Many have said that we are at the dawn of a new era with the decentralized web and blockchain industry, likened to the 1800’s era of pioneers moving out west into the unknown to conquer and shape new frontiers. But like any new environment, the web3 landscape is barren, dusty, flat, and goes on for miles as far as the eyes can see. Just like we use GPS coordinates to locate and navigate the real world, we also use markers and identifiers to find resources online. Just like in 1983 when DNS wa...