primal brain urges: comparison, fear, scarcity, panic, Blawesome promotes gratitude, compassion, empathy and playfulness, emotions usually associated with increased activity in the prefrontal cortex.
Blawesome is not in the business of keeping your eyeballs glued to your screen. We believe that technology is a powerful tool that can enable a meaningful connection, and add value to people’s lives. Blawesome doesn’t sell your data for profit. The algorithms are designed to match community members on similar paths who can support each other and walk each other home.
Meanwhile, the technology is designed to help integrate new habits and transformations, as well as make the Creator's job easier with a one stop shop for content, booking, video or audio conference, follow up and more.
Blawesome is an unrivaled, revolutionary concept and set to finally bridge the gap between the wellness and crypto industries. We’re incredibly excited to see what the future holds.
Follow Jen on Twitter and LinkedIn Sign up for Blawesome here
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