Community Architect for web3 startups 🏰 DAO Strategic process development consultant 🔮 Building at pubDAO & mClub 🎉 https://daoxd.xyz/
Community Architect for web3 startups 🏰 DAO Strategic process development consultant 🔮 Building at pubDAO & mClub 🎉 https://daoxd.xyz/

Subscribe to DAO Experience Design | by Brownrygg

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Every organization needs a structure.
Yes, even DAOs. Especially DAOs.
How the organization is designed (and thus structured) depends on what it wants to signal and what kind of change it seeks to make with it’s existence. **
**A castle was designed to signal power, wealth, status and the change it sought to make was to give serfs a sense of safety from marauding bandits, and of course to secure valuables owned by the ruling lords.
The cabin DAO is designed to signal comradery, creativity, collaboration and the change it seeks to make is to “create a decentralized city build for and by creators” in real life.
Creating a castle design is simple in terms that there generally one or two people that get to make the most important decisions, and design the organization to pretty much exclusively benefit them.
Creating a DAO can be complex because it requires the buy-in from multiple people to make meaningful decisions to gain momentum and design the organization to benefit as many people as possible as it grows.
That is why we need a DAO Design Canvas - to simplify that process. Drawing inspiration from the Business Model Canvas, I have outlined what I will call DDCv1.

In the link below I share a loom (video) explanation of what each section means and how it will help DAOs think through all the most important structuring elements.
As the community lead for mClub and pubDAO I will be actively using this tool to align, inspire and create forward motion in these nascent communities.
As with all web3 projects, it is a work in progress. As an open-source project I encourage participation from any DAO creators who are eager to co-create this much needed tool.
Would you believe that we have a discord server?! If you’re a DAO creator and keen to contribute to this process join us here.
I will be sharing the link to the MURAL board in the discord server.
See you on the inside.
Let's create some magic together.

Every organization needs a structure.
Yes, even DAOs. Especially DAOs.
How the organization is designed (and thus structured) depends on what it wants to signal and what kind of change it seeks to make with it’s existence. **
**A castle was designed to signal power, wealth, status and the change it sought to make was to give serfs a sense of safety from marauding bandits, and of course to secure valuables owned by the ruling lords.
The cabin DAO is designed to signal comradery, creativity, collaboration and the change it seeks to make is to “create a decentralized city build for and by creators” in real life.
Creating a castle design is simple in terms that there generally one or two people that get to make the most important decisions, and design the organization to pretty much exclusively benefit them.
Creating a DAO can be complex because it requires the buy-in from multiple people to make meaningful decisions to gain momentum and design the organization to benefit as many people as possible as it grows.
That is why we need a DAO Design Canvas - to simplify that process. Drawing inspiration from the Business Model Canvas, I have outlined what I will call DDCv1.

In the link below I share a loom (video) explanation of what each section means and how it will help DAOs think through all the most important structuring elements.
As the community lead for mClub and pubDAO I will be actively using this tool to align, inspire and create forward motion in these nascent communities.
As with all web3 projects, it is a work in progress. As an open-source project I encourage participation from any DAO creators who are eager to co-create this much needed tool.
Would you believe that we have a discord server?! If you’re a DAO creator and keen to contribute to this process join us here.
I will be sharing the link to the MURAL board in the discord server.
See you on the inside.
Let's create some magic together.
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